137 episodes

The Engage Video Marketing Podcast is a weekly show exploring the power of online video to move people to take action. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help grow your business through effective video marketing.

Engage Video Marketing Podcast Ben Amos

    • Marketing

The Engage Video Marketing Podcast is a weekly show exploring the power of online video to move people to take action. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help grow your business through effective video marketing.

    Video and the Desire For Human Engagement with Nick Francis

    Video and the Desire For Human Engagement with Nick Francis

    As the world is dealing with fear and uncertainty caused by this terrible virus pandemic I feel more than ever the importance of video in building authentic human relationships and communication.


    In this episode of the podcast we’re exploring the role that video plays in evoking human engagement, both in marketing and in communications.


    Nick Francis is a communications strategist, author and filmmaker. His company, Casual Films produces over 2,000 films a year for some of the world’s most influential brands. They have worked in 44 countries and had their work translated into 35 languages, winning over 100 awards in the process. From Casual’s first job on the road to Mongolia in a clapped out Mini their spirit of adventure has led them to offices in London, New York, LA, San Francisco and Amsterdam. He previously worked for BBC News and has studied, read, written and presented extensively about video, storytelling, brand building and communication. He is a Founding Director of the Casual Films Academy charity which trains young people in filmmaking through producing videos for charitable causes.

    • 43 min
    Inside a Video Strategy Coaching Call with Liz Moscrop

    Inside a Video Strategy Coaching Call with Liz Moscrop

    In this episode of the Engage Video Marketing Podcast, I am taking you behind the scenes of a one-to-one coaching call that I did with one of the founding students of the Engage Video Marketing Academy - Liz Moscrop.


    Liz Moscrop is the founder of GearUp.TV (https://www.gearup.tv) . An award winning private aviation specialist journalist Liz Moscrop attended EAA Air Venture in Wisconsin, and realised there was a much better way of storytelling. After years working for companies such as the Financial Times, The Robb Report, AIN, Arabian Aerospace and Flight Global, she had the knowledge and contacts to gather a splendid team around her. 


    As you’ll hear in this 1:1 coaching call Liz is considering her options around using live streaming and featuring interviews with industry leaders and she is uncertain about how to best approach this from a strategic perspective.


    Through the coaching call Ben works with Liz to develop a plan based around creating a series of effective ‘social engagement’ videos from remotely conducted zoom interviews to solidly position her business as ‘thought leaders’ for her industry.

    • 1 hr 4 min
    The Truth About Video Attribution with Phil Nottingham

    The Truth About Video Attribution with Phil Nottingham

    In this episode of the Engage Video Marketing Podcast, we are diving deep into the strategy behind good video marketing and how we can measure its success.


    Phil Nottingham is a marketing strategist who specialises in media transformation and regularly speaks around the world about video strategy, brand marketing and search engine optimization. 


    An expert in the use of video and creative content to build lasting brands, he has consulted on video strategy for both large and small brands including Red Bull, The Financial Times, Travelex, Tesco, Lidl and Thoughtworks. 


    Phil currently works as Director of Brand Strategy at the marketing software company, Wistia, where they recently secured the Webby Award for best original series with a documentary about video production, “One, Ten, One Hundred”. 

    • 41 min
    The Power of Relationship Marketing with Jessika Phillips

    The Power of Relationship Marketing with Jessika Phillips

    In this episode of the Engage Video Marketing Podcast, I am thrilled to share with you my interview with Jessika Phillips as we talked about the importance of establishing relationship and trust with your customer audience and how this can be beneficial for your business.


    Jessika is a social media strategist known for her outspoken dedication relationship marketing. 


    Jessika’s personal mission is to inspire people to love more, give more and be more through using authentic relating in their everyday to build relationships. She founded NOW Marketing Group in 2010 with only a laptop and a vision. The company is now a Forbes recognised Agency Partner and a certified inbound partner with Hubspot. 


    NOW Marketing Group works with more than 100 clients across United States and beyond, choosing to serve – not sell. Jessika teaches comprehensive relationship marketing, presents in a weekly videocast “Magnet Marketers” and hosts one of the largest social media Midwest conferences, Social Media Week Lima. 

    • 39 min
    How to Hack the Hook and Get Viewers Watching

    How to Hack the Hook and Get Viewers Watching

    In this episode of the Engage Video Marketing Podcast I’ll be sharing tips on how to capture the attention of your audience in your video strategy and encourage higher viewer retention across your video.

    • 8 min
    How to Use Video for Conversion, Activation, and Advocacy with Matt Barnett

    How to Use Video for Conversion, Activation, and Advocacy with Matt Barnett

    In this episode of the Engage Video Marketing Podcast we’re exploring all about how to use personalised 1:1 video messaging for conversion, activation and advocacy with Matt Barnett from Bonjoro (https://www.engagevideomarketing.com/bonjoro) .  


    Originally a British Industrial designer & Artist, Matt moved to Australia and started Bonjoro from a sales hack for his first business. 


    Matt’s love of building great products is only surpassed by his total commitment to building great business culture, and his goal is to be the next Zappos.

    • 38 min

Customer Reviews

KeenToLearnVideo ,

I’m engaged from the beginning

I’ve listened to one podcast and it was engaging enough to listen to more. Great so far.

Proud #BusinessAddict ,

Binge worthy listening

This is definitely a podcast to dive back into the archives of and binge away on route to becoming a video marketing expert. I love how Ben takes a strategic approach to video marketing and extends the learning well beyond what you need to do with your camera. Enjoy!

MorryMorgan ,

Practical advice

I’ve been enjoying these episodes with very practical advice.

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