18 min

Ep 7 – Talking Commercial Sponsorships: A media company’s point of view with Mark Coad, CEO at IPG Mediabrands SalesandMedia.com - Sponsorship | Sales | Media

    • Marketing

Commercial sponsorships have many sides, depending which way you look. From the view of a major mediacompany (as well as involvement in the Arts) Mark Coad Chief Executive Officer of IPG Mediabrands offers his perspective."

Commercial sponsorships have many sides, depending which way you look. From the view of a major mediacompany (as well as involvement in the Arts) Mark Coad Chief Executive Officer of IPG Mediabrands offers his perspective."

18 min

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