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Get the latest trends and insights in the area of Sales Enablement and Digital Learning.

PDAgroup Spotcast PDAgroup

    • Wirtschaft

Get the latest trends and insights in the area of Sales Enablement and Digital Learning.

    Storytelling with your Customer with Justin Lang

    Storytelling with your Customer with Justin Lang

    During this talk, Britta Lorenz and the regional sales manager at Aqua Finance & founding member of Revleague Justin Lang discuss about secrets and methods of storytelling with your clients. Listen to this podcast to find out more!

    Do you want to learn more about sales enablement? Watch the next episode or contact us, to discuss it!

    Inspired by Kevin MacLeod

    Link: filmmusic.io/song/3918-inspired

    • 19 Min.
    Listen, Innovate, Grow - three steps to master Buyer Enablement with Michael Haynes

    Listen, Innovate, Grow - three steps to master Buyer Enablement with Michael Haynes

    The current sales environment has become quite difficult to manage. What's going on in B2B isn't simply a subtle change in methods; it's a paradigm shift that's transforming the sales world. Adjusting the perception of what buyer enablement is and how it should work is a key part of that progress. During this talk, Britta Lorenz and the SME Business Growth Specialist & founder of Listen Innovate Grow Michael Haynes discuss about the essential elements to buyer enablement. Listen to this podcast to find out more!

    Do you want to learn more about sales enablement? Watch the next episode or contact us, to discuss it!

    Inspired by Kevin MacLeod

    Link: filmmusic.io/song/3918-inspired

    • 20 Min.
    Expert Talk Sales: Human Approach to Enablement with Crystal Nikosey

    Expert Talk Sales: Human Approach to Enablement with Crystal Nikosey

    During this talk, Britta Lorenz and Sales Enablement Manager Crystal Nikosey discuss the impact of a human approach in sales enablement. Businesses are not only about analytics, quotas, and CRM data. They are about human beings. People are multifaceted and complex, and what goes on in one's personal life also affects their professional life. How should companies implement this human approach to connect more with their employees' needs and values? Listen to this podcast to find out more!

    Do you want to learn more about sales enablement? Watch the next episode or contact us, to discuss it!

    Inspired by Kevin MacLeod

    Link: filmmusic.io/song/3918-inspired  

    • 23 Min.
    Expert Talk Sales: Account-based Prospecting with Tom Slocum

    Expert Talk Sales: Account-based Prospecting with Tom Slocum

    Account-based prospecting is effective because it appeals to the interests and concerns of all key stakeholders within a buying committee. And, in a time where personalization is necessary to cut through the crowded content landscape, an account-based selling strategy offers prospects tailor-made content. But what are the secrets and techniques of effective account-based prospecting? During this expert talk, Maxine Scharzenberger hosts the Co-founder of Otbound SOS, RevGenius Community Manager, and Head of RevLeague Tom Slocum.

    Do you want to learn more about sales enablement? Watch the next episode or contact us, to discuss it!

    Inspired by Kevin MacLeod

    Link: filmmusic.io/song/3918-inspired

    • 32 Min.
    Expert Talk Sales: Coaching with Matt Scheitle

    Expert Talk Sales: Coaching with Matt Scheitle

    The benefits of coaching are countless. It empowers individuals and encourages them to take responsibility, it helps identify and develop high potential employees, it improves individual performance. Coaching is therefore very valuable as it creates a fundamental shift in people’s approach to work. During this talk, our Britta Lorenz and the coaching expert Matt Scheitle discuss about how to adjust coaching according to needs and industries and make it effective.

    Do you want to learn more about sales enablement? Watch the next episode or contact us, to discuss it!

    Inspired by Kevin MacLeod

    Link: filmmusic.io/song/3918-inspired

    • 20 Min.
    Expert Talk Sales: Diversity and Networking with Mali M. Baum

    Expert Talk Sales: Diversity and Networking with Mali M. Baum

    Creating a culture of inclusion and diversity starts with actually bringing people together, including them in the conversation in how you inspire change, challenge each other, and take action. During this talk, Annette Behrendt and the CEO and Founder of WLOUNGE and MAGDA GROUP fund Mali M. Baum reflect and discuss diversity and networking. How diverse are teams in the DACH region? Do people network differently according to their culture? 

    Do you want to learn more about sales enablement? Watch the next episode or contact us, to discuss it!

    Inspired by Kevin MacLeod

    Link: filmmusic.io/song/3918-inspired

    • 30 Min.

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