563 episodes

Welcome AMAZING BOSS MOM
We are so glad you found us because that means you have a burning desire to create something in this world...something that positively impacts people AND also makes you money.

You are in the right place.

Here at Boss Mom, we know all too well the challenges of raising babies and businesses at the same time and you need more than just great resources (which we have) you also need a strong support system (we have that too).

Just like all moms you need a simple business because life is complex and you should never have to apologize for having a sometimes unpredictable schedule. You can build a really successful (and profitable) business in 15 hours a week, you just have to know how (and we are going to show you).

We interview amazing ladies who share their struggles and successes as well as solo episodes where I guide you through our Nurture to Convert System designed to help Boss Moms raise their business and babies at the same time.

I'm Dana Malstaff, founder and CEO of Boss Mom LLC, and I'll be your host.

The Boss Mom Podcast Dana Malstaff

    • Marketing

Welcome AMAZING BOSS MOM
We are so glad you found us because that means you have a burning desire to create something in this world...something that positively impacts people AND also makes you money.

You are in the right place.

Here at Boss Mom, we know all too well the challenges of raising babies and businesses at the same time and you need more than just great resources (which we have) you also need a strong support system (we have that too).

Just like all moms you need a simple business because life is complex and you should never have to apologize for having a sometimes unpredictable schedule. You can build a really successful (and profitable) business in 15 hours a week, you just have to know how (and we are going to show you).

We interview amazing ladies who share their struggles and successes as well as solo episodes where I guide you through our Nurture to Convert System designed to help Boss Moms raise their business and babies at the same time.

I'm Dana Malstaff, founder and CEO of Boss Mom LLC, and I'll be your host.

    How To Build Authority OUTSIDE of Social Media

    How To Build Authority OUTSIDE of Social Media

    One of the key things we need to do in our businesses is build authority. We have to show that we’re credible and trustworthy, an expert in our niche.
     
    There are many ways we can go about building authority, and ladies, it doesn’t have to involve crazy TikTok videos. In this episode, I share why social media isn’t the only path to authority.
     
    If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.
    www.nurturetoconvert.com

    • 6 min
    How To Grow Your Business When You DON'T Enjoy Social Media

    How To Grow Your Business When You DON'T Enjoy Social Media

    Human beings are naturally social - we enjoy talking to people, getting to know them, and hanging out, so why does social media feel like such a drag? 
     
    The reason we experience so much annoyance, cynicism, fear and hesitation around social media has nothing to do with the platforms and the people - it has EVERYTHING to do with our messaging. 
     
    In this episode, I’m going to share why we don’t enjoy social media and how to start changing that!
     
    If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you. www.nurturetoconvert.com

    • 5 min
    Are You Cheating On Your Business?

    Are You Cheating On Your Business?

    If you thought of your business as a person with feelings, needs and dreams, you might just realize that you’re guilty of cheating on it.
    So many of us consider ourselves multi-passionate, but dabbling in multiple things could leave our businesses feeling neglected, which affects what we get out of them.
    What are the signs that our businesses feel neglected and want to be loved on a little more? How do we show up if we want to show our businesses that we love and value them?
    In this episode, I’m going to share the value of building a monogamous relationship with your business and how to renew your vows with it.  
     
    Maybe we’re not getting what we want from our business because our businesses aren’t getting what they want from us. -Dana Malstaff 
     
    3 Things You’ll Learn in This Episode
    What our human relationships can teach us about our businesses
    If you thought of your business as a person with feelings, how would that change what you do?

    How you hurt your business’ feelings
    What do we have to tell our business and how should we show up to let it know that it’s valued?

    Why our businesses end up feeling overwhelmed and neglected
    How do our businesses feel when we dump multiple projects on them and vacillate between a bunch of different things?

    • 20 min
    Are You Getting In Your Own Way? 3 Questions To Ask Yourself

    Are You Getting In Your Own Way? 3 Questions To Ask Yourself

    We all have these amazing things we want to accomplish in our businesses, and I totally believe that we can have everything we want. But we are messy human beings with baggage and challenges that can make it hard for things to work out. Sometimes that big barrier, and the thing that stops us most is ourselves.
    Call it self-sabotage or limiting beliefs, we all have the ability to be our own impediment. How do we unpack these limiting beliefs and figure out why we’re getting in our own way?
    In this episode, I’m going to talk about self-sabotage and what to do about it. 
     
    If you’re getting in your own way, your emotions and your beliefs tell you something. The feeling you feel is useful if you unpack it. -Dana Malstaff 

    3 Things You’ll Learn in This Episode
    How to take stock of where you are
    What can our buying habits tell us about what’s going on emotionally?

    The missing link between what we have and what we want
    How do we figure out why we aren’t implementing what we’re learning?

    Why we have to evaluate our beliefs around money and our environment
    Can our beliefs around money get in our way?

    • 21 min
    How To Fix Your Business Messaging So It Grows

    How To Fix Your Business Messaging So It Grows

    When our businesses aren’t growing, we’re struggling with exactly what we want to say and social media feels hard - the problem lies in our messaging.
    Our messaging is what gets people to care about what we do, and makes us authentic, intriguing and magnetic. It’s the thing that makes someone think, “OMG, this is my person” when they hear what you have to say. If our messaging is in any way wishy-washy, confusing and messy, how do we hone it and make it more specific?
    How do we start coming up with the things that will make us stand out? In this episode, I’m going to share why messaging is so important and how to dial it in. 
     
    When your messaging is honed in, you can’t keep quiet. You can’t not say what needs to be said. -Dana Malstaff 
     
    3 Things You’ll Learn in This Episode
    How to tighten up messy, wishy-washy messaging
    Can sharing on too many different topics actually do more harm than good?

    Why our messaging makes everything easier
    Instead of trying to niche down first, should we put more effort towards honing our messaging?

    Why our opinions are so valuable in our messaging
    What aspects make up the messaging of a business that’s authentic and magnetic?

    • 21 min
    Before You Can sell A Course You Need To Do This

    Before You Can sell A Course You Need To Do This

    Courses are everywhere - everyone’s talking about them, offering them and telling entrepreneurs to create them. I get it, the natural progression of knowledge and growth is making a course about it.
    But before we even think of creating a course, certain things have to be in place because great content isn’t enough, even if it’s put together beautifully.
    So what needs to happen before we create a course? Why is messaging so important? In this episode, I’m talking about how to get a course to work for you at the right stage in your business.
     
    No matter how good your course is, if your messaging isn’t right all the course has to stand on is what it teaches, and that’s not enough. -Dana Malstaff 
     
    3 Things You’ll Learn in This Episode
    What gets a course to succeed
    Why do some courses struggle even though they have awesome content?

    Why our messaging has to be dialed in
    As awesome as we are at what we do, there are other people in our space. How do we make sure we’re putting our beacon out to the right people?

    Why we shouldn’t rush creating a course
    How do we know we’re making a course too fast and creating a recipe for sales PTSD?

    • 25 min

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