62 episodes

If you’re ready to stop playing it safe, you’re in the right place. Listen to this podcast when you need a push to start. On the Girl Behind The Hustle podcast we encourage, celebrate and share stories from Female Founders that push you to stop playing it safe, build that business & keep going.

Host Lu’Cretia Thomas is speaking with women leading their industries behind some of your favorite brands on how they’re redefining what it means to hustle. Listen to interviews from Christine Michelle Carter, Ada Rojas, Hannah Rad, Phylicia Benn, Reyna Noriega & more..

www.girlbehindthehustle.com

Girl Behind the Hustle Girl Behind the Hustle

    • Entrepreneurship

If you’re ready to stop playing it safe, you’re in the right place. Listen to this podcast when you need a push to start. On the Girl Behind The Hustle podcast we encourage, celebrate and share stories from Female Founders that push you to stop playing it safe, build that business & keep going.

Host Lu’Cretia Thomas is speaking with women leading their industries behind some of your favorite brands on how they’re redefining what it means to hustle. Listen to interviews from Christine Michelle Carter, Ada Rojas, Hannah Rad, Phylicia Benn, Reyna Noriega & more..

www.girlbehindthehustle.com

    Stop Wasting Time On Social Media; You Need A Content Strategy

    Stop Wasting Time On Social Media; You Need A Content Strategy

    You're spending too much time on creating and posting content. There's an easier & faster way. This episode is an audio replay of a Live Masterclass on Creating A Content Strategy That Connects & Converts. If you are ready to free up your time around creating content, pull out a notebook, and let's get started.  Click here to grab a quick guide for the first step in jumpstarting your content creation process as you listen to the episode. We love to hear from you, if something gave you a "AHA" moment in this episode, screenshot and share it with us @girlbehindthehustle www.girlbehindthehustle.com

    This episode was brought to you by FloDesk, Click here to get 50% off of beautifully designed emails for your business

    • 22 min
    A Lesson On Branding and Authenticity w/ Britteny Floyd-Mayo Creator of Trap Yoga Bae® Which Has Impacted Over 20 Million People

    A Lesson On Branding and Authenticity w/ Britteny Floyd-Mayo Creator of Trap Yoga Bae® Which Has Impacted Over 20 Million People

    This is not your Momma's yoga class and it is not meant to be.  Britteny Floyd-Mayo has combined empowerment, self-love and her signature trap yoga style to create a powerful community Trap Yoga Bae®.  After hitting a wall in her life, she dropped everything  and booked a flight to  China, Brazil & India to find and define herself. 

    She returned to build a transformational community that could serve and pour into women thru her twerk style yoga & ratchet affirmations. She's impacted over 20 million people and has been featured & partnered with Forbes, Essence, Lululemon, Fast Company, Eventbrite, and more. 

    Join us on Instagram Live 11/19/20 at 9pm CST/10pm EST as we chat with Britteny on our first Girl Behind The Hustle After Show  Send us an email if you have a specific question that you would like us to ask Britteny

    Here's where can connect with Britteny and her brand Trap Yoga Bae® Instagram YouTube

    This episode was brought to you by FloDesk, Click here to get 50% off of beautifully designed emails for your business

    • 46 min
    Replay: She Turned a Blog Into A Million Dollar Brand: Ada Rojas, Botanika Beauty

    Replay: She Turned a Blog Into A Million Dollar Brand: Ada Rojas, Botanika Beauty

    "I started to notice that I was always the Latina girl that they would make sure to check off the box"  Today on the podcast I'm chatting with Ada Rojas. A proud Afro-Latina, Ada combines her background in marketing and public relations with her passion for beauty to celebrate her Dominican roots and cultivate the Latina community. For the last 10 years, she’s built a strong community through her digital platform AllThingsAda.com. Her dreams of creating a haircare brand manifested when she approached her now mentor Aisha about a product collaboration and Aisha offered her an opportunity to create her own brand instead.
    In the summer of 2017, these two driven Latinas joined forces and started to develop and create what is now Botánika Beauty. Through this new venture, Ada hopes to change the face of the beauty industry while honoring her culture and showing the world the power of the Latino haircare community. We chat about the importance of shooting your shot, perfecting your pitch, position your brand, being prepared, and creating what you wish existed. Here's how you can connect with Ada Rojas Botanika Instagram Botánika  |  All Things Ada  Instagram | 
     You can find additional show notes along with the resources mentioned in this episode here.  

    • 37 min
    Diversify Your Income, Recession-Proof Your Business and Dominate Your Industry with Coleen Otero CEO Chicks

    Diversify Your Income, Recession-Proof Your Business and Dominate Your Industry with Coleen Otero CEO Chicks

    Today on the show we're chatting with Coleen Otero of CEO Chicks. She is a motivational speaker, author of Brand to Bucks, and all-around entrepreneur. Coleen has been featured on Yahoo Finance & Black Enterprise for sharing tips on how to recession-proof your business thru income diversification. At the height of her career, the recession hit and forced her to shut down everything. After 2 long years of waiting, she was able to rebuild and is now teaching other female entrepreneurs to collaborate, create, and dominate in their industry. She has built a team of successful sisters in business with CEO Chicks agency, network, and nonprofit.  

    Here’s how you can connect with Coleen Otero INSTAGRAM https://www.ceochicksonline.com https://www.ceochicksonline.com/fempire

    • 45 min
    Rashida Gayle: Breaking Barriers and Building Opportunities in Sports Marketing

    Rashida Gayle: Breaking Barriers and Building Opportunities in Sports Marketing

    Today on the show I'm chatting Rashida Gayle. Rashida is the Director of Talent Marketing at GSE Worldwide—a leading talent marketing agency in the sports industry. Her roster includes several high-profile players including Atlanta Falcons’ Veteran Devonta Freeman, San Francisco 49er’s Rookie Deebo Samuel, Baltimore Ravens’ Rookie Running Back Justice Hill, and Atlanta United’s Forward Josef Martinez.

    At only 27 years old, Rashida made history as first and only black woman to represent both NFL & MLS athletes, securing over $5 million in marketing deals. Listen in as we discuss how she continues to break barriers and build opportunities for those who are coming behind her.

    Connect with Rashida Gayle Instagram/Twitter/LinkedIn: @rashidagayle

    You can stay connected via Instagram/Facebook @girlbehindthehustle or by Email at heygirl@girlbehindthehustle.com
    Subscribe to become apart of our community at www.girlbehindthehustle.com

    • 30 min
    The Story Behind Girl Behind The Hustle with Founder Lu'Cretia Thomas

    The Story Behind Girl Behind The Hustle with Founder Lu'Cretia Thomas

    Who is the Girl Behind The Hustle? Today on this throwback episode I'm switching things up and hoping in the guest chair. One of my good friends from Xavier University, Lena Melton, the host of the “In Pursuit Of” podcast, is interviewing me.

    Today I'm sharing my story, who I am behind this hustle and what led me to create Girl Behind The Hustle.

    The podcast will be on break until October while I interview more amazing women. You can stay connected hear from via Instagram/Facebook @girlbehindthehustle or by email at heygirl@girlbehindthehustle.com
    Subscribe to become apart of our community at www.girlbehindthehustle.com

    • 42 min

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