Educated Artistry Kayla Hertz - KK Artistry

Welcome to this weeks episode of Educated Artistry
Today we are covering the topic that has veen trending all over Instagram and Tik Tok this past week... THE DEATH OF THE LASH INDUSTRY?! 
We cover: 
My observations from the cleint perspective Why DIY lashes will never replace lash extension services fully  Upholding a luxury experience  How the industry is evolving and how you can evolve with it  FREE ways you can elevate your customer experience   
Grab your ticket to The Lash Biz Babes Online Conference on May 18th + 19th for $299
https://lashbizbabesacademy.teachable.com/admin/affiliate/dashboard
My Lash Bed Set Up 
 

Welcome to this weeks episode of Educated Artistry!
 
Today we are joined by Lacey Salem, a licensed esthetcian since 2017 in New York. She opened a solo studio in November of 2019. Then by November of 2021 I expanded and brought on 2 team members.
Lacey is a three time winning Lashie Award winner courtesy of The Lash Conference. Former esthetics educator and now all things lash educator.
Her newest venture is Laceys Lash and Esthetic Supply, where she is bringing the industries top brands straight to artists in her area.
 
Today we cover: 
 
- Building a clientele that can withstand economic downturns 
- How to market and find high end clients
- The power of building connections within your community 
- The client experience 
 
 
LACEY IG: https://www.instagram.com/laceys_lashandesthetic_supply
 
LACEY WEBSITE: Www.lashandestheticsupply.com
KAYLA IG: https://instagram.com/kkartistry_
KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_ 
EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast 

Welcome to this weeks episode of Educated Artistry! 
Today we are talking all about the possible Tik Tok "Ban" 
Could Tik Tok really get banned? What does this mean for the 170 million American users and the 7 million American small businesses that run on Tik Tok? And what does this mean for you if you have been trying to grow and build an audience on the platform? Should we ditch the app? Is it worth making content here and what does this mean for your beauty business?
I'll be sharing my opinion and plan for content creation the upcoming months as we wait to see if this bill passes through to the President. 
Lash Biz Babes Conference Tickets: https://www.lashbizbabesconference.com/#oXMHRW
Square Referral Link: Get $1,000 of free processing: https://squareup.com/signup/en-us?signup_token=KAYLAHERTZ
KAYLA IG: https://instagram.com/kkartistry_
KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_ 
EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast 

Welcome to this weeks episode of Educated Artistry!
Today we are joined by Ashley Bao, the owner of Aura By Ashley where she offers lash extensions + mentorship. Ashley transitioned from Medical Pro to Beauty Pro. She built her clientele and filled her books within 5 months out of esthetician school, was hitting 5 figure months within her first year and when she moved to California with zero clients she built her books again within 3 months. Ashley has a passion for teaching beauty pros how to get fully booked through soulful marketing and authenticity. 
We Cover: 
The tranistion from her medical career into lash extensions Building a clientele within 5 months  Authentic Marketing  Building a community with raving fans  Moving states and REBUILDING a new clientele within 3 months  Client building secrets NO ONE is talking about  CONNECT WITH ASHLEY
IG: https://www.instagram.com/aura.by.ashley/
 
Free Overlooked to Fully Booked Course
 
https://ashleybao.myflodesk.com/jointhelist
 
5 Figure Months Course:
 
WHAT YOU WILL LEARN:
 
THE MINDSET TO CALL IN 5 FIGURE MONTHS
 
MY 100 APPTS/MONTH BUSINESS FRAMEWORK
 
HOW TO ATTRACT LUXURY CLIENTS AT PREMIUM PRICES
 
MOTIVATION WITHOUT CIRCUMSTANTIAL POWER
 
FINANCIAL ORGANIZATION STRATEGIES
 
What's included?
 
5 Prerecorded videos showcasing exactly how I went from zero clients to 100 clients monthly and hitting $12k+ months.
 
https://stan.store/aurabyashley/p/get-started-with-this-amazing-course-gzihw
 
CONNECT WITH KAYLA 
 
KAYLA IG: https://instagram.com/kkartistry_
KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_ 
EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast 

Welcome to this weeks episode of Educated Artistry Podcast 
Today we cover: 
How the Be My Lashentine Event turned out Hosting an event fo your local beauty community  How I found a venue space, vendors and sponsors  Tips for putting together swag bags  Selling Tickets + Marketing the Event  The Cost + Breakdown  KAYLA IG: https://instagram.com/kkartistry_
KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_ 
EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast 

Welcome to this weeks episode of Educated Artistry! 
Was social media growth and community building on your vision board for 2024?
It is no secret community building is vital for building a brand and to set yiurself a part from the masses.  Today, I am sharing the most underrated Instagram feature for community building (in my opinion). I have been utilizing this feature for my own community and have seen great results, had some of the most amazing conversations in my dms and have gotten a clearer vision on what my community wants from me. 
Settle in for this solo episode and learn how to utilize this Instagram feature for your own community. 
KAYLA IG: https://instagram.com/kkartistry_
KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_ 
EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast