Are brands lying to us? Marketing That Matters
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- Marketing
This week on the podcast, Jade gets mad about the brands making sustainability goals that they can't meet and Aleesha talks about how she has a digital leash to work and the business. Our brand feature this week is good-different brand, Aldi.
Links:
- https://adage.com/article/cmo-strategy/why-more-brands-are-making-environmentalism-central-marketing/2327601
- https://www.abc.net.au/news/2021-04-06/right-to-disconnect-gives-workers-their-lives-back/100040424
- https://www.supermarketnews.com/sustainability/aldi-adopts-new-sustainability-charter
- https://www.youtube.com/watch?v=pbFjHR075C4
This week on the podcast, Jade gets mad about the brands making sustainability goals that they can't meet and Aleesha talks about how she has a digital leash to work and the business. Our brand feature this week is good-different brand, Aldi.
Links:
- https://adage.com/article/cmo-strategy/why-more-brands-are-making-environmentalism-central-marketing/2327601
- https://www.abc.net.au/news/2021-04-06/right-to-disconnect-gives-workers-their-lives-back/100040424
- https://www.supermarketnews.com/sustainability/aldi-adopts-new-sustainability-charter
- https://www.youtube.com/watch?v=pbFjHR075C4
26 min