5 episodes

Trailblazers Spotlight: Where we meet the leading innovators in Web3 & Metaverse Marketing and explore their stories and insights.

Meet the Trailblazers in Web3 & Metaverse Marketing Daniel Barry

    • Technology

Trailblazers Spotlight: Where we meet the leading innovators in Web3 & Metaverse Marketing and explore their stories and insights.

    Web3 Marketing Secrets with Ray Chan, CEO & Co-founder of 9GAG and Memeland

    Web3 Marketing Secrets with Ray Chan, CEO & Co-founder of 9GAG and Memeland

     In this Trailblazers Spotlight episode, we hear from Ray Chan, CEO & Co-founder of 9GAG and Memeland as we dive into the world of Web3 marketing.

    Discover insider tips from Ray Chan on how to succeed in Web3, including using or avoiding NFTs in brand marketing. Get a sneak peek into Memeland's exciting news and learn about the Web3 scene in Asia, and especially in Hong Kong. Whether you're a brand thinking about entering Web3 or just curious, this episode offers valuable insights and predictions in simple language.

    Tune in to learn more about:
    ~ Ray Chan's insider Web3 marketing secrets
    ~ Strategies for using (or avoiding) NFTs in brand marketing
    ~ Exclusive sneak peeks into Memeland's upcoming announcements

    Timestamps:
    (00:00) - Intro(01:04) - Ray Chan shares Web3 marketing secrets(05:05) - Exploring the three fundamental pillars crucial for the success of web3 ventures(11:45) - Predictions on the evolution of NFTs in the coming year(15:48) - Advice on incorporating (or avoiding) NFTs in brand marketing strategies(20:16) - Web3 movement in Asia, especially Hong Kong(30:21) - Is it the right time for brands to enter Web3?(39:46) - Ray Chan highlights a particularly exciting project within the web3 landscape(44:47) - Sneak peek into Memeland's upcoming announcements(48:27) - Discussion on Memeland's engagement with brands(52:08) - Contacting Ray Chan(53:24) - OutroJoin Our Web3 & Metaverse Marketing Community:
    By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Together, we will shape the future of decentralized, immersive digital marketing.

    Join Now at - http://web3marketing.network/Join-Our-Community

    Follow Ray Chan:
    On LinkedIn: https://www.linkedin.com/in/raychan/
    On Instagram: https://www.instagram.com/9gagceo/

    Mentioned In The Episode
    9GAG -  9gag is an online platform and social media website based in Hong Kong, which allows its users to upload and share user-generated content or other content from external social media websites.

    Memeland - Memeland is a web3 focused venture studio aiming to bring ownership to every community worldwide through social products, creativity, memes, and NFTs.

    Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.
    Daniel Barry
    On LinkedIn: https://de.linkedin.com/in/barrydaniel/
    On X: https://twitter.com/dannymbarry/
    On Instagram: https://www.instagram.com/interverztraveler/

    Web3 & Metaverse Marketing Network
    On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
    On X: https://twitter.com/Web3_mn
    On Instagram: https://www.instagram.com/web3_marketingnetwork
    On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
    On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share

    • 53 min
    Justin Hochberg, CEO & Founder of Virtual Brand Group, Dives Into VBG’s Most Successful Metaverse Brand Activations

    Justin Hochberg, CEO & Founder of Virtual Brand Group, Dives Into VBG’s Most Successful Metaverse Brand Activations

    In this Trailblazers Spotlight episode, hear from Justin Hochberg, the CEO & Founder of Virtual Brand Group. an award-winning company that strategically accelerates consumer brands’ global businesses by innovatively leveraging Web3 & Metaverse technologies. Watch this episode on YouTube.

    Partners include Forever 21, Barbie™/Mattel™, The Voice™, NBC and JoJo Siwa’s created teen band sensation XOMG POP! (Live Nation tour, 12M YouTube subscribers and Wal-Mart deal). VBG delivers brand transformation, youth culture marketing and new revenue development.

    Tune in to learn more about:
    ~ AI's role in the virtual world by 2024.
    ~ How brands can start using metaverse technologies.

    Timestamps:
    (00:00) - Intro(01:58) - What is VBG and its role in the metaverse?(06:49) - Impactful campaigns by VBG and why?(16:40) - Game-changing initiatives VBG is working on?(20:23) - Justin's view on AI in the virtual world in 2024?(27:16) - What is Justin's perspective on how brands can start to use metaverse technologies now?(30:20) - How can brands reach out to VBG for collaboration?Join Our Web3 & Metaverse Marketing Community:
    By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.

    Join Now at Web3marketing.network/Join-Our-Community

    Follow JUSTIN (W.) Hochberg:
    On LinkedIn: https://www.linkedin.com/in/justin-hochberg/

    Mentioned In The Episode
    Virtual Brand Group - VBG -  VBG designs, builds, operates, markets and monetizes your business across the Metaverse.
    Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.
    Daniel Barry
    On LinkedIn: https://de.linkedin.com/in/barrydaniel/
    On X: https://twitter.com/dannymbarry/
    On Instagram: https://www.instagram.com/interverztraveler/

    Web3 & Metaverse Marketing Network
    On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
    On X: https://twitter.com/Web3_mn
    On Instagram: https://www.instagram.com/web3_marketingnetwork
    On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
    On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share

    • 31 min
    Meet Olivia Lee, one of the Top 100 Women of the Future and Co-Founder of LIVVIUM

    Meet Olivia Lee, one of the Top 100 Women of the Future and Co-Founder of LIVVIUM

    In this Trailblazers Spotlight episode, hear from Olivia Lee, the Co-Founder of LIVVIUM  about making the Metaverse accessible, inclusive, and innovative.

    Learn how she helps guide brands, creators, and the curious through the intricate landscapes of the Metaverse and Web3. With a focus on staying ahead of the curve,  Olivia actively explores the latest innovations, trends, and applications with a keen interest in the digital fashion movement, as the  Lead Strategist and Head of Digital Fashion for AllStarsWomen.

    Tune in to learn more about:
    ~ Future of NFTs in 2024
    ~ Expected impact of AI on Web3 and Metaverse in 2024

    Timestamps:
    (00:00) - Intro(01:09) - Olivia's inspiration for entering Web3 and Metaverse marketing space(03:35) - Olivia's daily motivation in Web3 and Metaverse work(06:34) - What makes Olivia's company 'LIVVIUM' unique?(10:32) - Olivia's insights on the evolution of NFTs in 2024(14:00) - What impact does Olivia think AI will have on the Web3 and Metaverse space in 2024?(17:15) - How brands can reach LIVVIUM for collaboration?Join Our Web3 & Metaverse Marketing Community:
    By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.

    Join Now at Web3marketing.network/Join-Our-Community

    Follow Olivia Lee:
    On LinkedIn: https://www.linkedin.com/in/olivialee3/
    On X: https://twitter.com/livvium

    Mentioned In The Episode
    LIVVIUM -  A marketing firm and product studio for transformative technologies.
    Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.
    Daniel Barry
    On LinkedIn: https://de.linkedin.com/in/barrydaniel/
    On X: https://twitter.com/dannymbarry/
    On Instagram: https://www.instagram.com/interverztraveler/

    Web3 & Metaverse Marketing Network
    On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
    On X: https://twitter.com/Web3_mn
    On Instagram: https://www.instagram.com/web3_marketingnetwork
    On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
    On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share

    • 17 min
    Web3 Marketing Insights, Predictions, and Game-Changing Initiatives with Amanda Cassatt, CEO & Founder of Serotonin

    Web3 Marketing Insights, Predictions, and Game-Changing Initiatives with Amanda Cassatt, CEO & Founder of Serotonin

    In this Trailblazers Spotlight episode, hear from Amanda Cassatt, the CEO & Founder of Serotonin, as she talks about her journey and shares her ideas for the future of the Web 3.

    Tune in to learn more about:
    ~ Amanda Cassatt's book insights
    ~ Amanda's predictions for Web3 marketing in 2024

    Timestamps:
    (00:00) - Intro(01:54) - Amanda Cassatt's "Web3 Marketing: A Handbook for the Next Internet Revolution" book follow-up(06:03) - Last 12 months: Web3 & Serotonin(10: 09) - Amanda's excitement for Web3 marketing in 2024(15:47) - Leaving ConsenSys and starting Serotonin(18:44) - What sets Serotonin apart from the other Web3 agencies?(20: 57) - Game-changer initiatives at Serotonin (22:00 ) - How brands can reach Serotonin for collaboration? Join Our Web3 & Metaverse Marketing Community:
    By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.

    Join Now at Web3marketing.network/Join-Our-Community

    Follow Amanda Cassatt:
    On LinkedIn: https://www.linkedin.com/in/amanda-cassatt/
    On X: https://twitter.com/amandacassatt

    Mentioned In The Episode
    Serotonin -  A Web3 marketing firm and product studio for transformative technologies.
    Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.
    Daniel Barry
    On LinkedIn: https://de.linkedin.com/in/barrydaniel/
    On X: https://twitter.com/dannymbarry/
    On Instagram: https://www.instagram.com/interverztraveler/

    Web3 & Metaverse Marketing Network
    On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
    On X: https://twitter.com/Web3_mn
    On Instagram: https://www.instagram.com/web3_marketingnetwork
    On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
    On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share

    • 22 min
    Immersive Commerce with Neha Singh, Founder & CEO of Obsess

    Immersive Commerce with Neha Singh, Founder & CEO of Obsess

    In this episode of Trailblazers Spotlight, Neha Singh, founder of Obsess, shares her journey of building the industry's leading immersive shopping platform incorporating virtual stores and 3D-ecommerce solutions. Watch this episode on YouTube.

    Tune in to learn more about:
    ~ What is Obsess and its role in immersive commerce?
    ~ Neha's journey into immersive marketing and the inception of Obsess.
    ~ Role of personalization in immersive experiences.

    Timestamps:
    (00:00) - Intro(01:02) - What is Obsess? What does this platform do in the metaverse marketing space?(03:56) - How did Neha become interested in metaverse marketing, and what led her to start Obsess? (07:19) - What is Neha most proud of as Obsess's recent achievement?(09:05) - Is Obsess doing any AI integration?(12:04) - What's the one major goal that Obsess has for 2024?(14:28) - If a brand wants to contact Obsess for collaboration, how can they reach you? Join Our Web3 & Metaverse Marketing Community:
    By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.

    Join Now at Web3marketing.network/Join-Our-Community

    Follow Neha Singh:
    On LinkedIn: https://www.linkedin.com/in/neha-singh-679a9b17/

    Mentioned In The Episode
    Obsess - Immersive Commerce Platform
    Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces
    Daniel Barry
    On LinkedIn: https://de.linkedin.com/in/barrydaniel/
    On X: https://twitter.com/dannymbarry/
    On Instagram: https://www.instagram.com/interverztraveler/

    Web3 & Metaverse Marketing Network
    On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
    On X: https://twitter.com/Web3_mn
    On Instagram: https://www.instagram.com/web3_marketingnetwork
    On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
    On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share

    • 14 min

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