55 min
How I made BrewDog famous - Alex Myers Uncensored CMO
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- Marketing
I catch up with Alex Myers, founder of Manifest, to find out how they helped create one of the most famous Beer brands on the planet without any conventional advertising. Alex discusses how he created the agency, how BrewDog became famous, what happens when it all goes wrong and some strong advice on strategy for every brand.
I catch up with Alex Myers, founder of Manifest, to find out how they helped create one of the most famous Beer brands on the planet without any conventional advertising. Alex discusses how he created the agency, how BrewDog became famous, what happens when it all goes wrong and some strong advice on strategy for every brand.
55 min