The Feed The Official Libsyn Podcast Elsie Escobar and Rob Walch

If you want to be promoted by Apple Podcasts, we break it down for you! This is a must listen! Thoughts on the Apple's iPad event, from that crushing ad to the key updates to the iPad line. Apple Podcasts widget update on iOS 17.5; discussing the Q1 2024 Podcast Advertising benchmark Report from Magellan; What's a good podcast completion rate? The IAB released their 2023 US Podcast Revenue and growth projections plus, mean and median download numbers are back.
Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
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Quick Episode Summary Intro to the show (2:02) Rob and Elsie conversation Why video podcasting can feel like such a heavy lift (6:43) R.I.P. Bill Monroe from The Strokecast, you are missed (10:55) Venture capitalists are using podcast to bring in founders (13:27) The Apple Ad that crushed all the things (17:43) What happened during the Apple iPad event? (24:31) Promo 1: Strokecast (25:02) Updates iOS 17.5, keep the purple out! (29:27) All about the Magellan Q1 2024 Podcast Advertising Benchmark report (36:48) All the tips to get your show featured on Apple Podcasts! (50:34) IAB Podcast advertising revenue and projections (53:48) Promo 2: Accessing College (54:56) Mean and median download numbers! (56:59) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: The Strokecast --- no more link PROMO 2: Accessing College Where have we been and where are we going AI for Podcasters - sign up! Advanced Strategies for Podcast Creators Podcast Movement 2024 Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
Leave us voice feedback! How Venture Capitalists Are Using Podcasts to Lure in Founders | Vanity Fair Apple Says Sorry For Much Criticized iPad Ad Trashed By Celebrities Apple Releases Logic Pro for Mac and iPad Updates With New AI Features - MacRumors Thomas Jefferson University apologizes after graduation announcer mispronounces multiple names, including the name THOMAS! | Not the Bee @stephenrobles • Color-changing Apple Podcasts widget is back in iOS 17.5! • Threads Podcast advertising benchmarks: Q1 2024 | Magellan AI – Podcast advertising analytics Optimize podcast promotion requests - Apple Podcasts for Creators Apple Podcasts Promotional Request - Airtable: Fill out this form first! IAB: Podcasting Will Break $2 Billion Ad Revenue Barrier In 2024 - Radio Ink HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
→ Subscribe on YouTube
→ Follow via Spotify
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FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

Re-certified for IAB metrics to V2.1, discussing the State of Podcast Agencies, talk about the best naming conventions, the power of shout-outs and how to make Apple Podcasts better. Plus, stats, the lastest geographic and user agent download data, and updated Podcast Advertising Rates. Also, featuring all kinds of awesome audio feedback from you. Big love to those that did send that audio feedback ❤
Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
SIGN UP FOR OUR NEWSLETTER HERE!
Quick Episode Summary (2:38) PROMO 1: Video Fuzzy (3:34) Rob and Elsie conversation (7:23) We are re-certified for IAB metrics to V2.1 (12:08) Chatting about the State of Podcasting Agencies report (16:36) Libsyn at the IAB Upfronts 2024! (20:37) A quickie email from the Apple Podcasts team (22:13) Is YouTube the only destination that requires naked links? (29:04) It won't be so hard to install Audio Hijack anymore! Have you given it a go? (34:41) Elsie shares a conversion rate from the podcast to a sign up (40:18) Thoughts on the best ways to name and number your podcast episodes (49:04) AUDIO FEEDBACK: the power of the shout-out and feedback on the Apple Podcasts subscription feature (53:31) AUDIO FEEDBACK: doing better with acronyms is good for all! (54:47) We will report on anything podcasting relevant released at the Apple Event (56:49) PROMO 2: Tales From The Pacific, Episode 14 (57:32) Stats: geographic and user agent download numbers (1:06:09) The latest Podcast Advertising Rates (1:08:25) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: Video Fuzzy PROMO 2: Tales From The Pacific - Episode 14 Paul from Fighting Through WWII Judy from Homeowners Best Real Estate Moves Where have we been and where are we going AI for Podcasters - sign up! Advanced Strategies for Podcast Creators Podcast Movement 2024 Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
Leave us voice feedback! IAB Tech Lab - Podcast Measurement Guidelines IAB Tech Lab - Compliant companies Libsyn to Take the Stage with Nick Viall & ABC Audio at the 2024 IAB Podcast Upfront RFK Jr.’s VP pick Nicole Shanahan launches podcast to court Gen Z voters Rogue Amoeba - Under the Microscope » Blog Archive » Rogue Amoeba’s 2024 Status Report Apple promoting May 7 keynote as a ‘different kind of Apple Event’ Podcast Advertising Rates 2024 Advanced Strategies for Podcast Creators - YouTube HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
→ Subscribe on YouTube
→ Follow via Spotify
→ Here's our RSS feed!
FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

Takeaways from NAB in Las Vegas. What if your feed is capped? Or is it? We've got answers. New audio-centric social media platform, Air Chat. Is CPM the problem in podcasting? A bit about the Shure MoveMic and the updated MV7+. Some great updates to the Notes App on iOS 18 (allegedly). Insight on what it takes to crack the top 10 in a category on Apple Podcasts upon launch!
👀 If you are a True Crime podcaster, hosted on Libsyn and on Amazon Music DO THIS TO BE FEATURED!
Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
SIGN UP FOR OUR NEWSLETTER HERE!
Quick Episode Summary (2:34) PROMO 1: Not Your Average Goat (3:30) Rob and Elsie conversation (5:06) Recap NAB 2024 (7:54) Shure MoveMic test at NAB and thoughts (11:22) What podcasters were talking about at NAB 2024 (15:19) What if your RSS feed is capped at 100? Or is it? (17:21) The new audio social media platform Airchat (24:39) Are CPMs to blame on why podcasts are devalued? (39:21) PROMO 2: Ep 133 of The Hearts of Gold Podcast (40:42) Why did you leave us? (41:55) Is there data on type of podcast at a mass level? And thoughts on series vs episodic (46:35) Do you have a True Crime podcast and are hosted on Libsyn? We got an opportunity for you! (49:35) The new updated Shure MV7+ (53:39) iOS 18 and the Notes up with audio support! (allegedly) (58:43) PROMO 3: The Perfect Stool (59:22) What do you need to get on the top 10 of your category when you launch your podcast? (1:01:19) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: Not Your Average Goat PROMO 2: Ep 133 of The Hearts of Gold Podcast PROMO 3: The Perfect Stool Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
Leave us voice feedback! MacVoices - The Talk of the Mac Community The Rough Cut - The Film and Video Editing Podcast MoveMic Two - Two-Channel Wireless Lavalier Microphones - Shure USA MoveMic Two Receiver Kit - Two-Channel Wireless Lavalier Microphone System With Receiver - Shure USA Rode Interview PRO Wireless Handheld Condenser Microphone INTERVIEWPRO RODE Wireless GO II RX Ultra-Compact Wireless Microphone Receiver – AVLGEAR Godox Magic XT1 2.4GHz Wireless Microphone System with Type-C Adapter MAGIC XT1 C Naval Ravikant’s Airchat is a social app built around talk, not text | TechCrunch Airchat Why our system for valuing podcasts is broken - Current Steve Goldstein: The Truth About Podcasting's Measurement Makeover - RAIN News True Crime Podcasters, tap here to be featured! Connect Your Show to Publish Episodes to a Destination Feed – Libsyn 5 (Including Amazon Music!) MV7+ - Podcast Microphone - Shure USA iOS 18 rumor: Notes gets new Audio, Math Notes HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
→ Subscribe on YouTube
→ Follow via Spotify
→ Here's our RSS feed!
FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

No more Google Podcasts? George Carlin's estate reaches settlement after AI Podcast, marketing your episodes with Apple Podcasts and the new transcripts feature! Two soapboxes 👀 Rob on Bill Maher refusing to stop the smoke for Steve-O, and Elsie's, on marketers and the misleading headlines! Big ups to Ashley Carman for her piece on some of the biggie podcasts using app game marketing, discussing The Infinite Dial 2024, and March's downloads stats! User agent and geographic!
👀 Sign up for this event featuring the YouTube Podcasting Team with Libsyn! All about YouTube + RSS + Podcasting! → Elevating Your Podcast with YouTube Podcasts: A Walkthrough
Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
SIGN UP FOR OUR NEWSLETTER HERE!
Quick Episode Summary (2:51) PROMO 1: United We Spay
(3:39) Rob and Elsie conversation A tiny bit of chit chat 
(5:36) No more Google Podcasts? What you can expect, a message from the Google Podcast team
(10:06) Attend our even with the YouTube Podcasts Team!
(11:43) Update on Apple Podcasts search, guess what else gives you search results? Info directly from the Apple Podcasts Team!
(18:28) Levelator work with the M2 MacBook Pro!
(21:12) George Carlin's estate reaches settlement after the A.I podcast situation
(28:11) Very creative and easy way to market your show on social media using Apple Podcasts transcripts!
(30:33) Shout-out to Podcraft! Doing the work for independent podcasters
(32:40) PROMO 2: Rewind Rewatch
(33:42) Soapbox 1 - Bill Maher one day of no smoke, that is all, one day of no smoke
(36:58) Soapbox 2 - Make your headline promoting your thing reflect the actual content
(41:33) Spotify podcast trends report and why we are bringing it to you for YOU to evangelize
(48:40) Shout-out to Ashley Carman on covering the use of game ads for podcasts and how they are proving to be quite problematic
(57:10) Edison Research's The Infinite Dial 2024 redux!
(1:01:15) PROMO: Craftlit
(1:02:44) Stats, geographic and user agents
(1:07:20) Libsyn Ads advertising rates for March
(1:10:19) Where have we been and where are we going?
Featured Podcast Promo + Audio PROMO 1: United We Spay PROMO 2: Rewind Rewatch PROMO 3: Craftlit Where have we been and where are we going Elevating Your Podcast with YouTube Podcasts: A Walkthrough Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
Leave us voice feedback! Google podcasts is GONE as of today 🧐 What are other podcast apps that you could use or recommend? Sharing the latest user agent… | Instagram Elevating Your Podcast with YouTube Podcasts: A Walkthrough · Luma George Carlin’s Estate Reaches Settlement After A.I. Podcast - The New York Times Example of using Apple Podcasts transcripts to share a podcast episode Tuesdays on Bravo are really giving Must See TV 🦚 • #thevalley #bravotv #pumprules #vanderpumprules • Typo check: it’s HE, not SHE on the… | Instagram From Doubt to Determination: Pushing Through the Podcasting Dip Steve-O Says Bill Maher Refused Not to Smoke, Threatened His Sobriety Spotify_2023_Podcast_Trends_Report_Global.pdf Mobile Game Ads Are Boosting Podcast Follower Counts - Bloomberg The Infinite Dial 2024 - Edison Research Podcast Listening Hits Record Highs - Edison Research Podcast Advertising Rates 2024 Libsyn-Ads-March-24-Ad-Rates.pdf HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
→ Subscribe on YouTube
→ Follow via Spotify
→ Here's our RSS feed!
FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and creat

You can now upload your own transcripts to Libsyn 5! The amazing new Shure MoveMic, Libsyn teams up with Bunny Studio! How Episodes.fm can really help you market your podcast. FYI Having keywords in your description, no matter how many times won't be indexed by Apple Podcasts (and more data on what gets your show found in Apple Podcasts,) Rick Selah as the new EVP of Sales for Advertisecast aka Libsyn Ads! Yes, Advertisecast is now Libsyn Ads 🎉 And stats, the latest geographic and user agents data.
👀 Sign up for this event featuring the YouTube Podcasting Team with Libsyn! All about YouTube + RSS + Podcasting! → Elevating Your Podcast with YouTube Podcasts: A Walkthrough
Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
SIGN UP FOR OUR NEWSLETTER HERE!
Quick Episode Summary (2:44) PROMO 1: In The Great Khan’s Tent (3:34) Rob and Elsie conversation (5:28) Adding your own transcripts to Libsyn 5 - it's a thing! (6:19) Clarification from the Apple Podcasts team about how they ingest transcripts added and compare to the actual audio file (15:18) All about the Shure MoveMic, what is is and best use cases (25:35) Libsyn Teams Up with Bunny Studio to Unlock Exclusive Premium Creative Services for Podcasters (28:18) Using Episodes.FM to share your podcast episode (34:15) PROMO 2: Be Well, Sis Feedback on vinyl wrapping a Pacer (35:38) Two women's events are back: International Women's Podcast Awards and The International Women's Festival (37:09) Libsyn names Rick Selah as new EVP of sales for AdvertiseCast Marketplace (39:09) We're doing an event with the YouTube for Podcasters team all about your podcasts on YouTube (40:46) How many episodes have we covered Apple Podcasts search? A lot (42:47) Clarifying exactly what is indexed in Apple Podcasts to get your podcast found (57:09) PROMO 3: Homeowners Best Real Estate Moves (57:52) Stats: geographic and user agent (1:01:42) Libsyn Ads monthly advertising rates (1:04:20) Advertisecast is now Libsyn Ads (1:09:11) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: In The Great Khan’s Tent PROMO 2: Be Well, Sis PROMO 3: Homeowners Best Real Estate Moves Where have we been and where are we going Boost Your Podcast Visibility and Media Presence! - YouTube Elevating Your Podcast with YouTube Podcasts: A Walkthrough Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 NAB Show Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
Leave us voice feedback! Add Your Own Episode Transcript – Libsyn 5 How Do I Get Apple Podcasts Transcriptions for My Podcast? A Quick FAQ. - Official Libsyn Blog MoveMic - Impressive sound. Made impossibly small. - Shure USA Bunny-Studio-x-Libsyn-partnership.pdf Episodes.FM International Women’s Podcast Awards - Everybody Media Women's Podcast Festival Rick-Selah-EVP-of-Sales-Announcement.pdf The Goulet Pencast Elevating Your Podcast with YouTube Podcasts: A Walkthrough · Sign up! Podcast Advertising Rates 2024 Libsyn Ads | Podcast Advertising Network Boost Your Podcast Visibility and Media Presence! - YouTube HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
→ Subscribe on YouTube
→ Follow via Spotify
→ Here's our RSS feed!
FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

We cover the release of IAB Podcast Metrics V2.2 for public comment; using community volunteers for human-assisted transcripts and addressing common transcription questions; Elsie's thoughts on the risks of "magically replying" on social media; Rob's take on the potential impact of iOS 17 and Q1 ad changes; effective podcast marketing tactics ranging from vinyl-wrapped cars to Overcast ads and guerrilla approaches; how programmatic ads can provide modest but meaningful income; a discussion of the Edison Research Share of Ear Report; and a look at podcast stats, geographic and user agent data. With insights on metrics, marketing, monetization, industry trends and more, this episode has something for podcasters at every level!
Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
SIGN UP FOR OUR NEWSLETTER HERE!
Quick Episode Summary (2:24) PROMO 1: The Mandalore (3:22) Rob and Elsie conversation How about them Chiefs? And Rob is back (9:43) The IAB Podcast Metrics V2.2 is now available for public comments. (11:27) The influence of podcast hosts! A report (17:25) Jay on podcast transcripts - audio feedback (25:39) Follow up on opting out of podcast transcripts (33:02) Magic Reply and Elsie's soapbox about its impact on social media interaction (39:39) Rob shares the impact and what he calls "the perfect storm" of iOS 17 + Q1 + programmatic ads (43:24) PROMO 2: Everyone Is Moving To Berlin (45:05) Marketing: social? (49:21) Marketing: Overcast ads (54:24) The impact of the programmatic Paul audio feedback (58:24) Guerrilla marketing tactics and vinyl on your vehicle! Darren audio feedback (1:05:28) Edison Research's Quarterly Share of Ear Report with interesting results on podcast listening in urban vs rural areas (1:08:08) PROMO 3: The Strokecast about Voice Over (1:08:53) Stats: geographic and user agent (1:13:49) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: The Mandalore Podcast PROMO 2: Everyone is Moving To Berlin PROMO 3: The Strokecast Voice Over Jay from the Best of The Left Paul from the Fighting Through WW2 Podcast Darren from Weird Darkness Where have we been and where are we going Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
Leave us voice feedback! IAB Tech Lab A New Era of Influence presentation How do Apple Podcasts Transcriptions work? All your questions answered podCast411 - Learn about Podcasters and Podcasting News: The Perfect Storm - iOS 17 and Q1 Edison: Radio Has Its Biggest Hold Outside The Big Cities Where Podcasting Is Making Inroads. | Story | insideradio.com HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
→ Subscribe on YouTube
→ Follow via Spotify
→ Here's our RSS feed!
FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page