50 episodes

In each episode of Hot Copy, Belinda Weaver and Kate Toon share the secrets of successful copywriters including copywriting tips, shortcuts, writing resources, interviews with other successful copywriters (yes, their secrets too!). And a few laughs, snorts, and giggles along the way. All focused on helping you become a better copywriter.



This podcast is perfect for anyone who wants to learn more about copywriting, the writing bits and the running a business bits.

Hot Copy: A copywriting podcast for copywriters Kate Toon & Belinda Weaver

    • Business

In each episode of Hot Copy, Belinda Weaver and Kate Toon share the secrets of successful copywriters including copywriting tips, shortcuts, writing resources, interviews with other successful copywriters (yes, their secrets too!). And a few laughs, snorts, and giggles along the way. All focused on helping you become a better copywriter.



This podcast is perfect for anyone who wants to learn more about copywriting, the writing bits and the running a business bits.

    E110: Copy Collaboration: How to make it work

    E110: Copy Collaboration: How to make it work

    The highs, the lows and the letting go’s.   The truth is most copywriters write solo, alone, with no one around but perhaps a farting dog, or keyboard obsessed cat. We need silence and solitude to rouse the creative muse. But can working with another creative brain be a good thing? In agency life we’re […]

    • 37 min
    E109: Sending cold emails with Laura Lopuch

    E109: Sending cold emails with Laura Lopuch

    Discover the secrets of sending effective cold pitch emails to drum up more copywriting work.   Does cold emailing get you in a cold sweat? Is it something you’ve put off because you don’t want to be accused of being a spammer… Or face rejection, over and over again? Many of us will find anything […]

    • 43 min
    E108: SEO copywriting: How to package it, sell it, and do a great job

    E108: SEO copywriting: How to package it, sell it, and do a great job

    Setting realistic expectations and ensure you know all the things SEO is a topic we’ve often see discussed in copywriting Facebook groups and across the web. And most copywriters either seem scared of it, confused by it or just overwhelmed by how to package it and sell it to clients. The question most often asked? […]

    • 51 min
    E107: Christmas tips and the secret to an explosive 2020

    E107: Christmas tips and the secret to an explosive 2020

    The infomercial episode Christmas is a great time of the year to take a break from your business as your clients are on holidays. It’s also a great time to knuckle down and get some strategic work done… because your clients are all on holidays! In this episode, Kate and Belinda share their own plans […]

    • 42 min
    E106: The Art of Direct Response Copy with Glenn Fisher

    E106: The Art of Direct Response Copy with Glenn Fisher

    Strategies and principles to make it easier.   Today, Kate is talking to Glenn Fisher, from All Good Copy. He’s an Author, Copywriter, Podcast and Speaker. His book ‘The Art of The Click’ was shortlisted as the business book of the year in 2019. And his podcast – The All Good Copy Podcast – has […]

    • 40 min
    E105: Ghostwriting with Cindy Childress

    E105: Ghostwriting with Cindy Childress

    How to write someone else’s story. Ghostwriting is pretty much what we do as copywriters. We write the words that others get to claim as their own.  But have you ever been asked to write something more substantial than a blog, web copy or brochure? Have you ever been asked to write to someone else’s […]

    • 40 min

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