17 Min.
Nicola Wunderlich talks Cultural Sensitivity in Para-veterinary training What's Sociology Got to do with it?
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- Sozialwissenschaften
Nicola Wunderlich, in her work in capacity building, is the first person to advocate for tailoring your content to your audience. In other words, Nicola calls on scientists and researchers to personalise their content to their audience, and how their audience is most likely to absorb (and use) the information.
In this episode of What’s Sociology Got To Do With It?, Nicola argues that if the local community and its norms aren’t considered, then any recommendations will simply fall on deaf ears. She argues that, as a result, folks in roles like social scientists and science communicators should be involved in projects from the beginning. To Nicola, bringing them in at the end is little help, as they could have given valuable advice in designing the project itself. Without cultural sensitivity and this fundamental connection to what the community wants and needs, the research is simply going to be dismissed; not from a place of malice, but because the reason why someone should follow the recommendation hasn’t been explained properly (if at all). Above all, Nicola calls on researchers and scientists to treat the communities and their needs and their wants as central to academic research.
If you want to contact Nicola, she can be reached at the Graham Centre or at Charles Sturt University, where her e–mail is nwunderlich@csu.edu.au. The Pacific PARAVET Training Project also has its own Facebook page.
Nicola Wunderlich, in her work in capacity building, is the first person to advocate for tailoring your content to your audience. In other words, Nicola calls on scientists and researchers to personalise their content to their audience, and how their audience is most likely to absorb (and use) the information.
In this episode of What’s Sociology Got To Do With It?, Nicola argues that if the local community and its norms aren’t considered, then any recommendations will simply fall on deaf ears. She argues that, as a result, folks in roles like social scientists and science communicators should be involved in projects from the beginning. To Nicola, bringing them in at the end is little help, as they could have given valuable advice in designing the project itself. Without cultural sensitivity and this fundamental connection to what the community wants and needs, the research is simply going to be dismissed; not from a place of malice, but because the reason why someone should follow the recommendation hasn’t been explained properly (if at all). Above all, Nicola calls on researchers and scientists to treat the communities and their needs and their wants as central to academic research.
If you want to contact Nicola, she can be reached at the Graham Centre or at Charles Sturt University, where her e–mail is nwunderlich@csu.edu.au. The Pacific PARAVET Training Project also has its own Facebook page.
17 Min.