130 episodios
The Art Marketing Podcast Art Storefronts
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- Arte
Art marketing strategy, tactics, tips and FOCUS. Where to focus your marketing efforts to start selling more art online. How to grow your art business to consistent monthly sales. Brought to you by the folks at ArtStorefronts.com
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056: Imagine if you could advertise cheaply and actually get results
You know you need to advertise, you know social media ads don't work so let's get creative with an inexpensive but highly effective technique...post cards dropped on doorsteps.
Chapters
(00:00) Introduction to Creative Advertising for Artists
(00:48) The Power of Local Marketing
(01:34) Real-World Marketing Inspiration
(02:57) The Cyclical Nature of Advertising Trends
(04:36) Challenges with Social Media Ads
(05:26) Reviving Direct Mail Marketing
(07:24) Practical Steps for Postcard Marketing
(14:13) Designing an Effective Postcard
(23:26) Final Thoughts and Encouragement
Links
Vista Print Link
https://www.vistaprint.com/marketing-materials/postcards
Google Voice
https://voice.google.com/
Image of my Neighbors Postcard
https://drive.google.com/file/d/1VcXSBc7g2kep4a7gCdjKr3XhcM8toX1n/view?usp=drive_link
Stay Up To Date With The Latest
https://linktr.ee/artmarketingpodcast
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No art marketing days lost, how social media is going all in on the creator economy, and finding new revenue sources through commissions
Shownotes:
👉 Follow us on Instagram: @art_storefronts
👉 Watch this recent artist interview: Hava's Unlikely Path to Artistic Income with Art Storefronts
👉 Podcast: Staggering Art Economic Trends, the Spring Selling Season, and a Fix for the #1 Art Business Problem
👉 Join our live webinars every Monday 3PM CST. Register here https://asf.today/fd9ec3
#artmarketing #podcast #artselling #economictrends #springseason #artbusiness 🌏🎧 -
055: How many times a day do you pick up your cell phone?
We start with the answer to the question, talk about merch broadly, and talk about cell phone cases specifically and tactically
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Staggering Art Economic Trends, the Spring Selling Season, and a Fix for the #1 Art Business Problem
Staggering Art Economic Trends, the Spring Selling Season, and a Fix for the #1 Art Business Problem
Shownotes:
👉 Follow us on Instagram: @art_storefronts
👉 Watch the recent IG LIVE. Learn a ton and have some unique insights that 99% of artists and photographers do not have when they’re doing their marketing on Instagram
👉 Podcast: Finish Off Your Dec Strong, Being Ready for Jan, Asymmetry of the Art Biz, & Shiny Object Syndrome
👉 Join our live webinars every Monday 3PM CST. Register here https://asf.today/fd9ec3
#artmarketing #podcast #artselling #economictrends #springseason #artbusiness 🌏🎧 -
Selling From Now Through Father's Day, The Power of Not Quitting, & Acquiring New Customers vs True Fans
Nick and I talk about what to do to sell art between now and Father's Day, following economic drivers with your art business, custom artwork strategies, the power in not giving up, and the importance of acquiring new customers.
Links from the show:
The Custom Artwork Strategy
How to Price Your Artwork
100 True Fans -
Finish off your Dec strong, Being ready for Jan, Asymmetry of the Art Biz, & Shiny Object Syndrome
Nick and I talk about what to do between now and the end of the year, how to set yourself up to be ready in January we talk about the asymmetry of the art business and finish it off with some shiny objecy syndrome discussion.