6 Min.
When patients become consumers Icon-o-Cast: a podcast by LUNAR
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- Design
The era of personalized medicine is upon us and this trend has important implications for how we think about patients. In fact, we need to be designing meaningful experiences for healthcare “consumers,” rather than “patients.”
In this talk delivered at the American Institute of Architects’ Future Care conference last month, LUNAR’s John Edson explores what the changing healthcare landscape means for experience design.
The era of personalized medicine is upon us and this trend has important implications for how we think about patients. In fact, we need to be designing meaningful experiences for healthcare “consumers,” rather than “patients.”
In this talk delivered at the American Institute of Architects’ Future Care conference last month, LUNAR’s John Edson explores what the changing healthcare landscape means for experience design.
6 Min.