29 min
How to build and foster a strong brand online - Cherie Clonan Run Your Business Like A Boss
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- Management
Are you ready to learn how to build a strong personal brand on social media? In today’s episode, I sit down with digital marketing expert Cherie Clonan, who shares with us her valuable insights on authenticity in building and fostering a strong brand online.
Cherie is the award-winning founder and CEO of The Digital Picnic, a company that teaches digital marketing as well as manages a full suite of digital marketing portfolios for clients. As an incredibly proud autistic woman, Cherie has a powerful message for the world, educating and leading with positive messages for advocacy for neurodivergent people.
In part one of our two-part conversation, we cover the steps required to build a strong online brand, which Cherie believes begins with discovering your true purpose in life. She shares how her natural wiring as an autistic person has influenced her brand, and how staying true to her own uniqueness has led to authenticity in her messaging.
It can be a daunting task to create content that not only provides value, but is able to be shared on an ongoing basis. Cherie believes that to unlock the messaging you can continually speak on, it’s important to think about what it is you can’t stop talking about. What’s that thing you feel compelled to share with anyone who will listen, whether it’s at a dinner party or at home with your partner?
While authenticity is vital in creating a brand that is recognisable and impactful, Cherie emphasises the importance of setting boundaries. Finding the balance between sharing and keeping certain aspects sacred will ensure you feel safe and avoid burning out.
We talk about storytelling as a powerful tool in humanising you to your audiences, and creates a resonance that draws people in and inspires them to stay.
Get ready to be inspired by Cherie’s incredible insights on sharing your most authentic self with the world. It’s time to embrace the beautifully unique parts that make up you, and recognise the immense value they can bring to both your business and your audience.
LINKS:
Connect with Cherie:
Website: https://www.thedigitalpicnic.com.au/
Instagram: @thedigitalpicnic
LinkedIn: https://www.linkedin.com/company/the-digital-picnic/ & https://au.linkedin.com/in/cherie-clonan
Connect With Me:
90 minute Business Strategy IntensiveFree Download: Ideal Client Avatar WorkbookWork with me: Business Strategy Workshop | 1:1 Business Accelerator ProgramJoin the waitlist: The Run Your Business Like a Boss AcademyInstagramLinkedIn
Are you ready to learn how to build a strong personal brand on social media? In today’s episode, I sit down with digital marketing expert Cherie Clonan, who shares with us her valuable insights on authenticity in building and fostering a strong brand online.
Cherie is the award-winning founder and CEO of The Digital Picnic, a company that teaches digital marketing as well as manages a full suite of digital marketing portfolios for clients. As an incredibly proud autistic woman, Cherie has a powerful message for the world, educating and leading with positive messages for advocacy for neurodivergent people.
In part one of our two-part conversation, we cover the steps required to build a strong online brand, which Cherie believes begins with discovering your true purpose in life. She shares how her natural wiring as an autistic person has influenced her brand, and how staying true to her own uniqueness has led to authenticity in her messaging.
It can be a daunting task to create content that not only provides value, but is able to be shared on an ongoing basis. Cherie believes that to unlock the messaging you can continually speak on, it’s important to think about what it is you can’t stop talking about. What’s that thing you feel compelled to share with anyone who will listen, whether it’s at a dinner party or at home with your partner?
While authenticity is vital in creating a brand that is recognisable and impactful, Cherie emphasises the importance of setting boundaries. Finding the balance between sharing and keeping certain aspects sacred will ensure you feel safe and avoid burning out.
We talk about storytelling as a powerful tool in humanising you to your audiences, and creates a resonance that draws people in and inspires them to stay.
Get ready to be inspired by Cherie’s incredible insights on sharing your most authentic self with the world. It’s time to embrace the beautifully unique parts that make up you, and recognise the immense value they can bring to both your business and your audience.
LINKS:
Connect with Cherie:
Website: https://www.thedigitalpicnic.com.au/
Instagram: @thedigitalpicnic
LinkedIn: https://www.linkedin.com/company/the-digital-picnic/ & https://au.linkedin.com/in/cherie-clonan
Connect With Me:
90 minute Business Strategy IntensiveFree Download: Ideal Client Avatar WorkbookWork with me: Business Strategy Workshop | 1:1 Business Accelerator ProgramJoin the waitlist: The Run Your Business Like a Boss AcademyInstagramLinkedIn
29 min