Tristan Kitchener is the Founder and Director at Kitchener Partners.
They're a specialist consulting and advisory firm focused on grocery retailing and the grocery value chain for retailers, manufacturers and growers. Their goal is to increase product ranging, performance and growth of FMCG goods within grocery retailing.
In this episode, you'll hear from Tristan how to gain ranging within a major grocery retailer in Australia, who to speak to, what to prepare for and when is the right time to consider expanding your business into the retail grocery channel.
And in the Aftertaste section, I remind you of the 3 "must-have" pieces of information you should be ready to share when presenting your new product to a grocery retail buyer.
You can connect with Tristan at Kitchener Partners via:
Many thanks to this episode's sponsor, the Food Innovation Centre at Monash.
Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au
Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie's Amazon best-selling book,
"Innovation Feast; Create new product ideas to feed your hungry business".
It's available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:
Join me next time to eat, drink and innovate.