38 min
Episode 1: What is innovation & what motivates people to do it? Innovation Ag
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- Entrepreneurship
Sometimes we can confuse ‘innovation’ for high tech machines, sensors and drones. But there’s a lot more to innovation and adoption than fancy technology. So, what actually IS innovation? Bringing about change on farms or within agricultural industries and communities is complex. Firstly, understanding your motivation for change is critical to success.So, in this episode, we look at three key motivators for innovation: 1) for growth and profit, 2) climate or consumer future-proofing and 3) co...
Sometimes we can confuse ‘innovation’ for high tech machines, sensors and drones. But there’s a lot more to innovation and adoption than fancy technology. So, what actually IS innovation? Bringing about change on farms or within agricultural industries and communities is complex. Firstly, understanding your motivation for change is critical to success.So, in this episode, we look at three key motivators for innovation: 1) for growth and profit, 2) climate or consumer future-proofing and 3) co...
38 min