74 episodes
Business Real Talk- Content Marketing & Sales Innovation Without the BS Nas Echeverria
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- Business
Are you an established business owner looking to take your growth to the next level?
Want to simplify your growth and client acquisition with sustainable strategies that help you scale without being dependent on algorithms and ever-changing marketing tactics?
Do you want simple, sustainable, and actionable tips to take you from the best-kept secret to go to in your industry?
And the most important question: what do you need to do to make it happen?
If any of those questions left you saying “Yep! That’s me!” Then I’m happy to tell you that this podcast was made specifically for you.
Each episode of The Business Real Talk Podcast will teach you the straightforward, no-fluff business strategies to level up your offer, profit, and marketing.
Nas shares her 18+ years of marketing and business experience to help you create a strategy that massively grows your business. Each episode is a raw, straightforward, and honest look at how to create a long-term, sustainable, and scalable business. You will learn simple, actionable, and sustainable tips you can use to create a business and marketing strategy that will take you to the next level.
So if you are an established business owner that is in it for the long haul and needs someone to give it to ‘em straight to get there, then this is your sign to listen & subscribe to the Business Real Talk Podcast for simple, actionable, sustainable, strategies that will take your business to the next level.
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Ep 73: What your Customer Wants- Using Market Research To Increase Sales Conversions and Profit
Want results to happen faster in your business? Of course you do. Knowing how to do market research, understanding market research techniques and having an effective market research process is the answer to fast tracking your revenue and marketing strategy.
In this episode Nas will cover:
• Ways to use market research that directly correlate to sales
• The 4 key types of market research including marketing analytics, social listening, competitive analysis and more
•The Marketing Research Process Steps that allow you to gather and apply market research quickly and effectively so you can learn exactly WHY and HOW to get people to buy
You’ll learn how to understand your target audience, decipher consumer behavior and make data based decisions to effective Market Research
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Come hang out with me! Follow me for Real Talk Strategy and wisdom straight to your feed:
Learn how the Easy Yes Method turns your message into a movement while getting your leads to sell themselves using the Netflix Effect. Listen to the Free Audio Series: easyyesleads.com
Book in for your free Growth Optimization Audit now, where we’ll review your Client Acquisition process and show you exactly how you can add clients into your programs on repeat: Book your time now at https://nextlevelupceo.com/contact/
Stay connected with Nas Echeverria:
Instagram | LinkedIn | Facebook | Youtube | Tiktok | nextlevelupceo.com | Email: nas@nextlevelupceo.com
Thank you for tuning into The Business Real Talk.
Don’t forget to hit subscribe and follow us on your Podcast Platform (so you don’t miss an episode)!
If you loved this show, we’d love it if you'd leave a 5-Star Review and share your favorite episodes with friends.
We appreciate your support in creating a MOVEMENT! -
Ep 72: How to Make the Intangible, Tangible in Your Service Business: Selling the Invisible Value
Selling the invisible value is a growing problem for many creatives, coaches, and service businesses who offer an intangible result. So how do you turn the intangible in marketing into a tangible outcome that gets your prospects to buy quickly?
In this episode we’ll talk about the sales techniques needed to articulate your value, speak to a high value outcome, and ultimately, have clients buy without hesitation.
In this episode Nas will cover:
• The perspective shift around speaking to intangibles in your marketing and sales process that increase client satisfaction and drive better results
• Creating “visual statements” that turn any intangible outcome into a high value tangible
• How to articulate the gravity of your work when you work in non “make money” niches like relationships, mindset, trauma, confidence and more…
• How the Easy Yes Method™ creates new, lucrative streams of income in your business, even when you sell intangibles
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Come hang out with me! Follow me for Real Talk Strategy and wisdom straight to your feed:
Learn how the Easy Yes Method turns your message into a movement while getting your leads to sell themselves using the Netflix Effect. Listen to the Free Audio Series: easyyesleads.com
Book in for your free Growth Optimization Audit now, where we’ll review your Client Acquisition process and show you exactly how you can add clients into your programs on repeat: Book your time now at https://nextlevelupceo.com/contact/
Stay connected with Nas Echeverria:
Instagram | LinkedIn | Facebook | Youtube | Tiktok | nextlevelupceo.com | Email: nas@nextlevelupceo.com
Thank you for tuning into The Business Real Talk.
Don’t forget to hit subscribe and follow us on your Podcast Platform (so you don’t miss an episode)!
If you loved this show, we’d love it if you'd leave a 5-Star Review and share your favorite episodes with friends.
We appreciate your support in creating a MOVEMENT! -
Ep 71: The DM Strategy to Double your Leads and Sales (The Ravenous System)
Having strategic and effective sales conversations in the DM’s is one of the fastest ways to move people through the buying process. The problem is, most people use sales techniques that are ineffective or use high pressure to get people to move. Say goodbye to broken appointment setting techniques and learn how to close the sale using the sales strategies that turn your DM’s into Demand Generators.
In this episode Nas will cover:
• Understanding the role of DM sales conversations in a sales ecosystem, and how to build massive buying intent without any pressure
• How this simple strategy allows you to turn lurkers and sideline leads into buyers, using this reactive selling strategy
• The “Ravenous” DM system that gets leads chomping at the bit to work with you with a simple 3 step process
• How the Easy Yes Method™ creates a buying ecosystem where leads sell themselves, so you can scale a highly profitable, impactful and freedom based business
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Come hang out with me! Follow me for Real Talk Strategy and wisdom straight to your feed:
Learn how the Easy Yes Method turns your message into a movement while getting your leads to sell themselves using the Netflix Effect. Listen to the Free Audio Series: easyyesleads.com
Book in for your free Growth Optimization Audit now, where we’ll review your Client Acquisition process and show you exactly how you can add clients into your programs on repeat: Book your time now at https://nextlevelupceo.com/contact/
Stay connected with Nas Echeverria:
Instagram | LinkedIn | Facebook | Youtube | Tiktok | nextlevelupceo.com | Email: nas@nextlevelupceo.com
Thank you for tuning into The Business Real Talk.
Don’t forget to hit subscribe and follow us on your Podcast Platform (so you don’t miss an episode)!
If you loved this show, we’d love it if you'd leave a 5-Star Review and share your favorite episodes with friends.
We appreciate your support in creating a MOVEMENT! -
Ep 70: Add 100k+/month in Sales Revenue with this Content Creation Strategy
Want more ROI from your Content Marketing Strategy? I’m showing you how we used this “Compounding Decision” Content System to add 100k+ per month to our sales revenue all while quitting live launches. Let’s talk about the keys to having a Content Strategy for social media that actually converts.
Beyond more content strategy tips, the key to a content strategy plan that drives ROI is understanding content creation as it relates to conversions. This starts with looking at your content marketing as a way to help people make decisions as quickly as possible. So let’s talk about the Content marketing strategy that drives sales revenue and more clients saying yes, week in and week out WITHOUT launching, ads or churning out 3 pieces of content a day.
In this episode Nas will cover:
• Understanding Content Tactics vs Content Strategy vs Content Systems and what to focus on when
• The 4 key components to an effective content marketing strategy that drives sales revenue, leads and traffic
• How the “Compounding Decision” Content System works to add sales revenue to your business by creating weekly client acquisition
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Come hang out with me! Follow me for Real Talk Strategy and wisdom straight to your feed:
Learn how the Easy Yes Method turns your message into a movement while getting your leads to sell themselves using the Netflix Effect. Listen to the Free Audio Series: easyyesleads.com
Book in for your free Growth Optimization Audit now, where we’ll review your Client Acquisition process and show you exactly how you can add clients into your programs on repeat: Book your time now at https://nextlevelupceo.com/contact/
Stay connected with Nas Echeverria:
Instagram | LinkedIn | Facebook | Youtube | Tiktok | nextlevelupceo.com | Email: nas@nextlevelupceo.com
Thank you for tuning into The Business Real Talk.
Don’t forget to hit subscribe and follow us on your Podcast Platform (so you don’t miss an episode)!
If you loved this show, we’d love it if you'd leave a 5-Star Review and share your favorite episodes with friends.
We appreciate your support in creating a MOVEMENT! -
Ep 69: High-End Lead Generation Strategies for Established Experts
Want a proven lead generation strategy that fills your pipeline with buyers not browsers?
This episode focuses on a specialized lead generation strategy aimed at attracting high-end clients without the burden of unqualified or unready buyers.
In this episode Nas covers:
How to use Intent Targeting to target qualified and ready leads
Using Self-Qualifying Marketing Systems to move the right leads to quick and seamless conversions
The proven “Intent Triangle” formula for speaking directly to ready buyers
How the Easy Yes Method shifts the lead generation process and optimizes for decision making
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Come hang out with me! Follow me for Real Talk Strategy and wisdom straight to your feed:
Learn how the Easy Yes Method turns your message into a movement while getting your leads to sell themselves using the Netflix Effect. Listen to the Free Audio Series: easyyesleads.com
Book in for your free Growth Optimization Audit now, where we’ll review your Client Acquisition process and show you exactly how you can add clients into your programs on repeat: Book your time now at https://nextlevelupceo.com/contact/
Stay connected with Nas Echeverria:
Instagram | LinkedIn | Facebook | Youtube | Tiktok | nextlevelupceo.com | Email: nas@nextlevelupceo.com
Thank you for tuning into The Business Real Talk.
Don’t forget to hit subscribe and follow us on your Podcast Platform (so you don’t miss an episode)!
If you loved this show, we’d love it if you'd leave a 5-Star Review and share your favorite episodes with friends.
We appreciate your support in creating a MOVEMENT! -
EP 68: Quick and Confident Business Decisions- The CEO Secret Weapon
The ability to make fast and confident business decisions is a habit of successful entrepreneurs, but can it be taught?
In this episode we're joined with special guest Jayne Havens to discuss how to make better business decisions with confidence and speed and how successful business owners have mastered the art of making fast decisions to accelerate business growth too.
They delve into the psychology behind decision-making, emphasizing the importance of self-trust, learning from mistakes, and not letting fear of failure hold back potential. The conversation provides insights into overcoming decision paralysis, the benefits of taking calculated risks, and how embracing quick decision-making can lead to exponential success in entrepreneurship.
Also in this episode:
Embracing Risk and Making Fast Decisions
Learning from Mistakes: The Value of Expensive Lessons
Overcoming Fear and Trusting Yourself
The Importance of Small Steps and Trust in Decision Making
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Come hang out with me! Follow me for Real Talk Strategy and wisdom straight to your feed:
Learn how the Easy Yes Method turns your message into a movement while getting your leads to sell themselves using the Netflix Effect. Listen to the Free Audio Series: easyyesleads.com
Book in for your free Growth Optimization Audit now, where we’ll review your Client Acquisition process and show you exactly how you can add clients into your programs on repeat: Book your time now at https://nextlevelupceo.com/contact/
Stay connected with Nas Echeverria:
Instagram | LinkedIn | Facebook | Youtube | Tiktok | nextlevelupceo.com | Email: nas@nextlevelupceo.com
Thank you for tuning into The Business Real Talk.
Don’t forget to hit subscribe and follow us on your Podcast Platform (so you don’t miss an episode)!
If you loved this show, we’d love it if you'd leave a 5-Star Review and share your favorite episodes with friends.
We appreciate your support in creating a MOVEMENT!