372 episodes

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

Hustle And Flowchart - Tactical Marketing Podcast Matt Wolfe & Joe Fier

    • Marketing
    • 4.9 • 15 Ratings

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

    Bob Burg - Creating Influence Through Being A Go-Giver

    Bob Burg - Creating Influence Through Being A Go-Giver

    Bob Burg is the author of quite a few books, notably The Go Giver series, which is one of the very early ones we still reference, and it’s such a smooth read as it’s told in a story form. Being open to receiving is probably one of the things most people struggle with, and this came up in our conversation today as there’s this feeling that we want to constantly give value. For anyone who wants to give non-stop, the receiving does tend to make you feel guilty, so you need to be open to receiving. 
    Bob explains how to not only be open to receiving, but mastering your emotions an having empathy, even if you cannot completely relate to another’s situation, as well as letting go of the need to be right, communicating with tact and setting up a proper frame ahead of time so that the results of what you do will be beneficial and lead others to  react in a positive light. After you’ve listened, go check out our conversations with Nir Eyal and Brian Kurtz for more insight into how to build upon positive habits and promote values that are important to your life and business. 
    “Money is an echo of value. It’s the thunder to value’s lightning which means that the value must be the focus and the money you receive is a natural result of the value you are providing.” - Bob Burg
     
    Some Topics We Discussed Include:
    How to address the separation of how we communicate online What to do if you feel like you are being taken advantage of in business Being congruent in your giving and staying true to your values Mastering your emotions How to let go of the need to be right all the time while also influencing others A coffee shop story you can learn from to set up your matrix The importance of communicating with tact  
    Resources From Bob Burg:
    Burg.com/books Go Giver Influencer  Bob Burg on YouTube Adversaries Into Allies  
    References and Links Mentioned:
    Think Again by Adam Grant Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. Now This Is How You Overdeliver - Brian Kurtz How to Control Your Attention and Choose Your Life - Nir Eyal

    • 1 hr 2 min
    Bruce Clay - The Father of SEO Shares How To Future-Proof Your Rankings

    Bruce Clay - The Father of SEO Shares How To Future-Proof Your Rankings

    Bruce Clay of SEOTraining.com brings the heat on our show today, because the way he described how there’s a different algorithm for different keywords and different keywords you have to treat in different ways on the intent, the way he describes it, really simplifies the SEO game. You don’t have to make up rules and do all this trick stuff. Even when you use tools, all of our “competition” is getting the same data, you just need to be less bad at it than everyone else. 
    You have an advantage if you have this information, and one of the things that was fascinating is this is the first we have heard about this update in May which you’ll hear about on the show. You’ll learn about NitroPack.io a plug-in, which will get your site speed to run quickly so you don’t lose visitors, and he’s been so entrenched in this world, you can tell he’s clearly the father of SEO. Once you’ve got your SEO wheels spinning, be sure to check out our chats with Gert Mellak and Nikhil Aitharaju & Ryo Chiba to go down the rabbit hole of ranking even more. 
    “Along comes this thing called a search engine which is entirely software and algorithm and if you win, you make money. It’s almost like a slot machine that you can program yourself.” - Bruce Clay
     
    Some Topics We Discussed Include:
    What was it like selling SEO services back in 1996 What does Google’s algorithm have to do with camping, brain surgery, and Rubik’s cubes? Is the keyword informational or transactional and why you should know How Featured Snippets and Answer Boxes have changed the world of rankings What’s Google up to in May and how to be prepared so you do not lose rankings Javascript secrets to get your site to load faster Geek out with us when we discuss core web vitals, largest contentful paint and cumulative layout shift  
    Resources From Bruce Clay:
    SEOTraining.com SEOTools.com BruceClay.com  
    References and Links Mentioned:
    Lighthouse Nitropack.io Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. Algorithms Be Damned – This SEO Method Will Always Work - Gert Mellak Artificial Intelligence, SEO, and Copywriting - Nikhil Aitharaju & Ryo Chiba

    • 1 hr 20 min
    Sue B. Zimmerman - How To Create Engagement And Drive Traffic From Instagram

    Sue B. Zimmerman - How To Create Engagement And Drive Traffic From Instagram

    We’re chatting with Sue B. Zimmerman today, who is a go-to authority on all things Instagram. You can also check out a bunch of screen shares at HustleAndFlowchart,tv so you can follow along to get the visuals she shared with us.  Sue B. started her journey on the platform with her case study based on her retail experience, and she has evolved to use it in her business today with all the tactics and various functions available that most people are not utilizing. We talk about her use of a text expander and having pre-saved messages which are a huge time saver. Sue B. also has a very successful YouTube channel and we dive into her tactics, our own mistakes in trying to grow our Instagram channel, and how we’ve had to undo a lot of those errors. 
    From Instagram guides to Instagram reels to Instagram posts to carousels to  IGTV to IG Live and more, Sue has got you covered! She is truly an Instagram expert and is currently one of only 20 beta testers using Instagram’s new Mobile Monkey engagement tool, which she says is a game changer. We also talk about the role of ClubHouse and how it relates to Instagram, how to properly set up your messages in your DM’s, what to do if you do not have the ‘swipe up’ capability as well as the difference between business accounts and personal accounts. This show is one you do not want to miss as it’s packed full of tactics! Once you’ve got some ideas, make sure to tune into our chats with Gary Henderson and Los Silva to dive into even more tactics on how they are using Instagram to its fullest potential. 
    “There is a conversation hub for every hashtag and if the conversation does not align with your business, values, audience or interests, you shouldn’t be using that hashtag.” - Sue B. Zimmerman
     
    Some Topics We Discussed Include:
    How we botched our own Instagram account Priming the pump to grow your organic reach How to utilize the carousel feature effectively to get your audience engaged How to direct link to your highlight reels Creating an Instagram guide using your content or someone else’s How Sue B. creates her flow, with teaser trailers and live links The Instagram version of Tik Tok and why you need to use it now What to do if you don’t have the swipe up capability Adding your guest’s image to your content: why or why not?   
    Resources From Sue B. Zimmerman:
    Sue B. Zimmerman Sue B. Zimmerman on YouTube  
    References and Links Mentioned:
    Katie Brinkley on Instagram Flick Planable Instagram Guides Mobile Monkey $1.80 Strategy Linktree Sue B. Says highlight Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How To Connect And Network With The Most Influential People  - Gary Henderson How To Be An Influencer On Instagram - Los Silva

    • 1 hr 3 min
    Justin Donald - Investing For Cashflow And Covering Your Monthly Expenses

    Justin Donald - Investing For Cashflow And Covering Your Monthly Expenses

    Today we’re chatting with Justin Donald who has a podcast of his own, has authored the book The Lifestyle Investor, and he’s got a great way of thinking, as a lot of people are really good at making money, but Justin makes you consider what to do with it. He’s got a cool paradigm shift in regards to what you do with both your money and time. 
    You’ll learn all about how Justin has been able to create his investment lifestyle where not only are his monthly bills being met, but he is able to compound upon that income and use any excess to invest in some well thought out deals which are not run of the mill but also not high risk. He talks about what to do if you are just starting out with no assets, how to get your original principal back quickly, and well as his commandments for investing which had us nodding along. When you’re done, get some more financial advice from our conversations with Danielle Town and Markian Sich
    “Lifestyle investing is living life on your terms, and investing in a way that provides an income based on assets that you own or unique investments so that you don’t have to work, you get to work.” - Justin Donald
     
    Some Topics We Discussed Include:
    Using leverage and applying it to investment opportunities You don’t need hundreds of thousands of dollars to invest in real estate Breaking free from the golden handcuffs How to set yourself up to invest with as little as $1,000 The beauty of other people’s money Recourse vs. Non-recourse loans Frictionless transitions Carving off thinking time Ways to get your principal back quickly that most people don’t consider  
    Resources From Justin Donald:
    The Lifestyle Investor  JustinDonald.com/podcast  
    References and Links Mentioned:
    The Road Less Stupid by Keith Cunningham Love Justice International Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How To Make Stock Investing “Not Scary” - Danielle Town How To Create Passive Income From Real Estate - Markian Sich

    • 1 hr 6 min
    Bing Howenstein - Behind The Scenes of a Shark Tank Pitch

    Bing Howenstein - Behind The Scenes of a Shark Tank Pitch

    Bing has used his history of movie-making (he produced the movie “The Bachelor, for one”) to transform into physical goods with great success and with an appearance recently on Shark Tank and his amazing chair which you can find on his site All33.com. On the show today, we have a fun chat about his experience appearing on the show, how he prepared his pitch ahead of time, his conversations with some of the sharks which did not make it on air, and what it’s really like to walk down that hallway and make your presentation.
    We also dive into his plans ahead with his chair technology, how he plans to expand his line of chairs to other markets such as gamers, as well as his involvement over the last with Intellihelp.org, a much-needed organization that matches up people who want to help others affected by the covid crisis with those in need. After you get your mind reeling with ideas, be sure to check out our chats with Jeff Vacek and Robo Hendrickson for more tactics and insight on how to get more traction to get your products out to the world.
    “You should be keeping your body moving throughout the course of the day. Pretty much every other chair out there, are 3,000-year-old designs. You can go into the British Museum and see this 3,000-year-old chair. It’s the same thing we are sitting on right now.” - Bing Howenstein
     
    Some Topics We Discussed Include:
    Everyone needs to experience something like…. How Bing got on the show The vetting process everyone goes on What you did not get to see happen on the show Will we get to see Joe on a future episode of Wipeout? (fingers crossed!) How to prepare your pitch, especially if you know not all the sharks are going to be a good fit for you What you need to have prepared beforehand Coming soon to a desk near you… The two must-have things that you do not want to skip when you are an entrepreneur A simple question you need to answer that goes beyond just knowing your numbers  
    Resources From Bing Howenstein:
    All33.com Intellihelp.org  
    References and Links Mentioned:
    Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. Growing Digital Businesses With Physical Products - Jeff Vacek How to Prototype and Patent Your Ideas - Robo Hendrickson

    • 1 hr 13 min
    Rich Schefren - The Secrets of Being Rich

    Rich Schefren - The Secrets of Being Rich

    Today we’re back with our friend and mentor, Rich Schefren of Strategic Profits, and who is known as the guru to the gurus, so it’s a great honor to chat with him. We’ve had him on the show a couple of times before and on this one, we talk about his perspective on how he’s building up his membership community, as well as some of the other cool stuff he’s doing with Jay Abraham. Rich is a brilliant strategic thinker and this episode has a wide rage of conversations that we know you will love and which will take you from writing a book, his dealings with Agora as well as ClubHouse. Once you’ve listened, be sure to check out our chats that we referenced on the show with Gary Henderson and Felicia Pagesh for more insight on getting noticed and building up your network. 
    “It’s one thing to do a live stream, because people get to know you vs. someone stumbles across your video and you’ve got a lot less time to deliver the goods before they decide it’s a waste of their time.” - Rich Schefren
     
    Some Topics We Discussed Include:
    How helpful it is to have some female input in your business The beauty of relationship and the win-win How to up your cart value Maximizing your leverage with everything you do  The beauty of live streaming When you have a great idea, what not to avoid to get it done Using progressive summarization to take in the most important information Clubhouse thoughts and how to up your game as a moderator Dissecting Frank Kern’s new offer Why you’ll never wash the dishes the same way again after listening to this show  
    Resources From Rich Schefren:
    StrategicProfits.com Rich’s Facebook group Find Rich on YouTube Steal Our Winners  
    References and Links Mentioned:
    Quick Reader Evernote Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How To Connect And Network With The Most Influential People - Gary Henderson How To Get More Sales From Your Existing Work - Felicia Pagesh

    • 1 hr 28 min

Customer Reviews

4.9 out of 5
15 Ratings

15 Ratings

Sambam447756 ,

The Real Deal

Joe & Matt are the real deal. They bring some amazing guests on to the show, and deliver insights that are actionable and really help you to move the needle on your business. Such a great show!

Kim Barrett ,

The go to for business owners

Love this podcast - I get so many different insights out of each guest and the guys too - definitely a staple in my podcast Arsenal!

Tyrone S ,

Practical and Actionable!

I came across Joe and Matt's podcast a little over a year ago recommended by James Schramko and since then I've been hooked. Every single guest that's been on the show has provided very actionable tips and it's been aamazing to follow their journey too. Thank you!

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