LinkedIn is one of the biggest social networking platforms with nearly 660+ million users in more than 200 countries and territories globally. It has become a one-stop destination for job posting and searching.
But if you’ve been on LinkedIn for quite some time, you’ve probably received one or more inauthentic messages selling you products and services that you just didn’t ask for. This may work for some businesses, but for others, it not only wastes their time but damages their credibility.
In this episode, we delve into the problem with being inauthentic on LinkedIn and being on the receiving end. To ensure this doesn’t happen to you, it is essential that you understand and carefully utilize proper LinkedIn etiquette and best practices.
Start with authenticity and you can’t go wrong.
IN THIS EPISODE, YOU’LL FIND OUT…
Sales messages in LinkedIn (3:16) LinkedIn should be a person to person platform (5:44) Spam on LinkedIn (6:11) Definition of Spam (6:51) Being inauthentic on LinkedIn (7:56) Two ways someone can introduce themselves (8:15) ABP: Ask before pitching (8:45) Setting ground rules on LinkedIn (11:19) Email opt-in permission (11:44) Connecting with perfect future customers (13:02) LinkedIn Bio (15:30) Being blocked by platforms when you send spammy messages (16:00) Virtual assistants sending LinkedIn messages (17:05) Inauthenticity of LinkedIn messages (19:00) LinkedIn trick and tip to identify inauthentic messages (22:04) What is LinkedIn for? (23:15) What should you be posting on LinkedIn? (24:11) Posting vulnerable and authentic content on LinkedIn (23:22) Is LinkedIn a social platform or a business platform? (27:42) Continue to grow and find your authentic self (29:33) Define your goal for using LinkedIn for your marketing and business plan (30:58) For full show notes visit: rising.show