Art of Mortgage Marketing Doren Aldana

Are you stuck in a rut of resistance, feeling powerless to make progress in the face of rising rates and low inventory? If you’re looking to break free from frustration and unlock new opportunities, this message is for you…
 
Picture this: getting past your obstacles, reigniting power to thrive, and boosting your confidence with a proven plan for prosperity.
 
Think that’s a pipe dream? Think again!
 
Case in point, Bernadette Laxamana went from having her best year yet in 2022 to being in the dumps, depressed, dejected, and frustrated because her income tanked and she didn’t know how to get out of her funk.
 
She reached out to us for help and the rest is history…
 
Thanks to our proven Realtor Attraction system, Bernadette was able to attract 16 VIP Realtor partners and build a $9.5+ million pipeline from scratch - without making a single cold call. How awesome is that!?
 
Listen in to this inspiring new episode as Bernadette Laxamana shares her zero-to-hero success story, and more importantly, how she was able to create a massive breakthrough in the face of one of the toughest markets this industry has ever seen…. 
 
Things you’ll learn: 
 
-How to unlock millions in your pipeline with innovative strategies—no cold calls, no begging, no butt kissing. 
-How to rebound from setbacks and rekindle your inner fire to turn adversity into opportunity 
-How to bring MASSIVE VALUE to your partners so they make you their EXCLUSIVE PARTNER
-How to recapture your LOVE for the business (and your LOVE for life) by becoming the BEST VERSION of yourself
-And much, much more!

Have you ever wondered what traits, habits and skills separate the top 1% income earners in the mortgage industry from all the rest?
 
I mean they all offer the same programs with the same rates as everyone else, but they earn at least 10X more than the average LO.
 
What do they know that you don't?
 
What champion-level mind-sets and skill-sets allow them to rise to the top, even in a down market?
 
After 19 years of being in the trenches coaching mortgage pros to success, I'm uniquely qualified to teach you exactly that.
 
This truly is the Holy Grail of mortgage marketing success – the master key that allows you to WIN in ANY market, not just in a "fair weather" market.
 
In this episode, I share 7 things upper echelon mortgage pros do differently that separate them from the mediocre majority.
 
When you focus on making an impact, your income takes care of itself. When you transform lives, your transactions take care of themselves. -Doren Aldana 
 
Things You'll Learn From This Episode:
-How to prioritize purpose over profits
-How to create a magnanimous mission that propels you from good to GREAT
-Growing vs. getting – how to turn failure into fuel for your dream
-The only consistent, reliable source of business that the Top 1% relies on
-Why a habit of servant leadership is the secret to greatness

Looking for a surefire way to bring in high-quality borrowers with less time, energy, money, and stress? You’re in luck.
 
I have 4 strategies for getting mortgage clients with the highest pay-off possible. These simple, yet powerful strategies will give you a practical path to power up your pipeline.
 
After all, why reinvent the wheel when you can leverage battle-tested methods that work even in the face of hyper-competition, margin compression, limited inventory, and everyone and their dog chasing after the same Realtors?
 
It’s time to start working smarter, not harder, so you can condense decades into days and get straight to what works without messing around doing it the hard way.
 
In this episode, I share 4 low-hanging fruit methods that can add a steady stream of quality borrowers to your pipeline without piling on more stress or headaches.
 
Let’s get into it…
 
Create channels where you can target specific people that you can help in some way. -Doren Aldana   
 
Things you’ll learn from this episode;  
-The best source of referrals with the highest-quality leads you can ever attract 
-How to get clients pre-sold on you before you even talk with them 
-How to create community, affinity, and connection with your own private FB group
-How shifting from vague generalities to meaningful specifics can boost your response rates

Tired of feeling like you’re grinding uphill with concrete blocks on your feet in your business? I know that frustration all too well.
 
Perhaps you’ve been putting in massive amounts of time, energy, and money only to see meager results in return. You and I both know, that's a special kind of suck.
 
Those are all symptoms of doing it the hard way. But here's the good news...
 
By harnessing the power of LEVERAGE, you can start closing more deals better, faster, easier than you ever thought possible.
 
If you're going to a gunfight, you don't want to be wielding a butter knife - you want to be rolling out the tanks! If you're digging the foundation for a skyscraper, you don’t want to be using a shovel, you want an excavator.
 
That’s leverage - something we could all use right now. With rising rates, inflation, hypercompetition, margin compression, and everyone and their dog chasing after the same Realtors, it’s been a tough couple of years. Leverage is a potent and powerful way to become bulletproof in the face of brutal market conditions.
 
How do we stop spinning our wheels and start seeing massive momentum? In this new episode, I share 8 powerful "leverage hacks" that will allow you to close more deals with less time, energy, money, and stress. Let's dive in…
 
With leverage, you can build a business that sets you free instead of enslaving you. -Doren Aldana 
 
Things You'll Learn From This Episode:
 
-How to go from being seen as a "annoying pest" to "welcome guest" and create an impression of value with every interaction
-How to trigger an endless chain of awesome with every single deal you close
-The power of creating loyalty by providing illuminating clarity
-How to rid your business of dinosaur, Dark Age approaches that leak leverage
-How to shift from paper pushing to rainmaking activities
-How to build a system-based business vs. a YOU-based business
-How to turn decades into days by leveraging tried and true strategies

Ever wished there was a way to ramp up your revenue without relying on Realtors? You’re definitely not the only one. After almost 2 decades of working with mortgage pros, and I’ve heard the same grumbling over and over again.
 
Perhaps you’re tired of the drama and trauma of working with mediocre, flakey, disloyal Realtors. It’s hard to muster up the will to work with energy vampires let alone face rejection after rejection with nothing to show for all your efforts.
 
Many LOs think Realtors are the necessary evil in their business, but it doesn’t have to be that way.
 
Working with Realtors can actually be richly rewarding and even fun, and I’m about to share how you can make that your reality.
 
Could the "yuck" you feel when it comes to working with Realtors be self-inflicted and how do you turn that around? How do you get more juice from the squeeze so it's more motivating and fulfilling? In this episode, I share why most LOs don’t like working with Realtors and how to fix it.
 
You’ll also learn; 
How to remove the "gunk" that’s keeping you from connecting with the right Realtors
The knee-jerk "buyer defense" mechanism that's causing most Realtors to resist your overtures and how to elicit trust, build rapport and establish a solid connection instead
How to eliminate "wobble words" from your vocabulary and transmit a clear frequency of certainty and confidence that attracts the right Realtors and repels the wrong ones
The secret to getting more results, revenue and referrals with less time and effort
How to go from pandering to picking and choosing who you want to work with
 

If you're coming out of a year you never want to repeat again, you've come to the right place. If you NEVER want to go back to the suck of spinning your wheels and living in I-can't-afford prison, I’m going to share the "secret sauce" to increasing your income by at least $100,000, while working SMARTER not harder.
 
Winning happens when losing is no longer an option. If you feel like you've gotten to that point, by God's grace, your hustle and our proven system, 2024 will be your year to soar!
 
How do you build a simple, success-certain plan to at least DOUBLE your income this year? In this episode, I share the simple 3-step plan to do exactly that without inflicting yourself with the hell of cold calling, begging, bribing, kissing butts or buying crappy internet leads. Let's dive in….
 
Rather than just focusing on your champion-level ambition, focus on the champion-level process, routines and habits. -Doren Aldana 
 
Three Things We Learned  
 
-Why setting small "realistic" goals is the surest way to be mediocre
How do we set a Big, Hairy, Audacious vision for the year that inspires BIG energy to produce BIG results?
 
-Why pursuing happiness doesn't work, and why practicing happy habits does!
What does it take to install the kind of habits that make success almost inevitable?
 
-Why being complacent and softening the problem is the death rattle to success
How to harness the power of your "Fed Up" threshold to create an unprecedented breakthrough and take your business to the NEXT LEVEL!