188 episodes

If you’re frustrated because you struggle to get the word out about your product or service, the Building a StoryBrand podcast will help. Fans of the podcast are ecstatic about the fun and entertaining way Donald Miller brings you practical advice about clarifying your message so customers will listen. Don and the StoryBrand team are the world's leading experts in harnessing the 2,000 year-old proven power of story formulas to get people talking about your brand. Get your message out, grow your company, stand out in the marketplace, and have a blast doing it!

Past guests: Seth Godin, Patrick Lencioni, Daymond John, Rachel Hollis, Ken Blanchard, Mel Robbins, Dave Ramsey, Scott Hamilton, Auntie Anne, Charles Duhigg, Daniel Pink, Blake Mycoskie (TOMS), Chris Anderson (TED), and so many others.

Building a StoryBrand with Donald Miller StoryBrand.com

    • Business

If you’re frustrated because you struggle to get the word out about your product or service, the Building a StoryBrand podcast will help. Fans of the podcast are ecstatic about the fun and entertaining way Donald Miller brings you practical advice about clarifying your message so customers will listen. Don and the StoryBrand team are the world's leading experts in harnessing the 2,000 year-old proven power of story formulas to get people talking about your brand. Get your message out, grow your company, stand out in the marketplace, and have a blast doing it!

Past guests: Seth Godin, Patrick Lencioni, Daymond John, Rachel Hollis, Ken Blanchard, Mel Robbins, Dave Ramsey, Scott Hamilton, Auntie Anne, Charles Duhigg, Daniel Pink, Blake Mycoskie (TOMS), Chris Anderson (TED), and so many others.

    #188: Doug Keim— Why You Need a Coach Instead of a Cheerleader

    #188: Doug Keim— Why You Need a Coach Instead of a Cheerleader

    Good business coaches can make a big difference in the success of your company. But if your “coach” just roots for you from the sidelines, they might actually be more of a cheerleader than a coach. Our Executive Vice President, Doug Keim, acts as our coach at StoryBrand everyday and he’s sharing the nine areas where every business needs good coaching. This episode is full of practical tips that you can implement in your business right now. Plus — we’re announcing some exciting news about what’s around the corner at StoryBrand. You don’t want to miss this!

    • 44 min
    #187: Ben Weprin—How to Create A Magical Brand

    #187: Ben Weprin—How to Create A Magical Brand

    As a StoryBrand podcast listener, you know all about creating great marketing. But do you know how to create a great brand? Crafting a brand that gets people excited is no small task. That’s why we invited Ben Weprin, mastermind behind Soho House and Graduate hotels, to share how he’s built a brand that welcomes people to live inside of a story. He’s a master of whimsy and believes if you can build a magical brand, it might be the most meaningful part of your life.

    • 52 min
    #186: Dr. Wayne Baker—Unlock the Power of Asking for Help

    #186: Dr. Wayne Baker—Unlock the Power of Asking for Help

    People can’t help you if they don’t know what you need. But it’s hard to ask for help -- so you usually wind up just doing the job yourself. Dr. Wayne Baker, author of All You Have to Do Is Ask, has harnessed the power of asking for help. This episode doesn’t stop at why it’s so important. It actually gives you practical tools to overcome your fear of asking. If you’ve ever needed help but didn’t know how to ask, this episode is for you!

    • 22 min
    #185: Shelle Rose Charvet—How to Learn What Your Customers Want (And Make More Money)

    #185: Shelle Rose Charvet—How to Learn What Your Customers Want (And Make More Money)

    Have you ever wished you could just read your customers’ minds and know exactly how to sell them your product? Spoiler alert: telepathy is impossible, but today’s guest has a formula that can get you pretty close. Shelle Rose Charvet is the author of Words that Change Minds and she knows how to figure out what customers want. If you’ve ever struggled with sales, negotiation, or communication in general, her 14-part framework is here to help!

    • 40 min
    #184: Allan Langer—Five Secrets to Pricing Your Product

    #184: Allan Langer—Five Secrets to Pricing Your Product

    Could your price actually become a selling point for your product? On today’s podcast, author and speaker Allan Langer shares his secret to pricing products in a way that makes them sell. It isn’t about cutting costs and running sales -- it’s about using price as a sales strategy. When you implement these five practical tips, you’ll harness the power of pricing once and for all.

    • 26 min
    #183: Michele Cushatt—How to be Vulnerable Without Risking Control

    #183: Michele Cushatt—How to be Vulnerable Without Risking Control

    We don't have very many emotionally healthy leaders anymore, and the ones who are don't get the microphone. We often feel like we're being led by a bunch of adult children. Emotionally healthy leaders are an imperative in our culture, and on today’s podcast, we talk with author and speaker Michele Cushatt, who shares some paradigm-shifting knowledge about how to be vulnerable without risking control as a leader.

    • 26 min

Customer Reviews

afaavale ,

Insightful

First heard Don Miller on Ziglar podcast - deeply insightful and has helped me understand the need for clarity in my messaging and brand. Particularly loved the “making the customer the hero” advice and biblical analogy. Big fan - thanks for sharing your advice and tips.

Warren Olive ,

A Weekly MUST Listen

I love how the podcast has evolved and expanded over the past year or so to also include a wider range of business & marketing topics, not just Storybrand. Keep it up Don & the Storybrand team 👍👍👍👍👍

Freo1 ,

MDC

If you want to know what works in making sure your brand is the one buyers think of in an increasingly cluttered online environment, this super easy listen with wonderfully informed guests will deliver the things you need.

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