585 episodes

Collection of conversations with Ronsley. Ronsley is the executive producer of The Psychology of Entrepreneurship, & host of Should I Start a Podcast. He is also the founder of the award-winning audio marketing agency Must Amplify. Must Amplify is best known for helping leading brands, personalities & businesses raise their voice through podcasting, while positioning their message to stand out in a crowded market place. These include some of the world's most impactful actors, entrepreneurs, athletes, artists & politicians.

Hey, Its Ronsley‪!‬ Ronsley Seriojo Vaz

    • Business

Collection of conversations with Ronsley. Ronsley is the executive producer of The Psychology of Entrepreneurship, & host of Should I Start a Podcast. He is also the founder of the award-winning audio marketing agency Must Amplify. Must Amplify is best known for helping leading brands, personalities & businesses raise their voice through podcasting, while positioning their message to stand out in a crowded market place. These include some of the world's most impactful actors, entrepreneurs, athletes, artists & politicians.

    279. The Power of Listening

    279. The Power of Listening

    There are a lot of layers behind the act of listening. As podcasters, we’re creating something for our audience to listen to. However, we have to really listen to our audience in order for a show to be successful.

    On This Episode Of Should I Start A Podcast…

    There’s a difference between hearing and listening.

    If you have a podcast, you hope people will listen to your show. But sometimes the key to a successful show lies in how well you’re listening to your audience. This Clubhouse room started out as a discussion on podcasting tricks but quickly turned to the power of listening.

    Both the panel and the audience brought up examples of how listening allowed them to find their niche and deliver content that mattered. For some, it was important to touch on topics that their audience found meaningful. For others, it was about cutting out the content that was no longer serving their audience. But the bottom line was, listening to your audience and your intuition should always be your goal.

    We all got into this business to get our voices heard. So let’s make sure we’re hearing the voices of those who allow us to continue to speak. If you’re curious about how to actively listen to your niche, this is the episode for you.

    Other cool stuff in this episode:



    Creating podcasts that reflect your life experience

    Niche down your niche

    The science behind hearing and cochlear plant technology

    How the pandemic has changed the way we listen



    Links and Resources: 

    Thought your podcast would be making you more money by now? There’s not just one way to do it. If your strategy isn’t working, maybe it’s time to start fresh. Learn from podcasting experts’ mistakes, so you don’t have to make your own. Reserve your spot at the next We Are Podcast event and get started on your new strategy.

    Follow @Ronsley on Clubhouse and join a live campfire session! We’d love to hear your voice.

    Follow the panellists on Clubhouse! Holly Shannon @hollyshannon | James Whitaker @jameswhitt |

    Got some burning podcast questions? Our team is standing by to answer them. Drop Kaili an email at kaili@amplifyagency.media, and we’ll get back to you ASAP!

    • 35 min
    278. Our Favourite Podcasting Stories

    278. Our Favourite Podcasting Stories

    What’s your absolute favourite story as a podcaster? And if you don’t have your own show, what podcasts have stood out to you?

    On This Episode Of Should I Start A Podcast….

    No two podcasting stories are the same.

    This Clubhouse fireside panel reminisced about our favourite podcasting stories. Some were funny, some were serious, some were a blend of emotions, but they all left a mark on our podcasting journeys.

    Are you one of those people who feel even more driven when someone doesn’t believe in you? As podcasters, we encounter negativity and dissuasion all the time. It’s easy to get in your head about your mission when it seems like the whole world is telling you you can’t do it, or that there’s no point. Many of our panellists have experienced this adversity in their podcasting careers. But they assure you that if you truly believe you can do it, you will prevail. This episode will give you the advice and encouragement you need to be the hero of your own podcasting story.

    Other cool stuff in this episode:



    Highlighting voices that matter

    Hungry, ambitious women

    The bonding experience

    Handling guest rejections



    Links and Resources: 

    When it comes to your podcast, isn’t it about time you’re compensated for all your hard work? Get the 7 Funnel Maps you need to successfully market and monetize your podcast so you can focus on making the best show possible.

    Follow @Ronsley on Clubhouse and join a live campfire session! We’d love to hear your voice.

    Follow the panellists on Clubhouse! Holly Shannon @hollyshannon | James Whitaker @jameswhitt | Anna Vocino @annavocino | Rana Nawas @HANDLE | Hugh *LAST NAME* @

    Got some burning podcast questions? Our team is standing by to answer them. Drop Kaili an email at kaili@amplifyagency.media, and we’ll get back to you ASAP!

    • 41 min
    Volume: Erik Huberman: The Victim Complex

    Volume: Erik Huberman: The Victim Complex

    Focusing on the negative gets you nowhere, especially in business. If you don’t want to be a victim of yourself, it’s simple. Don’t be one.

    In this volume of The Psychology of Entrepreneurship…

    Erik Huberman doesn’t believe in the victim complex. And it shows.

    “Well, if you go in expecting it to be a shit show, it's a shit show.”

    As the founder and CEO of Hawke Media, the fastest-growing marketing consultancy in America, Erik Huberman knows a thing or two about business. And he didn’t get here by playing “Mr Nice Guy.” Well, ok, Erik is indeed a nice guy. But he doesn’t put up with crap, and he credits that attitude to getting him this far.

    In this volume, we’re presenting you with Erik’s entire uncut interview. Sure, we could have fancied it up a bit, but this guy has a lot to say, and we wanted you to hear all of it. In this conversation, Erik and I discuss why you have to hold your own as an entrepreneur. And he tells some pretty poignant and hilarious stories to hone in on this point. I can’t wait for you to hear.

    Other Topics Discussed in This Volume:



    The Victim Complex

    Knowing when to hold your own

    The never-ending nature of business

    When Covid hit



    Links & Resources:

    Hawke Media

    Erik’s website

    Follow Erik on Instagram

    Find @Ronsley on Clubhouse and join The Psychology of Entrepreneurship Club!

    Like the polished style of this audio docuseries? Reserve your spot at the next We Are Podcast event so you can learn all kinds of tips and tricks from the experts. They’ll give you all the motivation you need to finally get your show off the ground.

    • 49 min
    277. Intros, Formats and Speed

    277. Intros, Formats and Speed

    What lessons have you learned from podcasting? What would you have done differently if you could start over again? When it comes to intros, formats and speed, sometimes you have to adjust as you go.

    On This Episode Of Should I Start A Podcast…

    The lessons we learn as we’re building our podcasts are invaluable.

    This Clubhouse firehouse chat is a mix of new and experienced podcasters lamenting the lessons they’ve learned. Although many podcasting factors are mentioned, we hone in on intros, formats and speed.

    Some things you implement at the beginning of your podcasting journey may stick around for the long haul. However, many components may need tweaking as you go. Is your intro grabbing listeners or boring them? Should you change up your format if it’s getting a bit stale? Should the fact that some people listen to your show at 1.5X speed factor into your content? All these questions run through our minds regularly. So my friends and I, along with the audience, try to answer them. New and old podcasters alike will find a little something of value in this episode.

    Other cool stuff in this episode:



    Lessons from years of podcasting

    The most compelling intros

    What formats grab attention quicker

    Should you cater to speed listeners?



    Links and Resources: 

    When it comes to your podcast, isn’t it about time you’re compensated for all your hard work? Get the 7 Funnel Maps you need to successfully market and monetize your podcast so you can focus on making the best show possible.

    Follow @Ronsley on Clubhouse and join a live campfire session! We’d love to hear your voice.

    Got some burning podcast questions? Our team is standing by to answer them. Drop Kaili an email at kaili@amplifyagency.media, and we’ll get back to you ASAP!

    • 41 min
    Volume: Jane Vadiveloo Uncut

    Volume: Jane Vadiveloo Uncut

    When it comes to making any sort of lasting change in the world, you have to start with the children. After all, it’s the generations that come after us that are going to be cleaning up our messes.

    In this volume of The Psychology of Entrepreneurship…

    Jane Vadiveloo knows the future lies in the hands of today’s children.

    “If we really want to disrupt things, if we really want long-term sustainable change, that is honest and real, it is going to take time. It is going to take investment and it is going to take a change in a power structure.”

    As the CEO and co-founder of Children’s Ground, Jane Vadiveloo’s entire career is centred around helping Aboriginal youth. She has a Masters in Forensic Psychology and has been leading organisations for over 25 years. Children’s Ground serves as a unique approach to ensuring future generations of children enjoy education, health, social and economic opportunities.

    In this volume, we’re presenting you with my entire uncut interview with Jane. We thought this subject matter could be more effectively accentuated by the entire context of this conversation. You’ll hear Jane explain why her work with Aboriginal youth is so essential to their, and our country’s future. We discuss generational trauma and why that always plays a role when developing effective programs for Aboriginal peoples.

    We’ve done several volumes now on the history, strength, courage and tenacity of Aboriginal people and why we should all care. But this is the first time we’ve focused on the children. This was an eye-opening interview for me, and Jane gave me such hope for the future.

    Other Topics Discussed in This Volume:



    All about Children’s Ground

    Generational trauma and how that shapes Jane’s work

    Why today’s youth is misunderstood

    How history is repeating itself



    Links & Resources:

    Children’s Ground

    Connect with Jane on LinkedIn

    Follow Children’s Ground on Instagram

    Find @Ronsley on Clubhouse and join The Psychology of Entrepreneurship Club!

    Like the polished style of this audio docuseries? Reserve your spot at the next We Are Podcast event so you can learn all kinds of tips and tricks from the experts. They’ll give you all the motivation you need to finally get your show off the ground.

    • 1 hr
    276. Adding Value To Your Voice

    276. Adding Value To Your Voice

    You know by now that your voice is the star of the show in your podcast. So take the microphone and embrace the fact that your voice has value and deserves to be heard!

    On This Episode Of Should I Start A Podcast….

    This inspiring Clubhouse panel gives you the insight to create a voice of value.

    I asked the panel to explain why your “voice” is so important in your podcast. We also coached several soon-to-be hosts as they examined their voices in the final stages of starting their podcasts. Your main idea can be hard to pin down. Learn how to grab hold of that message and stay in the lines while covering a wide range of topics on your show. Want the very sound of your voice to become an inspiration to listeners? This panel and our audience guests are full of useful tips, so warm up those vocal cords. Tune in today to find out how to harness the power of your voice and add value to your podcast.

    Other cool stuff in this episode:



    Structuring your show with intent

    Linking ideas

    The beauty of silence

    Seeing through different lenses

    Monetising your passion



    Links and Resources: 

    When it comes to your podcast, isn’t it about time you’re compensated for all your hard work? Get the 7 Funnel Maps you need to successfully market and monetize your podcast so you can focus on making the best show possible.

    Follow @Ronsley on Clubhouse and join a live campfire session! We’d love to hear your voice.

    Follow the panellists on Clubhouse! Holly Shannon @hollyshannon | James Whitaker @jameswhitt

    Got some burning podcast questions? Our team is standing by to answer them. Drop Kaili an email at kaili@amplifyagency.media, and we’ll get back to you ASAP!

    • 40 min