216 episodes

The Lift the Bar Podcast is a place where personal trainers can gain education, insight and knowledge from other personal trainers. It's aim is to provide personal trainers with the know-how and inspiration to build the kind of career they want to build.

Every week the show will feature interviews with fantastic guests who are at the top of their game in different areas specific to helping personal trainers.

LTB Podcast Stuart Aitken

    • Health & Fitness

The Lift the Bar Podcast is a place where personal trainers can gain education, insight and knowledge from other personal trainers. It's aim is to provide personal trainers with the know-how and inspiration to build the kind of career they want to build.

Every week the show will feature interviews with fantastic guests who are at the top of their game in different areas specific to helping personal trainers.

    From The Archive: Krista Scott-Dixon - What Makes an Effective Coach?

    From The Archive: Krista Scott-Dixon - What Makes an Effective Coach?

    In this episode of the LTB podcast, we have a from the archive episode with Krista Scott-Dixon from Precision Nutrition which was first posted back in 2017. We discuss her book, 'Why We Want Eat', what makes an effective coach, how to improve your self-awareness, empathy and much more.
     
     
    Find Out More About Krista:
    Website Instagram
     
     
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    • 54 min
    From The Archive: Alwyn Cosgrove - Sales, Business & Lead Gen

    From The Archive: Alwyn Cosgrove - Sales, Business & Lead Gen

    In today's episode, we continue with our series of favourite from the archive episodes by welcoming on Alwyn Cosgrove. This episode was first posted back in 2017 and in it, we cover why trainers need to rethink how they think about sales, what lifetime customer value is and why you need to know what about it and why Alwyn's business Results Fitness has had the success it's had. 
     
     
    Find Out More About Alwyn:
    Results Fitness Instagram
     
     
    Find Out More About LTB:
    Website Instagram Facebook

    • 49 min
    From The Archive: Gregg Slater - General Population Programme Design

    From The Archive: Gregg Slater - General Population Programme Design

    In today’s show, I have a from the archive episode with LTBs head of education Gregg Slater on programme design. Gregg’s programme design teachings are some of the best in our industry and we cover everything from where to start when going about creating a programme to how many random exercises to put in. 
     
    If you’re a member of LTB you can check out more of Greggs work by working through one of his courses on gen pop programme design, coaching, nutritional periodisation or his latest one on finishers by logging onto liftthebar.com. If you're not, head to our site and sign up to our 1 month trial for £1!
     
     
     
    Find Out More About LTB:
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    • 39 min
    Mike Howard - Networking, Dealing With The Tougher Times & Running Fitness Retreats

    Mike Howard - Networking, Dealing With The Tougher Times & Running Fitness Retreats

    In today's episode, I welcome on Mike Howard. With over 20 years of practical experience as a personal trainer, online coach, youth fitness specialist, author and presenter, Mike has continuously sought out the best ways to help people achieve sustainable success. He has just completed his second book (first print book) Lean Minded: 50 Days to Mind & Body Transformation. In this conversation, we discuss his new book, how to network, how to deal with the tougher times as a trainer and how and why he runs a yearly fitness retreat.
     
     
    Timestamps
    [02.15] - how he would approach a career in personal training knowing what he knows about the industry now? [04.48] - what's changed in his approach to working with clients since he started? [11.12] - investing in your networks [16.12] - how to approach gratitude [18.22] - introversion/ extraversion/ ambiversion and why a skill that trainers should develop is to be able to switch between them [22.07] - how he realised that going above 30 client sessions per week was too much for him [23.48] - how he's dealt with the phases of time where he's thought about leaving the industry [29.22] - what he would tell himself during the tougher times he's experienced [38.32] - how and why he runs fitness retreats [46.47] - Mike tells us about his new book called Lean Minded  
     

    Find More About Mike:
    Website Instagram Facebook  
     
    Find Out More About LTB:
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    • 52 min
    Sukh Sidhu: The Realities of Running a Business & Challenges w/ Building up Online PT

    Sukh Sidhu: The Realities of Running a Business & Challenges w/ Building up Online PT

    In today's episode, I welcome back on Sukh Sidhu from Online Fitness Business. Sukh was on for number 112 in June 2018. In today's show, we cover the realities of running a business, challenges with setting and keeping the momentum of online personal training, where most trainers are going wrong when they enter the online PT and Sukh's new venture called Open Coach.
     
     
    Timestamps
    [01.01] - why the realities of being an entrepreneur are much harder than is often perceived [07.48] - how to decide if the path you're on is right for you? [10.53] - why networking is an underrated part of running a business [16.10] - how he's feeling about the online personal training space [21.22] - going fully online and then missing in-person PT? [22.51] - why it's so hard to develop any momentum with the number of clients you have for online training [25.48] - what metrics to start tracking [27.00] - why to track retention rates and how to improve those numbers [27.49] - is it a different type of lead for online vs in-person? [30.38] - misconceptions about online training [33.11] - what people do wrong when they are trying to get clients online [40.23] - why it is worth working with an online coach yourself if you're thinking of getting into online PT [41.08] - what Sukh's latest project open coach is and how it'll help personal trainers  
     

    Find More About Sukh:
    Website Instagram  
     
    Find Out More About LTB:
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    • 47 min
    Jason Leenaarts - Losing Clients, Free Lead Gen on Social Media & His New Book

    Jason Leenaarts - Losing Clients, Free Lead Gen on Social Media & His New Book

    In today's episode, I welcome back on Jason Leenaarts. Jason was a previous guest back in Nov 2018 on episode 142. He's a husband, father, gym owner, podcast host and one of the most genuine guys I know. In this episode, we discuss his new book called "a revolution a day", how he processes losing clients and why it is well worth your time as a personal trainer to post on social media about your clients.
     
     
    Timestamps
    [02.15] - How does Jason feel about being a personal trainer now he's been in the industry over 15 years? [04.19] - Where does he see his facility going in future? [8.24] - What he tends to see over the Christmas period in terms of retention and growth? [13.54] - Has he got better at dealing with client loss as the years have gone on? [21.09] - Why you need to find ambassadors for your business to increase word of mouth [26.39] - How he asks clients if it's ok to post on social media about them [33.39] - Why he rarely posts about himself but spends a lot of time posting about his clients [35.09] - Do any of his clients ever get jealous about being posted less often? [39.54] - Jason's new book [47.34] - What he wishes the fitness industry would do a better job of  
     

    Find More About Jason:
    Jason's Site Jason's Podcast Jason's New Book  
     
    Find Out More About LTB:
    Website Instagram Facebook

    • 49 min

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