46 episodes

Are you a busy real estate investor who wants to stand out from the crowd and attract the right leads, right partners, and right clients every time?

Marketing is how you get their attention. BUT branding is why they choose YOU.

Featuring practical advice, actionable insights, the latest tools, and expert interviews we look to decode and uncover what makes a real estate investor ‘brandtastic’ and how you can apply it to your own real estate investing business.

With host Paul Copcutt, brand strategist, speaker and media resource, this show was created especially for Real Estate Investors and related professionals who are in charge of their brands online and offline and looking to build their businesses.

Learn more about Paul Copcutt, his services, and online training at https://reibranded.com

R.E.I. Branded Paul Copcutt

    • Business

Are you a busy real estate investor who wants to stand out from the crowd and attract the right leads, right partners, and right clients every time?

Marketing is how you get their attention. BUT branding is why they choose YOU.

Featuring practical advice, actionable insights, the latest tools, and expert interviews we look to decode and uncover what makes a real estate investor ‘brandtastic’ and how you can apply it to your own real estate investing business.

With host Paul Copcutt, brand strategist, speaker and media resource, this show was created especially for Real Estate Investors and related professionals who are in charge of their brands online and offline and looking to build their businesses.

Learn more about Paul Copcutt, his services, and online training at https://reibranded.com

    Can You Find Just 12 Minutes a Day with John Mitchell

    Can You Find Just 12 Minutes a Day with John Mitchell

    Why you've got to check out this episode:
    Discover a 12-minute a day technique that helps take you from a six figure income to a seven figure income. Find out how to play the game of life at your full potential rather than just at 20% of your potential Learn how to be an A-player leader who is strongly driven for growth and success 3 Rs Read, Resource, Reflect
    Read:
    Think and Grow Rich by Napoleon Hill
    How to Win Friends & Influence People by Dale Carnegie
    Psycho-Cybernetics by Maxwell Maltz
    Resources:
    12-minute methodology
    Apple Podcasts app
    Reflect:
    "What you envision in detail on a daily basis is what shows up in your life." - John Mitchell
    “You can net 6 figures from working hard. But you can’t net 7 figures unless you are working smart” - John Mitchell
     
    Do you still work hard and not smart in your real estate investing business?
    Do you want to earn from a low six-figure to a seven-figure income?
    Are you prepared to become driven and live not just the average but exceptional life?
    Are you curious about how to live life at a much higher level and your full potential?
    Let's find out!
    In this episode, John Mitchell shares his 12-minute a day methodology that impacts his life and business in leaps and bounds that he has never imagined before.
    He can only look back now with gratitude and eagerness to help others do the same. Here he is willing to share what he has found to be working in his life and business with the rest of the world.
    John Mitchell's story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn't as successful as he thought he should be. To rectify that, he decided to find the "top book in the world" on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich.
    The book says there's a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it. When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.
    His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process. John's technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas' McCombs School of Business, one of the TOP 5 business schools in the country. He is also the "mental coach" for the head athletic coaches at the University of Texas as well.
    Topics Covered:
    02:21 - John's story of a life-changing moment at 50
    07:24 - From practicing as a CPA to becoming a real estate entrepreneur
    08:51 - What more is it than the money - going from six-figure to a billion-dollar income
    13:35 - Influencing that part of the brain that controls daily actions
    15:37 - Setting intention and forming habits as real estate entrepreneurs
    16:34 - What is this 12-minute a day technique, how, and for whom does this work?
    23:02 - Making a thorough but concise articulation of your life
    24:24 - Setting bigger goals and requiring a high degree of accountability in achieving them
    26:38 - Why this 12-minute a day technique only works for driven people
    28:16 - Playing the game of life at your full potential
    33:01 - What makes a driven person?
    35:39 - Indicators of someone driven for success
    37:31 - What it takes for this '12 minutes technique' to influence the subconscious mind
    39:12 - A three-step process to get the '12-minute a day technique' working
    44:01 - Making the most of the power of deep thinking
    47:58 - John's words of wisdom
    49:00 - A favorite brand he picks for making things simple most of the time
    50:40 - Books he considers powerful and is a game-changer
    52:23 - Tools he considers th

    • 56 min
    Top 5 Podcasts of 2021 and 3 Recommendations with Paul Copcutt

    Top 5 Podcasts of 2021 and 3 Recommendations with Paul Copcutt

    Why you’ve got to check out this episode:
    Rediscover essential ideas and valuable insights to help you jumpstart 2022 with the right mind set and outlook for your real estate business. Discover the top 5 most listened to podcasts to get insights on branding and marketing, mentoring, mindset, and using SEO to get your business noticed Hear about the top 3 recommended podcast episodes on topics about leveraging LinkedIn, the scientific approach to content marketing, and hiring VAs, so you bring about a constant flow of sales leads, significant engagement, and you scale up your business faster.  
    Do you want to get off to a good start as 2022 kicks in?

    Have you thought of ways to help you level up your real estate business this year?

    Are you ready to fill up the new year with actionable ideas to achieve success in your real estate business?

    Here, we’ve rounded up the top 8 podcasts from 2021 to help you kickstart the year 2022 with focus and passion.

    Listen and enjoy!
     
    Topics Covered:
    01:14 - Excerpts from episode 3 with Richard Copcutt on the corporate branding lessons that can apply to your real estate investing business
    13:44 - Part of the interview from episode 5 with Sarah Eder and Chris Merry on the marketing and branding strategies when starting and growing your real estate business
    24:32 - Snippets from episode 8 interview with Brooke Shang on mentoring, mompreneurship, mindset, and marketing insights for your real estate investing business
    33:33 - The Sarah Larbi interview - excerpts from episode 2 on quitting your day job to starting a real estate business
    45:27 - Insightful discussion around using SEO for your real estate investing business brand awareness from episode 6 with Michael Halbmeier
    53:34 - Quick excerpts from conversations with John Nemo from episode 11 on leveraging LinkedIn to generate nonstop sales leads, clients, and revenue
    01:02:28 - Brief excerpts from episode 39 with Scott Ayres around research-based insights around content marketing and social media posting
    01:09:45 - Part of the conversation from episode 36 with Amy Ransdell around delegating tasks and hiring virtual assistants (VAs)


    Resource:
    Download your One-Page Strat Plan: https://reibranded.com/checklist/strat-plan/

    *This episode has been brought to you in part by Bluehost web hosting.
    Bluehost powers more than 2 million websites online and is the No. 1 recommended hosting provider by WordPress. With 24/7 support, free SSL certificates, and free domain name registration, Bluehost web hosting is a powerhouse. Get their special web host pricing by clicking here: https://www.bluehost.com/track/paulcopcutt/

    Connect with Paul Copcutt:
    reibranded.com LinkedIn Email: podcast@paulcopcutt.com
    Music: Thank you to Zoax for the intro music.
    *By clicking on the Bluehost link, I may earn a small commission at no cost to you. However, Bluehost is the web host I recommend to all my clients and use myself.
     

    • 1 hr 17 min
    Do This NOW Before You Start 2022 with Paul Copcutt

    Do This NOW Before You Start 2022 with Paul Copcutt

    Why you've got to check out this episode:
    Discover essential questions you can ask yourself to shake off the year 2021 completely, so you truly set your heart and mind and put your energy into 2022. Find out how you can have full closure of the year 2021 to move on and start anew for the year 2022. Learn how you can look forward to the new year with enthusiasm and focus for the future. Have the holidays helped you truly say goodbye to the past year?
    Or are you still dwelling on the past and thinking about 'what could have been' and 'what if'?
    In this episode, Paul shares tips and insights on how you can leave behind the year's past with a happy heart, wipe out any trace of regret, and usher in new beginnings with joyful anticipation of what's to come ahead.
    You can ask the same questions he asks himself, as the exercise can truly help one think through and fully say goodbye to 2021 and get prepared and focused on 2022.
    Are you ready for 2022?
    Get a head start with 12 questions to ask yourself over the holidays and get 2022 off to an awesome start.
    Download here https://brand-checklist.ck.page/02dc100707

    *This episode has been brought to you in part by Bluehost web hosting.
    Bluehost powers more than 2 million websites online and is the No. 1 recommended hosting provider by WordPress. With 24/7 support, free SSL certificates, and free domain name registration, Bluehost web hosting is a powerhouse. Get their special web host pricing by clicking here: https://www.bluehost.com/track/paulcopcutt/
    Connect with Paul Copcutt:
    reibranded.com LinkedIn Email: podcast@paulcopcutt.com
    Music: Thank you to Zoax for the intro music.
    *By clicking on the Bluehost link, I may earn a small commission at no cost to you. However, Bluehost is the web host I recommend to all my clients and use myself.

    • 10 min
    Learning to Love Land and Live Your Life with Mark Podolsky

    Learning to Love Land and Live Your Life with Mark Podolsky

    Why you've got to check out this episode:
    Find out how you earn passive income from land investing, lower your costs and increase your return on investment even when someone is in default. Learn about the mistakes that most land investors commit, so you can avoid the pitfalls of doing them. Understand what you should be thinking about in terms of earning passive income to ensure strong, long-term financial security.
    3 Rs Read, Resource, Reflect
    Read:
    The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results by Gary Keller
    The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months by Brian Moran
    Resource:
    Zapier
    reMarkable
    Reflect:
    "If you do for the next three to five years what other people won't do, you'll be able to do with the rest of your life what other people can't do." - Zig Ziglar
     
    With property to maintain and renters to handle you have your work cut out, add in rehabs, renovations and rodents and you are in headache territory!

    What if you could earn passive income every single month without having to deal with any of them?

    And you only had to make a one-time sale and you get to enjoy your ' terminal days'?
    In this episode, Mark Podolsky shares how land investing is an excellent choice if you want to think about passive income and having that financial security that you don't get from any other investment vehicles.
    While you need to find ways to raise capital or bring onboard joint venture partners for other real estate investing strategies, you don't have to with land investing.
    And Mark gives his tip on how you can best do it and keep three hundred to a thousand per cent returns to yourself.
    And if your worry is about those defaulting payments, Mark's advice has got you covered.
    Listen to his game plan, which will not let you be at a disadvantage but rather give you higher investment returns, instead.
    Talk about total freedom to work when and where you want to.
    Mark J. Podolsky ( also known as the Land Geek ) is the Managing Member of Land Geek Enterprises, Managing Director of Frontier Properties, Founder of GeekPay.io, and a former Investment Banker at Dinan Company and Dental Consultant at AFTCO & Associates.

    He is widely considered the Country's most trusted and foremost authority on buying and selling raw, undeveloped land within the United States.

    He has been actively investing in Real Estate and Raw Land since 2001 and has completed over 6,000 unique transactions. Mark's company, Frontier Equity Properties, LLC, is an A+ rated BBB real estate company.

    He is also the host of one of the top-rated podcasts in the Investing Category on iTunes aptly titled The Best Passive Income Model and the host of the Land Geek Podcast- Work Smart. Earn More. Learn How.
    Topics Covered:
    02:07 - Why land investing is an interesting niche to focus on
    03:32 - How do you earn passive income from land investing?
    08:49 - Best locations where you can find and buy a raw land
    10:06 - Extending your return on investment even if the land buyer is in default of paying the promissory note
    10:58 - What is so promising about land investing that he quit as an investment banker and went full-time twenty years ago?
    13:01 - Earning the moniker 'Land Geek'
    13:20 - Branding and marketing himself as the 'Land Geek'
    15:42 - Mistakes people make when getting into the land investing niche
    18:42 - How to avoid buying lands with environmental issues
    19:25 - Going by the simple philosophy of 'happy customers guaranteed'
    21:15 - Funding his land deals
    22:04 - Scaling his business with VAs
    23:09 - What his 'terminal days' and the rest of the week look like
    24:36 - One important thing he does on his 'terminal days'
    25:02 - Talking about the companies he owns, what are they for
    26:07 - What you should know when thinking about earning passive income
    27:33 - Dealing with 'shiny object syndrome'
    28:45 - The one reason he loves this favorite brand of his
    29:00 - Two favo

    • 36 min
    Making Your Real Estate Investing Business Profitable with David Richter

    Making Your Real Estate Investing Business Profitable with David Richter

    Why you've got to check out this episode:
    Discover the two main points to a 'Profit First' approach to your real estate investing business, so you make profit a habit inside your business Find out the biggest mistake most investors make so you won't go the same route as others did and end up with nothing. Learn how to set up your 'Golden Trio of Accounts' to make sure your business is always healthy and profitable and always moving forward.
    3Rs - Read, Resources, Reflect
    Read:
    Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice by Russel Brunson
    Profit First for Real Estate Investing by David Richter
    Resources:
    Marketing Secrets - Podcast
    Google Sheets
    Google Gmail
    Asana
    unroll.me

    Reflect:
    "Anything is how you do everything." - Anonymous
     
    As a real estate investor, do you find yourself not knowing where the money comes and goes?
    Do you rely everything on your bookkeepers and accountants to do money management for you? But often that is only once a year!
    That's one reason why some investors just wake up one day and find out all their money is gone, and they don't know why.
    It's about time to arm yourself with knowledge, so you take control of your business finances and have your business flourish.
    In this episode, David Richter shares how while growing and building a real estate business from 5 deals a month to over 25 deals a month, he realized that as much money that was coming in, it was going right out again.
    With the unique opportunity of being in every seat as a real estate investor, he found a calling to the company's finance seat to help them see where their money was really going.
    And that's when the 'Profit First' mindset and the formula were brought into the open and helped turn around whatever outdated practices and beliefs about business finances they previously had.
    Here, he talks about the two most important things you need to bear in mind to make sense of the whole concept of 'Profit First' and put it into practical use.
    In doing so, you will not only keep deals going and coming in one after another but make profit a priority. That way, you make a whole system of making profit a habit in your business, ensuring long-term viability.
    David Richter is an active real estate investor who has been essential in closing over 850 deals which include wholesale, turnkey, BRRRR, owner finance, rentals, lease options, and any other exit strategy you can think of.
    David has helped real estate companies completely turn around from going out of business to building cash reserves through his profit advising company Simple CFO Solutions, LLC. He is the author of Profit First for Real Estate Investing.
    His goal in life is to completely transform the Real Estate Investing industry when it comes to how real estate investors view their finances and – bring them true financial clarity and freedom.
    Topics Covered:
    03:04 - Eye opening experiences that helped him bring to light needed change in the finance aspect of real estate investing
    07:20 - Reasons for most real estate investors losing control of their business finances
    09:20 - The concept of the 'Profit First' formula and putting it into practical use
    11:39 - One biggest mistake most real estate investors commit in their business
    12:41 - A practical step to the 'Profit First' approach – the 'Golden Trio of Accounts'
    17:35 - Get out of your own rat race and truly own your financial freedom
    20:01 - Making sure you are on the same page with your bookkeepers and accountant about the 'Profit First' approach
    24:03 - How to set up accounts for multiple portfolios
    25:15 - The big benefit 'Profit First' mindset has given him considering he has no financial background
    26:48 - How did the idea of 'Profit First' resonate with him
    29:05 - 'Profit First' success stories he is most proud of
    37:03 - Explaining what fractional CFO is
    39:46 - The reason he loves this brand
    40:55 - Book

    • 45 min
    How to be Successfully Unemployed with Dustin Heiner

    How to be Successfully Unemployed with Dustin Heiner

    Why you've got to check out this episode:
    Find out how you can set up your real estate investing business to run on its own, profitably and help you lead the life you want to live. Learn why you need to 'set up your business' first and solidify it before buying deals. Discover how you can earn a main river of income and additional streams of income. We've been told of the usual route -- study, do well, finish college, and land your dream job.
    But have you thought of creating something passive where you never need a job ever again?
    The kind where it operates on its own without much intervention from you other than just looking at reports of how well everything is doing well for you and living off of it. And with the lifestyle you so wanted?
    In this episode, our guest, Dustin Heiner shares how he went down the same path that most of us are following, getting a job, ending up being fired and unemployed but rising up to create a river of income and multiple streams of income.
    3Rs - Read, Resource, Reflect
    Read:
    Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! By Robert T. Kiyosaki
    The Richest Man in Babylon by George S. Clason
    Resource:
    Email
    Evernote
    Reflect:
    "The best time to plant a tree was 20 years ago. The second best time is now." - Chinese Proverb

    Dustin Heiner is the Rental Property Expert and Founder of MasterPassiveIncome.com. Being Successfully Unemployed at 37 years old by investing in real estate rental properties, he is now on a mission to help everyone to quit their job and never have a job again. He also helps his students build successful real estate investing businesses all over the country.
    Through his work at MasterPassiveIncome.com, Dustin Heiner has become one of the leading real estate rental property experts.
    Dustin started MasterPassiveIncome.com from his home in 2015 while being a full-time employee, married with four children, owning and operating two other businesses, and being a full-time investor. He is very passionate about his mission to help others become successfully unemployed and never need a job again.
    In 2015, Dustin wrote his first book, "How to Quit Your Job with Rental Properties," which quickly became a bestseller. From there, he began his new business helping others to invest in rental properties to quit their job.
    Since then, Dustin Heiner has helped countless numbers of others to start investing in real estate rental properties. Even if his students live in very expensive cities, he shows them how they can invest all over the country.
    His lessons and expertise have been called upon by numerous real estate and financial podcasts and events. Dustin has been featured in Yahoo Finance, Business Insider, Motley Fool, and US News.
    Topics Covered:
    03:25 - Realizing his value is not tied to a regular nine to five job
    12:27 - Dustin's number one 'Why' he has catapulted to being a full-time investor
    14:44 - Learning how to build a business that runs on its own automatically
    17:29 - The reason why he scaled up his business and what it should be like 'setting up a business' before getting inventory
    21:54 - Taking the fear out of buying properties or investing 'outside of state'
    27:40 - How come he doesn't pay for taxes and other utilities?
    29:50 - Branding and marketing his real estate investing business
    31:37 - Why branding is huge in running a business for longevity
    36:37 - His thoughts about social media and why he believes you don't have to be everywhere else
    38:46 - Why you shouldn't do everything yourself and manage your properties even when you just start out in your real estate investing business
    43:15 - Don't project yourself and your wants on other people
    45:03 - Having that river of income at the same time streams of income
    47:19 - Teaching his children financial literacy and about passive income instead of giving them an allowance
    50:48 - Talking about his' Watch and Learn' podcast
    52:27 - Bo

    • 59 min

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