How a Podcast Fits Into Your Brand Strategy with Darby Lyndon Good Chats with Cass

Ever wondered what's really involved in a brand strategy? Join me to chat to Brand Strategist and host of the Brand Chats Podcast, the lovely Darby Lyndon.We dive into:what is involved in a brand strategyunderstanding your ideal audiencehow tone of voice plays a part in your podcastusing a podcast as a vibe check in your customer journeyAbout DarbyDarby is a brand strategist and content marketer, passionate about turning great businesses into irresistible brands.Throughout her career, Darby h...