10 episodes
Franchise Secrets Podcast Franchise Secrets Podcast
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- Business
Welcome to the “Franchise Secrets” podcast
…where we share the secrets surrounding the Franchise industry. We speak with both Franchisees and Franchisors and dig deep to find the secret to having a highly successful franchised business.
This Podcast is a show for Franchisees. We interview basically anyone who will share their story in Franchising - sharing is educating. Being a Franchisee can be a lonely job but listening to those in the industry makes you part of the "in-crowd".
The "in-crowd" who win all the awards at conferences; who the franchisor refers to all the time; who seem to have time to play golf; who have the designer handbags/cars; and who have a team that runs the shop like a well-oiled machine. They are generally on the franchisor’s reference group, get to trial the new products, and always seem to have the biggest sales and highest average transaction values (ATVs). They are the franchisees who always have a swarm of fellow franchisees around them at conferences asking them how they get such great results. They seem to have years of experience behind them, or they were lucky to get in early and get the “good” shops and the “good” positions. These are High Performance franchisees.
Our aim is to inform busy franchisees by sharing knowledge.
We share
SECRETS
1. What is THE secret to getting the right employee
2. What is THE secret to getting “me” time? What is the activity how often do you do it, do you schedule it
3. What is your “One Thing” that you do everyday
4. What s THE secret to keeping on top of Cashflow
And then ask for these TIPS
1. What is your “Franchisee Tip”
2. What would be the one question you would ask your Franchisor
3. What is the one question you ask when interviewing staff
4. What is the one book you would recommend listeners read
Sit back and listen to the show hosted by Franchisee Cheerleader herself, Elizabeth Gillam
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Summer Series – Delena Farmer
“Franchising is like a marriage, there is going to be ups and downs but it is exactly like a marriage” – Delena Farmer “Be open minded, have a listening attitude and have your eyes open when it comes to products and their place in the market.” – Delena Farmer “Franchising is a long term investment” – Delena Farmer “There is no ‘Off the clock’ for franchisees” – Delena Farmer “Business is very emotional, especially franchise business” – Delena Farmer “Staff […]
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Summer Series – Matt Brearly
“As McDonalds taught us, you can take a bunch of school age children and run a multi million dollar business” – Matt Brearley Absolute GOLD in this episode by Matt Brearley – learn from those who have excelled before you “I may be slightly obsessed by spread sheets” – Matt Brearley “Bring everything back in line with what the system is and start from the beginning with a set of values” – Matt Brearley “I spent a lot of the […]
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Summer Series – Annette Kirby
Great customer service begins with listening to the stories of your customers” – Annette Kirby Isn’t that so true – in today’s summer series we revisit our episode with Annette Kirby “the beauty of franchising is it takes the guesswork out of what you are doing” – Annette Kirby “we thought we knew best and didn’t follow the system properly to please our customer, but it is actually very detrimental to the business”– Annette Kirby “It is really important if […]
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Summer Series – Katie Richards
Talking with Uncle Google – Summer Series with Katie Richards Virtual Legal “When researching your franchise system, really do your online homework – Good old Uncle Google has a lot of information” Katie Richards “Go and speak with other tenants in the Shopping centre to understand the traffic flows of the centre and speak with Centre Management about their plans for the future” Katie Richards “Most of your due diligence should be done before you actually apply for the due […]
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Summer Series – Mark Norman
It seems you need a great wife if you want to enter franchising according to todays summer series episode with Mark Norman. Mark shares what he knew before buying a franchise “have a great wife!” – Mark Norman “We weren’t looking for a franchise as such we were looking for a business and just happened to buy a franchise” – Mark Norman The term of the franchise agreement is only as long as the first term of the agreement. Mark Norman […]
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Summer Series Greg Nathan
Revisiting Greg Nathans Episode today. Greg had great tips for new Franchisees…. You must have high personal energy nothing in life can be achieved on your own be giving Ask your Franchisor – What are you doing to protect our brand? Are you watching my back? Interview question: From my experience your best employees have a background in either sport or music Greg Nathan Psychology of franchising Greg is Founder of the respected Franchise Relationships Institute (FRI) and is widely […]
Customer Reviews
Enlightened
Elizabeth is easy to listen to and both her and her guests are experienced with invaluable tips and tricks. I loved these podcasts.
A fantastic resource for franchisees
Elizabeth does a great job of helping franchisees navigate the challenges of owning and operating your own franchise business. As a previous guest on the show, I got to see the behind-the-scenes passion and care Elizabeth has for her audience. This really shines through when you listen to the conversations she shares on the podcast. Love your work Libby!
A winner ...
As a small business owner in the food industry, stumbling onto this podcast was a godsend. Brilliant content that provides genuine value. It's opened the mind to opportunities I never considered for our business. Highly recommend - I've also ordered the book!
