19 min

How we turned a trend into a budding brand with Daniel Urbino, Ride1up‪.‬ Built on Passion

    • Entrepreneurship

Trends can turn into huge opportunities when properly capitalized on. 
Like in 2020, during the big bike boom. Since there was a smaller supply of bikes and surging demand, the founders of Ride1Up capitalized on this to build a budding brand. 
How were they able to do this? 
In this episode, Daniel Urbino, a certified public accountant turned CEO of Ride1up, reveals how to identify an urgent market need to build a high-ticket direct-to-customer brand. 
Whether you're an aspiring entrepreneur or simply interested in the business side of biking, this episode is for you. 
Listen now!
Show highlights include:
How to build a mutually beneficial relationship with your customers while making your competitors irrelevant. (1:17) 2 no-brainer ways to stand out among hundreds of competitors in whatever niche you're building your brand in.  (4:54) How to make customers buy your products “blindly” by leveraging “UGC”  (8:47) The sneaky way to get your product on major media sites for free. (9:16)  3 top tier ways to use e-bikes for maximum utility satisfaction.  (17:48)

Trends can turn into huge opportunities when properly capitalized on. 
Like in 2020, during the big bike boom. Since there was a smaller supply of bikes and surging demand, the founders of Ride1Up capitalized on this to build a budding brand. 
How were they able to do this? 
In this episode, Daniel Urbino, a certified public accountant turned CEO of Ride1up, reveals how to identify an urgent market need to build a high-ticket direct-to-customer brand. 
Whether you're an aspiring entrepreneur or simply interested in the business side of biking, this episode is for you. 
Listen now!
Show highlights include:
How to build a mutually beneficial relationship with your customers while making your competitors irrelevant. (1:17) 2 no-brainer ways to stand out among hundreds of competitors in whatever niche you're building your brand in.  (4:54) How to make customers buy your products “blindly” by leveraging “UGC”  (8:47) The sneaky way to get your product on major media sites for free. (9:16)  3 top tier ways to use e-bikes for maximum utility satisfaction.  (17:48)

19 min