Episode 4 - Voice of the Customer with Aarthi Gonela - EMPATHY Voice of the Customer

In episode four of the Voice of the Customer, we meet Aarthi Gonela who really knows how to put the "feel" of a customer experience into words. After a fantastic experience with Overstock.com, she helps our audience understand the importance of making a customer feel like they matter, and that often products and services are much more to a client than just tangible things. The opposite held true during a delivery horror story with CEVA Logistics, where she was left feeling unimportant a...