188 episodes

Conversations with content strategists from all crafts (strategy, design, engineering, operations, etc.) and backgrounds (enterprise, agencies, UX, content design, technical communication, marketing, SEO, publishing, journalism, etc.).

Content Strategy Insights Larry Swanson

    • Business

Conversations with content strategists from all crafts (strategy, design, engineering, operations, etc.) and backgrounds (enterprise, agencies, UX, content design, technical communication, marketing, SEO, publishing, journalism, etc.).

    Shannon Leahy: The Content Design Job Market

    Shannon Leahy: The Content Design Job Market

    Content design jobs have become scarcer as the digital world adjusts to the post-pandemic tech economy.
    Shannon Leahy does her best to make sure that her content colleagues discover the jobs that are available, scouring the internet for job listings and sharing them in her social media feeds.
    But that's just the tip of the iceberg when it comes to her contributions to the field. She's also a long-time meetup organizer and an avid and generous participant in the content design community.
    https://ellessmedia.com/csi/shannon-leahy/

    • 33 min
    John Williams: Going Headless and MACH Architecture

    John Williams: Going Headless and MACH Architecture

    The rise of omnichannel content strategy and the emergence of new technical capabilities like cloud computing, API-delivered microservices, and headless software platforms have created entire new content ecosystems.
    John Williams explores these new ecosystems and modern content and experience architectures on his "Going Headless with John" YouTube channel and in his work as CTO at Amplience, a headless-CMS company.
    https://ellessmedia.com/csi/john-williams/

    • 31 min
    Deborah Carver: Connecting Literature, Composition, Content, and SEO

    Deborah Carver: Connecting Literature, Composition, Content, and SEO

    Deborah Carver sees direct connections between her academic study of literature and composition and her work as a content strategist, content marketer, and SEO.
    She also sees similarities between AI engineers and content professionals, both of whom  endeavor to create meaning with language.
    https://ellessmedia.com/csi/deborah-carver/

    • 30 min
    Tuija Riekkinen: Scaling Content and Design Operations

    Tuija Riekkinen: Scaling Content and Design Operations

    Tuija Riekkinen brings a unique perspective to scaling both content and design operations, as well as other digital initiatives.
    She has applied her holistic and pragmatic enterprise product management skills at organizations like IKEA, where she has worked on both their design system and content management system.
    Tuija is a persuasive advocate of keeping design and content concerns separate to enable "creativity at scale."
    https://ellessmedia.com/csi/tuija-riekkinen/

    • 32 min
    Michael Haggerty-Villa: Design Systems and Content Strategy

    Michael Haggerty-Villa: Design Systems and Content Strategy

    Michael Haggerty-Villa's work with content and designs systems spans the history of these practices. From his work at eBay on one of the earliest design systems up until today, he has been at the forefront of both content strategy leadership and design system innovation. 
    This conversation focuses on design systems, but it was inevitable that Michael's content strategy wisdom would shine through, too.
    https://ellessmedia.com/csi/michael-haggerty-villa/

    • 32 min
    Gladys Diandoki: Content Design Leadership Built on Strategy and Research

    Gladys Diandoki: Content Design Leadership Built on Strategy and Research

    Gladys Diandoki brings a strong research mindset and a consistent focus on strategy to her content work. Her approach results in both solid design results and an increased appreciation for content design among her colleagues and clients.
    It's not only her clients who benefit from her work. Gladys is also an active leader in the field, speaking regularly at conferences, writing, and hosting gatherings like the "Beyond The Cover" book club.
    https://ellessmedia.com/csi/gladys-diandoki/

    • 32 min

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