Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy Ash Roy

Links Mentioned: productiveinsights.com/membership Productive Insights Membershipproductiveinsights.com/175 conversation with James Clearproductiveinsights.com/207 conversation with Brian TracySMART goal setting is more than just a buzzword. It's a transformative strategy that can turn your aspirations into achievements. In this video, I'm going to talk about exactly how you can use the SMART goal setting system to turn your dreams into a reality. SMART is an acronym for Specific, Measurable, Achievable, Relevant, and Time bound.And by applying this smart system to your goal setting and achievement, you can not only dream big, but actually achieve big. So let's get started somewhere along my journey. When I was completing my undergraduate degree in business and then my CPA, and then my MBA, while working in banking and finance, I realized how crucial the smart goal setting system was for success.But I also realized that alone wasn't enough more on that later first let's break down the smart goal setting system into its five components and why it's so essential to us. Okay, let's talk about the first part of the smart goal setting system. During my undergrad in business, my goals were vague and unfocused. They were anything but specific. And guess what? My results bore that out. If I had been clear about what grades I wanted, What coursework I had to complete by when, chances are I would have done a lot better. If I thought about why it was important for me to achieve my goals, my results would have been much better than just average.Imagine if I had set clear goals like achieve at least an A in accounting. By studying three times a week and completing all my assignments at least two days in advance so that I could maintain a high grade point average, that could have completely transformed my academic career. Well, as it turns out, I was a lot more specific with my goal setting when I did my MBA a little bit later on.And I ended up getting a distinction average from the leading business school in Australia. So the specificity did work. For you, as a business owner, this translates to being crystal clear on what you want to achieve, when you want to achieve it, and most importantly, why it's important to you that you achieve it.Maybe it's your family. Maybe it's a professional aspiration you want to fulfill.

Summary: In this episode, host Ash Roy engages with entrepreneur and content creator Justin Welsh, delving into unique content creation strategies and the art of building genuine connections on social media platforms like LinkedIn a...

SHOWNOTES: In this video you'll learn:

IntroductionSmall business hiring in 2024 might feel like walking through a maze blindfolded. But not only is this not impossible, it's life-changing.Over the last 10 years, I've made all the mistakes in the book ...

Dive into the riveting journey of digital marketing maven Neil Patel on the Productive Insights podcast, expertly guided by the dynamic host Ash Roy. From toilet scrubber at an amusement park to the architect of NP Digital's $100 million annual revenue, Neil shares gripping stories, challenges, and golden insights in the ever-evolving world of digital marketing. This lively conversation spans the realms of business growth, scaling strategies, and leadership, peppered with Neil's practical tips for content creators. Buckle up for a rollercoaster of inspiration as Neil's narrative unfolds, offering entrepreneurs a thrilling ride.Key points:00:00:42 Neil's Humble Beginnings * Neil recounts starting his first job at 15 and a half, cleaning restrooms and picking up trash at an amusement park.* Share the challenges and motivation behind the job.* Set the stage for Neil's journey towards success. 00:01:27:05 Building NP Digital* Neil discusses his entrepreneurial journey, from starting KISSmetrics and selling it to transforming his consulting business into NP Digital.* Talk about a failed attempt at a cloud computing company, burning $1 million of borrowed money, and the valuable lessons learned. 00:02:03:08 Neil's Expertise in Digital Marketing* Highlights Neil's expertise in search engine optimization, content creation, pay-per-click advertising, and more.* Emphasizes the importance of long-term strategies over short-term gains. 00:02:29:08 Dealing with Growth Slowdown * Neil provides advice on what to do when growth starts to slow down.* Encourages businesses to explore new avenues during slowdowns. 00:02:41:19 Leveraging Technology and Staying on the Cutting Edge * Discusses the relevance of staying updated in the age of AI.* Talks about building amazing products, creating great user experiences, and staying ahead in the industry. 00:03:23:22Scaling Internationally * Neil shares insights into scaling a business internationally.* Emphasizes the importance of tapping into new markets for sustained growth. 00:15:52Starting Out and Scaling* Neil shares his experience of combining consulting with overcoming financial challenges.* Discussion on scalability and the importance of making money initially. 00:18:43 The Challenge of Saying "No" and Focus *

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