357 episodes

The Award-winning Business Marketing & Entrepreneurship Podcast for Entrepreneurs. Many entrepreneurs struggle with marketing their business so they can stand out in a crowded market place, get more clients and get paid what they're worth. Annemarie and her guests will empower you with their practical online and offline marketing, business management and money mindset tips and strategies so you can build the business of your dreams, doing what you love! You'll hear diverse business topics from key branding and online/offline marketing strategies to build your credibility and visibility; leadership and business management strategies to help you build a sustainable business; right through to life-changing money mindset tips so that you can get paid what you're worth. This is another Ambitious Entrepreneur Network.com Podcast - The Voice for Entrepreneurs and Small Business. www.AmbitiousEntrepreneurNetwork.com

Ambitious Entrepreneur Show Annemarie Cross: Brand, Business & Podcast Strategist [aka The Podcasting Queen] | Top 20 listed Business Coaches - Melbourne, AU

    • Business
    • 5.0 • 2 Ratings

The Award-winning Business Marketing & Entrepreneurship Podcast for Entrepreneurs. Many entrepreneurs struggle with marketing their business so they can stand out in a crowded market place, get more clients and get paid what they're worth. Annemarie and her guests will empower you with their practical online and offline marketing, business management and money mindset tips and strategies so you can build the business of your dreams, doing what you love! You'll hear diverse business topics from key branding and online/offline marketing strategies to build your credibility and visibility; leadership and business management strategies to help you build a sustainable business; right through to life-changing money mindset tips so that you can get paid what you're worth. This is another Ambitious Entrepreneur Network.com Podcast - The Voice for Entrepreneurs and Small Business. www.AmbitiousEntrepreneurNetwork.com

    12. How to ensure your podcast stands out

    12. How to ensure your podcast stands out

    Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #12. 
    Have you ever asked the question ‘How can I make sure my podcast stands out?’  
    You’re not the only one. We’ve all asked ourselves that question.  
    My answer, there are lots of ways you can make sure your podcast stands out. But boiled down – the shortened answer is: if you want to make sure your podcast stands out - make sure it’s outstanding, in every way. 
    From you being clear on what makes YOU unique and uncopyable in terms of your personal brand, your message, your story, to the unique and uncopyable listener experience you create, to the topics you share on your show, right through to the guests you interview. 
    If your podcast, the topics you speak about and the way in which you bring this information to life – the listener experience) is the same ol same ol that everyone else is doing – your podcast will not stand out. It’ll get lost in the millions of other podcasts. 
    If you’re interviewing the same guests as everyone else – and asking the same questions as everyone else – you podcast will not stand out.  
    And, as a Change Maker – a coach with a message that will literally transform and bring REAL change to your ideal client life and/or business – I know that's NOT what you want. 
    You were not born to fit in, to be like everyone else, you, your story, your expertise and how you can help your ideal client is MEANT to stand out. 
    So, make sure you continue listening to the rest of these tips in this #ListenerIntoLead with your podcast series. 
    I’ll see you in the next tip.  
    Post a review and share it! 
    If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!
    You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:

    Company website

    Instagram

    Facebook

    Join our Community of Change Makers

    Twitter

    Linkedin

    To staying ambitious, Annemarie
     
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 4 min
    [Ep#372] The Fail-Proof Formula for Success for Coaches

    [Ep#372] The Fail-Proof Formula for Success for Coaches

    If you’ve listened to one of my podcasts, I’m sure you’ve heard me speak about the importance of being consistent. 
    In fact, my formula for success, says it all. 
     THE FORMULA FOR SUCCESS:  
    Clarity + Consistency, Over Time, WILL enable you to build the Momentum you need to grow a successful business. 
    But herein lies an issue when it comes to the formula.  
    With regards to Clarity – I'm talking about being clear on your message – and more specifically a message that works. Because sharing a message that’s not already working with more consistency still won’t work in generating the momentum you need. 
    Or, another thing that can happen is to consistently share a message that’s NOT aligned with your goals, which can lead you in the wrong direction. So, you become known for something you don’t really enjoy or even want to be known for. 
    So, in today’s episode I’m sharing: 

    Two main issues that can occur when you don’t get clarity on your message 

    What can happen when you don’t have clarity on a clear outcome – and stick to that outcome  

    5 things you’ll want to get clear on with regards to your message so it keeps you focused on the right message. (Hint: These have been absolutely crucial in helping me maintain consistency in my message). 

    RESOURCES:  


    Podcast: 3 Key Stages of your Customer Journey 


    Subscribe to my weekly newsletter – The Influence Bulletin 


    How to Become Distinguishable, Uncopyable and Irresistible Masterclass  


    Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you  

    Enjoy This Podcast?
    If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! 
    Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. 
    For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! 
    You can also follow us through Facebook. 
    Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. 
    Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. 
    Have any questions? You can contact me through these platforms: 


    Company website 


    Instagram 


    Facebook 


    Join our Community of Change Makers 

    Twitter


    Linkedin 

    To staying ambitious, 
    Annemarie
    The post [Ep#372] The Fail-Proof Formula for Success for Coaches appeared first on The Ambitious Entrepreneur Podcast Network  
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 45 min
    11. Starting a podcast: How to come up with the perfect name for your podcast

    11. Starting a podcast: How to come up with the perfect name for your podcast

    Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #11. 
    What’s in a name?  
    Everything – because your podcast could just become a saleable asset.  
    In tip #6, I mentioned how my own message got lost in the noise of my own podcast and I got so bored with the guests I was interviewing that I decided to stop production. I’d had enough. 
    Now, this was my award-winning podcast, the Ambitious Entrepreneur Show, which not only had won an award but had also been frequently listed in top business and entrepreneurship podcasts.  
    I was bored and just didn’t want to continue production – so I announced on Facebook that I was stopping production. 
    Now, a surprising thing happened. Something I did NOT expect, but something that made me realize just how much of a reputation my podcast had built. 
    I had several messages from people who wondered if I would be interested in selling my podcast. 
    Would I be interested in selling my podcast – who would have thought that a podcast I had built over the years was something others saw value in and would even express interest in the possibility of purchasing it? 
    I was gobsmacked.  
    Long story short – I didn’t sell it and in actual fact, Ambitious Entrepreneur Show is well and truly back in production, has been for some time now, and is again being listed in the top podcasts for entrepreneurship. 
    However, imagine if I had named my podcast after my personal brand – the Annemarie Cross Show. It would be very difficult for anyone to take over that podcast – unless of course, they rebranded it their own. However, typically if you name your podcast your personal brand your audience is typically people who follow you because of your brand, your charisma, your celebrity if you will – I'll speak more about the Podcast Positioning Quadrant in tip #21, where a podcast with your personal brand name, is going to have a different overall strategy and end in mind that if you called your podcast a name that was able to be taken over by a person or persons who had a similar passion and expertise that could be offered to your audience. 
    So, how to choose the right name for your podcast? 
    If you want to build a community of your ideal clients AND potentially build up your podcast to be a valuable asset that down the track someone would be willing to pay you for? It means everything. 
    Choose wisely. 
    I’ll see you in the next tip.  
    Post a review and share it! 
    If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!
    You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:

    Company website

    Instagram

    Facebook

    Join our Community of Change Makers

    Twitter

    Linkedin

    To staying ambitious, Annemarie
     
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 5 min
    [Ep#371] Empowered, Loving Relationships for Entrepreneurial Couples

    [Ep#371] Empowered, Loving Relationships for Entrepreneurial Couples

    Are you an ambitious entrepreneur with a spouse who is also an ambitious entrepreneur and while you love your spouse – your demanding schedules, and the pressure of running a business – whether you are working in the same business or you each have your own business, may just be impacting your relationship –and not in a positive way? 
    Well, today’s show is for you!  
    Joining me today is Annie Kallis. 
    Annie is a Relationships Architect and empowers committed entrepreneurial couples to elevate their relationship, to have a deeper connection, better communication & clarity in their lives. 
    Running a business, a household, a family, and a passionate relationship can be overwhelming and stressful at times. 
    These power couples are in a loving relationship; however, they are aware that they need support in finding a balance in their extremely demanding schedules otherwise their intimate relationship will be affected. 
    Using her AKRA Methodology, couples can grow individually and together at the same time, rewire unhelpful patterns, open up to each other and build a strong foundation and infrastructure for their relationship. 
    On today’s show Annie is going to share: 

    The most Powerful Tool that all the greatest champions in sport, business and families have in common.  

    The Cycle of Generosity is the cycle of never-ending success in your life.  

    Dealing with this statement “Your expectations are too high”! 

    RESOURCES:  


    Subscribe to my weekly newsletter – The Influence Bulletin 


    The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love. 


    The Influence Alliance Free Podcast Series 


    How to Become Distinguishable, Uncopyable and Irresistible Masterclass  

    Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie.

    Enjoy This Podcast?
    If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! 
    Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. 
    For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! 
    You can also follow us through Facebook. 
    Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. 
    Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. 
    Have any questions? You can contact me through these platforms: 


    Company website 


    Instagram 


    Facebook 


    Join our Community of Change Makers 

    Twitter


    Linkedin 

    To staying ambitious, 
    Annemarie
    The post [Ep#371] Empowered, Loving Relationships for Entrepreneurial Couples appeared first on The Ambitious Entrepreneur Podcast Network  
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 49 min
    10. Starting a podcast: How often should you publish your podcast?

    10. Starting a podcast: How often should you publish your podcast?

    Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #10. 
    How frequently should you publish your podcast? 
    If you’ve heard my response to tip #9 with that question: How long should your podcast be, I’m going to use the exact same response I gave to tip #9, to this question of how frequently should you publish your podcast, which is: It depends. 
    Again, there are no rules to podcasting other than the rules you set yourself. And that’s the same when it comes to frequency and how often you should publish your podcast. 
    The better question would be: What is the overall goal of your podcast and how do you plan on leveraging your podcast to help you achieve that goal? 
    Also, what time commitment do you have? And, how are you best going to repurpose and leverage your podcast? 
    One of my alliance partners publishes their podcasts when they have an episode to share. That's because they interview premium members and if they have no new premium members – then there are no interviews. Their podcast was recently listed as #1 for Australian Women in business. And, their podcast continues to be one of the best ways they generate leads and inquiries from potential members for their network. 
    Another client of mine had NO interest in doing an ongoing podcast, so we created an evergreen podcast series that he leverages as part of his content creation strategy and seed and lead strategy. If he ever decides down the track to do another series, he can. If he were to free up some time and have the desire to start an ongoing more regular podcast publication – he can. It will depend on him and what’s going on in his business.  
    Another client of mine releases an interview with a guest once a month and has a shorter solo show every other week, so following more of a publication schedule of a podcast every 2 weeks. That best fits her schedule and overall podcast strategy.  
    So, again how frequently should you publish your podcast? It depends. On you and your overall goals that you want to achieve and how your podcast will help you get there. 
    I’ll see you in the next tip.  
    Post a review and share it! 
    If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!
    You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:

    Company website

    Instagram

    Facebook

    Join our Community of Change Makers

    Twitter

    Linkedin

    To staying ambitious, Annemarie
     
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 5 min
    [Ep#370] Build Visibility, Generate Leads and Enrol Clients with Ease for Coaches

    [Ep#370] Build Visibility, Generate Leads and Enrol Clients with Ease for Coaches

    In the last episode 368, I spoke about the 5 Pillars to an optimal Customer Relationship-Building Funnel for coaches, which when set up correctly can help you: 

    Build visibility as an influential trusted authority in your industry; 

    Generate leads with your ideal client; while enabling you to 

    Enroll your dream client with ease. 

    I also shared key statements you can ask yourself, to see whether you were on the right track to get these pillars in place. How did you go – were you able to tick all of the statements? (If you missed the article, you can read it and go through the statements here) 
    In today’s episode – I want to dive a little deeper into WHY your Customer Relationship-Building Funnel works so well when you have all of the 5 pillars in place correctly. 

    Why the word ‘funnel’ when it comes to the Customer Journey is NOT a dirty word 

    What you should be aiming for when it comes to your Customer Relationship-Building Funnel  

    5 reasons why your Customer Relationship-Building works, when set up correctly 


    RESOURCES:Read the Build visibility, generate leads, and enrol clients with ease 


    Subscribe to my weekly newsletter – The Influence Bulletin 


    How to Become Distinguishable, Uncopyable, and Irresistible Masterclass  


    Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you 

    Enjoy This Podcast?
    If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now! 
    Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account. 
    For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more! 
    You can also follow us through Facebook. 
    Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. 
    Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me. 
    Have any questions? You can contact me through these platforms: 


    Company website 


    Instagram 


    Facebook 


    Join our Community of Change Makers 

    Twitter


    Linkedin 

    To staying ambitious, 
    Annemarie

    The post [Ep#370] Build Visibility, Generate Leads and Enrol Clients with Ease for Coaches  appeared first on The Ambitious Entrepreneur Podcast Network  
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 32 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

Episode #87 ,

Positioning and packaging your services

Absolutely brilliant!!! Annemarie, all your podcasts are gold, but this one was just amazing. You and Desiree provided great detail on how coaches can package services to be more inline with client needs, instead of the usual 'pay per hour' structure.
I feel so lucky to have found these at the start of my own business journey so I can avoid many of the common mistakes of those venturing into coaching practices.
Thanks again,
Kim Shaw

Top Podcasts In Business

Steven Bartlett
Omar Zenhom
Victoria Devine
Mentored.com.au
Australian Financial Review
Rask