Episode 2: Choosing the Right Niche Course Creators with Andrew Weaver

In this episode of Course Creators, host Andrew Weaver from Astrion Academy discusses the essential topic of choosing the right niche for your knowledge commerce business. He explains how to find the intersection of your passions, skills, and market demand to stand out and attract a dedicated audience. Key points include conducting market research using tools like Google Trends and keyword research, engaging with communities on social media, and analyzing competitors to identify gaps. Andrew also emphasizes the importance of understanding your audience through detailed personas and surveys, validating your niche idea with pilot courses and pre-sales, and using feedback loops to refine your course before the full launch. Tune in to learn how to effectively pinpoint your niche and set the stage for a successful and profitable business. Don’t forget to share your feedback and questions at AstrionAcademy.com or email Andrew at Andrew@AstrionAcademy.com.