Open Brief Open Brief
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- Education
a podcast from curious and creative people from around our network.
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Does AI art signify the end of human creativity?
The chatter around AI is everywhere these days and there are endless questions - and let’s be real, also some anxiety - about the impact and implications it will have on our world. In this episode from W+K Shanghai, Sr. Planner Hubert Renucci, and creatives Ruby and Yu-ti, dig deeper into what AI means for creativity. They draw on their personal experience with platforms like Dall-E, Midjourney, and ChatGPT to form opinions on how AI might change our approach to creative work within the industry.
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Dinner Party
Dinner parties - some people love them - some people hate them, and some people would argue it depends entirely on the guest list. Today’s episode explores just that - W+K London strategist Calvin Lyon asked his friends Flo Gab, and Debs - - - if you could invite anyone to your own personal dinner party … who would you pick? They discuss their choices over, you guessed it, a dinner party - hosted by Elena Silcock, Managing Editor of food media platform, Mob.
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Advertising Baddies
This Gen Z interpretation of Drunk History focuses on advertising baddies - and themes - throughout history that have gone woefully overlooked. Join hosts Mikayla Dumas (WKNY copywriter), Stella Kalomiris (WKNY strategist) and Neyred Chavez (special guest) as they clink bottles and dig into some of advertising’s most infamous baddies that you’ve maybe never heard of before.
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Copywriting in a Second Language
In this episode from our W+K Amsterdam office, W+K creatives Ane Santiago Quintas, Erika Moreira, and Elena Knox discuss the chaos they navigate as non-English native writers, particularly in the advertising industry. Forgetting words, mistranslating, or even bringing new meaning to old languages is all par for the course, but so is having a good laugh while you're at it. Listen as they talk about their own experiences as writers, while also giving helpful advice to those also navigating this space.
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Spin Cycle
P3: Peak Pedro Pascal, the Ron Swanson of coffee orders, Pumpers…W+K Portland brand manager Katie Rietzke and senior strategist, Katie Dyer dig into these topics and more on their first rendition of The Spin Cycle, an episode created to take you through the latest hot, and cold, celebrity gossip in the time it takes to run a cycle on your washing machine.
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Meet the Pickle Pack
The Pickle Pack, like many pickleball teams, formed at the onset of the pandemic as a way to pass the time and spend time outdoors with friends, but even as pandemic restrictions waned, the Pickle Pack endured, becoming a community beacon for all those in its orbit. In this episode we hear from W+K strategist Rex Nwerem and Pickle Pack member, Benson Wink, about what pickleball means to them.