27 episodes

The Business Wisdom Podcast is the space where Business Strategist Clive Enever shares his inner business wisdom with you. Each episode is packed with his experience to help you grow and develop your own business wisdom.

Business Wisdom Podcast Business Wisdom Podcast

    • Business

The Business Wisdom Podcast is the space where Business Strategist Clive Enever shares his inner business wisdom with you. Each episode is packed with his experience to help you grow and develop your own business wisdom.

    The Stages of Business Growth

    The Stages of Business Growth

    Regardless of what business you're in, the growth trajectory of any enterprise is similar. There's the excitement of sheer existence, the heady days of survival and the critical decisions that need to come once you attain success.

    In this Business Wisdom podcast, Business Strategist Clive Enever walks through the five stages of business growth, looking at Harvard's research on the subject and also outlining how that applies in the true trenches of business.
    He discusses each stage, how you know you've attained it, and the challenges that ensue, including the key things every business operator needs to have in place once they reach the next step on the ladder.

    In a podcast that applies to each stage of the business journey, Clive examines the lifecycle of a business, offering you an expert insight into how to climb the ladder of business success.

    Clive discusses:

    •What the five stages of business are and how you know you've reached the next step
    •The common challenges that come with each stage and how to overcome them
    •Why knowing your ideal customer is key to all stages of business, and how to keep them at the heart of your business planning

    Highlights:
    0:33 What are the various stages of business growth?
    1:05 Existence and why the key focus is customers
    1:50 Why 65 percent of businesses fail within the first three years
    2:10 Survival and why so many businesses remain stuck in this mode
    2:50 The critical questions to ask at this point
    3:09 How you can attain success and which decisions need to be made once you reach this juncture
    3:30 The defining elements of business success and the most important things this stage can give a business operator
    4:26 What needs to be considered in terms of planning and growth
    4:55 How to attain the fourth stage of takeoff and what that involves
    5:05 Why growth might happen at a rapid rate, and how it can be managed
    6:00 The challenges that come with maturity, including maintaining position and developing technology
    6:25 How to innovate and diversify, and why it matters, along with the key ways to avoid stagnating
    6:55 The one thing that all stages of business have in common
    7:05 Why it's imperative to know your ideal customer and keep them at the heart of your business planning
    8:12 Subscribe to the Business Wisdom Podcast and Work with Clive

    Resources Mentioned in the Podcast:

    •Australian Bureau of Statistics
    •Harvard Business Review

    Other Resources:

    Join The Strategy Circle
    Book a Discovery Call with Clive
    Contact Clive

    Follow Clive:

    Website
    Facebook
    Twitter
    Instagram
    Youtube

    About...

    • 8 min
    Plan - Activity - Result

    Plan - Activity - Result

    Everyone wants to grow their business to a particular level.

    Might not want to be the next entrant in the Top 100 - or maybe might want to be that next entrant.

    Do you want to grow quickly? Do you want to grow slowly? Do you want to grow at all? Each is a very legitimate question and each requires understanding what that ultimately delivers and how to manage what that delivery is.

    • 7 min
    Are You Achieving Your Business Growth Goals?

    Are You Achieving Your Business Growth Goals?

    I took some time in the last few days to check the engagement of stories I have been presenting via social media, my website etc.

    Interestingly, 4 stories achieved engagement between 8 and 12 times the average of all the stories presented.

    These stories were about (in no particular order:
    • Understanding your SWOT
    • Correct Pricing
    • Being Busy (rather than productive)
    • Growth

    Although all the stories presented are about business and having business run to suit you, these four highlight an ongoing issue.

    To achieve growth there are many things that need to work in unison. They need to be aligned and heading toward the end goal. But to achieve growth all the parts involved need to align with one thing above all the others.

    The presentation of your goods or services needs to align with the view of that product or service held by your customer. If your view of your business and your customer's view of your business are not aligned, no amount of all the other things will persuade a purchase. Starting from the right place is paramount.

    • 5 min
    How To Find More Time In Your Day

    How To Find More Time In Your Day

    If you're in small business, there's every chance you don't have enough time. Whether that's every day, or last week, or at random times across a week or a month, there's a reason for that.

    Being in small business often means there is only one person to fill all the roles. And each of the roles can seem that it attracts enough tasks for a full time job. Of course, each task that bobs up "demands" immediate attention.

    I hear stories from people about gaining another day per week because they no longer have to travel to an office, because of Covid-19 lockdowns. That's one way to find more time.

    Where can that time be used?
    • All the jobs claim urgency - identify what is beneficial to you if done "right now"
    • Identifying the most important and doing that or those will bring the right results
    • If it involves introducing a new customer to your business - that is a priority
    • Work through each of the tasks in order of benefit to the business

    Completing the selected tasks will have improved the position of your business. And you will typically have just as much time for those other tasks as you had before you started on the things which actually grow your business.

    Having grown the business because you worked on the things that matter most, you are probably now in a position to pay someone else to perform the tasks that take you away from the things that matter.

    • 5 min
    Master Your Idea and Vision

    Master Your Idea and Vision

    You've had this fantastic idea.

    Excitement and enthusiasm abound.

    What will you do with this world beater of an idea?

    As time passes you answer all the questions you can think of and the idea becomes a vision. A vision of how the world will change because of your idea. How humankind will benefit from this tremendous discovery. And you're ready to go to the market, convinced of how well you will be received. After all, it's a no-brainer. You can smell all the piles of money as you lounge within them.

    • 7 min
    How understanding what you do builds confidence in your customers

    How understanding what you do builds confidence in your customers

    You're in business, you know there will always be questions.

    When people are interested in your product or service, they will naturally have questions. But, are you finding that you are being presented with question upon question upon question?

    Anyone interested in a product or service, regardless of what that is, will have questions. If they don't have questions they are not really interested and don't really want it.

    The interesting thing about handling all these questions is this: if you know, really know your product/service and know who you provide it to, and under what conditions you provide it, most of those questions simply do not arise. The customer "knows" you have them covered.

    • 6 min

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