34 min
How to Create a Brand Name Brandwidth® Big Ideas on Small Business Marketing
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- Marketing
In this episode we discuss Dean Millson's tried and tested method for creating memorable brand names. The four core types of name and how they differ. Dangers of selecting a poor name. The specific process Dean uses to brainstorm and decide on a name.
In this episode we discuss Dean Millson's tried and tested method for creating memorable brand names. The four core types of name and how they differ. Dangers of selecting a poor name. The specific process Dean uses to brainstorm and decide on a name.
34 min