How to Navigate the New Educational Landscape Part 2: Policy Shifts and Immediate Impacts on the Education Industry

Part Two: In this second episode of eCampusNews’ two-part series, Verlan shifts focus from challenges to strategic opportunities for educational organizations and vendors. Drawing on his role as managing partner at Agile, he reveals how industry leaders like Pearson and Discovery Education are already pivoting their messaging toward workforce development. Key insights include the importance of aligning with institutional strategic plans, leveraging AI as a productivity multiplier for marketing campaigns, and implementing real-time ROI tracking through dashboard analytics. Verlan provides several actionable priorities: understanding audience strategic plans, embracing AI tools for enhanced productivity, and repositioning product portfolios to match current workforce-focused priorities in education. Have a listen.