22 min

How to Pair your Business and Marketing Plans to Prevent Failure The Venture Podcast with Lambros Photios

    • Business

What's the first thing you need to ask yourself before starting a business? Where do founders go wrong with their business plans? Where does the customer journey really start?

Valentina Borbone is the CEO of Banter Group, a marketing agency that works with companies like McGrath Real Estate, to provide marketing solutions minus the fluff and bravado.

Valentina is a straight-shooter who wants founders to harness this critical information ahead of a venture.

Connect with Lambros Photios of Station Five on LinkedIn and Twitter.

What's the first thing you need to ask yourself before starting a business? Where do founders go wrong with their business plans? Where does the customer journey really start?

Valentina Borbone is the CEO of Banter Group, a marketing agency that works with companies like McGrath Real Estate, to provide marketing solutions minus the fluff and bravado.

Valentina is a straight-shooter who wants founders to harness this critical information ahead of a venture.

Connect with Lambros Photios of Station Five on LinkedIn and Twitter.

22 min

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