I want to bake free‪!‬ Retail Therapy

We're kicking off Season Two of the ARA's Retail Therapy podcast with this fantastic chat with Steve Plarre, CEO of Ferguson Plarre Bakehouses, an award-winning family business with a proud history dating back over 110 years.
Ferguson Plarre is an iconic business, famous for its cakes, pasties and pies and a great case study for small business success.
Steve and Paul discuss: 
Becoming a viral sensation during lockdown 
The history of Ferguson Plarre 
The benefit of franchising
Growing up in a family business 
The secret to a perfect pie
Developing new products inspired by global food trends
Dealing with lockdowns across 87 Victorian stores 
Growing with your values intact
ABOUT THE ARA: 
The Australian Retailers Association (ARA) is Australia’s oldest, largest and most diverse retail body, representing a $360bn sector which employs one in ten Australians. Learn more: https://www.retail.org.au/ 
Learn more about American Express: https://www.americanexpress.com/au/merchant/accept-amex-cards.html