24 min
Talking to customers, staff and the community in a pandemic Creating Opportunities
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- Investing
A pandemic like the coronavirus is uncharted territory. Traditional crisis communications playbooks don’t apply - Covid-19 is anything but ‘traditional’. At times like these, when so much has changed for so many, communication is more important than ever. In this episode, Emirates NBD’s Group Marketing Chief Moadh Bukhash tells us how he approached this responsibility.
www.emiratesnbd.com
See omnystudio.com/listener for privacy information.
Hosted on Acast. See acast.com/privacy for more information.
A pandemic like the coronavirus is uncharted territory. Traditional crisis communications playbooks don’t apply - Covid-19 is anything but ‘traditional’. At times like these, when so much has changed for so many, communication is more important than ever. In this episode, Emirates NBD’s Group Marketing Chief Moadh Bukhash tells us how he approached this responsibility.
www.emiratesnbd.com
See omnystudio.com/listener for privacy information.
Hosted on Acast. See acast.com/privacy for more information.
24 min