100 episodes

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.

Marketing Your Practice ADIO Media

    • Business

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.

    Ep108. How To Find Everything You’ve Always Been Looking For. Jamie Smart

    Ep108. How To Find Everything You’ve Always Been Looking For. Jamie Smart

    5 years ago I read a paragraph in a book that had a profound impact on my life.  It changed the way that I thought about my happiness, my goals and my purpose. Yep…one paragraph…one moment and things haven’t been the same for me since.The book was called Clarity and here is that paragraph…”the hidden hamster wheel is the mistaken idea that our “core states” such as security, confidence, peace, love, happiness and success can be provided or threatened by our circumstances;”The “hidden hamster” wheel as it’s referred to in this book is often described as the “I’ll be happy when trap”. Think about for a moment…how much of your life is focused on trying to get or achieve certain goals so you can allow yourself to feel things:…I’ll finally feel worthy when I see 100 pt visits a week…Everything would be way less stressful in my practice if I just had more new patients.…I’ll be happy when I meet the person of my dreams…My life will be fulfilled when I finally have childrenThe truth is you could feel worthy, less stressed, happy and fulfilled right now if you just knew how!This week on the podcast I talk with the author of Clarity Jamie Smart.Jamie is a Sunday Times bestselling author, speaker and coach.  Jamie presents regularly at major conferences worldwide, he’s passionate about working with coaches, consultants and other transformation professionals (just like you!)…and he loves to help them have a bigger impact with their clients and grow thriving practices.Jamie and I talk about the “hidden hamster wheel” and what it takes to get off it.You’ll learn where inner peace comes from, the importance of clarity and how to create a level of magnetism that will draw people to you (it’s like a mystical Facebook ad).I loved this chat and I hope you will too.Thanks for all you do.Keep saving livesAngus



    Need New Patients?Learn About My Step by Step Community Influencer System. I'll Guide You Towards Becoming The Trusted Health Advisor In Your Community, So Patients Will Naturally Want To Choose You First!

    Find Out More!



    Links Mentioned In The ShowClarity Certification Training (CCT) https://jamiesmartltd.isrefer.com/go/ap1cct/ap1/Thriving Coaches Blueprint (TCB): https://jamiesmartltd.isrefer.com/go/ap1tcb/ap1/ Business Website - www.JamieSmart.com 7  Social media links -https://www.facebook.com/JamieMSmarthttps://www.facebook.com/JamieSmartComhttps://twitter.com/JamieSmartComhttps://www.linkedin.com/in/jamiesmartclarityhttps://www.youtube.com/channel/UCdvohEKOw8W55GP8RjhdqyQhttps://www.instagram.com/jamiesmartcomSubscribe To The Marketing Your Practice PodcastiTunes | https://itunes.apple.com/au/podcast/marketing-your-practice/id1370714740?mt=2Spotify | https://open.spotify.com/show/5eOycXrqKdk0XY5a7HfrEoStitcher | https://www.stitcher.com/podcast/the-insightful-chiropractor/marketing-your-practice





    Jamie Smart is a Sunday Times bestselling author, speaker and coach. He presents regularly at major conferences worldwide, sharing the principles behind clarity with individuals and businesses, and showing them how to create the results that matter to them. He’s passionate about working with coaches, consultants and other transformation professionals to help them have a big impact with their clients and grow thriving practices. His vision is to inspire and educate a generation to experience lives of clarity, resilience and wellbeing. His books include- CLARITY: Clear Mind, Better Performance, Bigger Results- The Little Book of Clarity- RESULTS: Think Less, Achieve More - The Little Book of Results
    Jamie Smart  //  www.JamieSmart.com

    • 44 min
    Ep107.Getting Over What’s Holding You Back. David Jackson

    Ep107.Getting Over What’s Holding You Back. David Jackson

    Ok, so I know this might sound a little dramatic but this episode was a dream come true for me.  Todays guest is Dr David Jackson and David has had more impact on me as a chiropractor than any other person! Not only was David influential in helping me become a better chiropractor but he was also pivotal in helping me to fall in love with marketing.One of the things I love about David is his continual ability to innovate and stay ahead of the crowd.  He was building websites, shooting videos and running webinars before most of us even knew they existed.In this episode we talk about what holds people back from marketing, how to get over your fears and what he believes it takes to achieve wild amounts of success.David also shares where he sees marketing going in the coming years and how you can set yourself apart from the competition.This episode is FULL of wisdom, don’t delay any longer.  Go and listen now.Thanks for all you do.Keep saving lives.Angus



    Need New Patients?Learn About My Step by Step Community Influencer System. I'll Guide You Towards Becoming The Trusted Health Advisor In Your Community, So Patients Will Naturally Want To Choose You First!

    Find Out More!



    Links Mentioned In The Showhttps://myepicpractice.comDr Jackson’s Book:  The Truth Will Do.Subscribe To The Marketing Your Practice PodcastiTunes | https://itunes.apple.com/au/podcast/marketing-your-practice/id1370714740?mt=2Spotify | https://open.spotify.com/show/5eOycXrqKdk0XY5a7HfrEoStitcher | https://www.stitcher.com/podcast/the-insightful-chiropractor/marketing-your-practice





    Dr. David is a committed father of 3 incredible girls and has shared an Epic Love Affair with his wife Nicole for 26 years. His commitment to creating impact for others along with an unparalleled personal life for himself and his family has led him to create 18 businesses. Having risen from the ashes of failing in practice 9 times, Dr. David has spoken on 6 continents to over 100K people. His passion is to help chiropractors solidify a success mindset and develop a superior ability to communicate their value and brand message with clarity. Dr. David is Founder and CEO of the largest online training company in the chiropractic profession, Epic Practice. With cutting edge success systems for business, pediatrics, team training and growth, Epic provides doctors proven tools, strategies and community to succeed at high levels through mentoring, training and coaching. Dr. David is committed to helping chiropractors create their Epic Life by openly sharing his passion, his journey and through leading by example so that others may Serve More, Make More and BE More.
    David Jackson  //  www.myepicpractice.com

    • 46 min
    Ep106. This 5 Step Process Will Help You Get More Video Views. Angus Pyke

    Ep106. This 5 Step Process Will Help You Get More Video Views. Angus Pyke

    Ok, so you’ve just finishing making a video…what should you do next?In this episode I’m going to show you the five things you need to be doing with every video so you can maximise the views, attention and audience engagement.Making the video is only the first step.  If you don’t have a predictable strategy to get your video out to the masses then all your great work will be wasted.In this episode I’ll give you the roadmap. I get very tactical, so have a pen and paper ready!Thanks for all you do.Keep saving livesAngus



    Need New Patients?Learn About My Step by Step Community Influencer System. I'll Guide You Towards Becoming The Trusted Health Advisor In Your Community, So Patients Will Naturally Want To Choose You First!

    Find Out More!



    Subscribe To The Marketing Your Practice PodcastiTunes | https://itunes.apple.com/au/podcast/marketing-your-practice/id1370714740?mt=2Spotify | https://open.spotify.com/show/5eOycXrqKdk0XY5a7HfrEoStitcher | https://www.stitcher.com/podcast/the-insightful-chiropractor/marketing-your-practice

    • 11 min
    Ep105.The Right Way To Do An Initial Consultation. Brad Glowaki

    Ep105.The Right Way To Do An Initial Consultation. Brad Glowaki

    Attracting patients to your practice is the first job of marketing.  The next job however, is converting and inspiring those patients into raving lifetime fans and this is the topic of todays episode of The Marketing Your Practice Podcast.Todays guest is Dr Brad Glowaki… AKA The New Patient Maven.   Brad and I talk about how to deliver massive value in your initial consultation so patients naturally want to start and continue care with you.You’ll learn simple phrases that help your patients feel heard, build trust and reinforces to them that they’re in the right place.We discuss the biggest mistakes that practitioners make in their first visits and Brad shares the one statement that you must say to your patients that virtually guarantees they’ll  feel great about working with you.If you find that patients are dropping out of care early, if they’re not staying long enough to get results or if you’re struggling to inspire patients to long term wellness care then todays episode is a must listen for you.Brad is widely recognised as one of the best communicators going around and in this episode he doesn’t hold back.List now and start to implement these practice expanding strategies.As always, thanks for all you do.Keep saving lives.AngusLinks Mentioned In The ShowDr Brad’s Elements Workshop DatesDr James Chestnut Gives Praise For The Elements Workshop











    Brad Glowaki is one of the most sought after speakers in the profession because he is still in practice, at the MOST elite level, in so many different categories. His practice is high volume, high profile, highly profitable, & it’s all run with vitalistic communication procedures. Those procedures from his office are then shared with other chiropractors at his various trainings.In practice, his patients include current Stanley cup winners, Olympic gold medalists, Rock-N-Roll Hall of Famers, Superbowl champions, and perhaps most exciting: he takes care of those athletes’ children too. However, he’s in a VERY high-volume office, so most of the patients are not high profile. They are highly educated on chiropractic care for so much more beyond pain & symptoms. Many patients stay on for wellness visits at a weekly frequency for life and it’s independent of insurance payments or coverage. True value is conveyed through his procedures.As a speaker, Brad teaches with a unique perspective that he calls: “from in the TReNch”. The reason he has that point of view is that he has practice experience from yesterday! His content is relevant, cutting edge, and his signature feedback forms always state: “You over-deliver!”What transitions his big stage philosophy to your office procedures is the unique and original communication strategies that he teaches. We always emphasize that this info is created, developed, tested, and then packaged simplistically before being taught. With bruises and scars from making mistakes, Dr. Glow always delivers refined content that is battle-tested and simplified for use on Monday. A passionate speaker, husband & father of four children, Dr. Glow will tell you, after his family, his greatest achievement is the hundreds of chiropractors that he has helped. Most specifically the ones that have doubled their income and simultaneously doubled their time off with their family. His mantra of “360° of Success’’ is putting an end to the thinking of success at all costs.
Join him to learn more than chiropractic office procedures. Level up your life so you are living success in ALL area
    Brad Glowaki  //  www.newpatientmaven.com



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    • 51 min
    Ep104. How A V.A Can Help To Maximise Your Marketing Results. Charley Valher

    Ep104. How A V.A Can Help To Maximise Your Marketing Results. Charley Valher

    Have you ever considered how a virtual assistant (V.A) might be able to help you with your marketing (and life)?  Perhaps you’ve fantasised about how helpful it would be to have your very own video editor, social media manager or maybe even someone to help take all those boring repetitive tasks of your plate so you focus on doing the things with the greatest impact.Too often I see practitioners getting “stuck in the weeds” doing things they shouldn’t be doing!If you’re wanting more time, impact, profitability and enjoyment in practice then a V.A might be the missing link.The incredible skill sets and cost effectiveness of the right V.A can’t be ignored.Todays guest, Charley Valher is an expert at helping small businesses like us find virtual assistants so we can spend more time doing what’s important (including taking a break!).  You might remember Charley from episode 77 where we talked all about how a podcast can be an unfair advantage for your practice.  Charley is also a whiz when it comes virtual assistants.  In fact he has own company that helps to match V.A’s to businesses.In this episode Charley walks us through the minefield of hiring your first V.A.Here’s a preview of what you’ll learn:What kind of things can a V.A help with?How much should you pay them?How do you choose a V.A?Best practices for communication?Common mistakes with V.A’s?This episode was profoundly helpful to me personally and I hope it is for you too.As always, thanks for all you do.Keep saving lives.AngusLinks Mentioned In The Showhttps://outsourcingangel.com/https://www.valhermedia.comhttps://charleyvalher.comhttps://www.rescuetime.comBooks Mentioned In The ShowTraction. Get a Grip on Your Business. Gino WickmanScaling Up. Harnish VerneThe Road Less Stupid. Keith Cunningham





    Charley Valher is a serial business owner and educator from Melbourne, Australia, best known for his unique approach to business and developing companies in a way that creates more time and leverage for the business owner. Having experience in a variety of businesses, he has picked up and developed a strong skill set in:Scaling a business past the business ownerBusiness AutomationBusiness model designVirtual Assistants & Online teamsSystems & ProcessesJoint VenturesPodcastingIn his spare time, he enjoys cycling, cooking, and music.
    Charley Valher  //  www.valhermedia.com



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    • 55 min
    Ep103. How to Get More Attention With Your Videos. Angus Pyke

    Ep103. How to Get More Attention With Your Videos. Angus Pyke

    In todays episode I share 5 ways you can improve the engagement of your videos so you can attract more attention.This year I’ve been talking a lot about the importance of creating ATTENTION in your community.  In fact, if you’re not actively creating attention in your community you’re risking becoming irrelevant and being left begin.When it comes to creating attention there’s no better tool than video!  However video has come a long way in the past few years and not any old video will create the attention you need.In this episode we’ll talk about how the following impacts engagement and attention.1. Choosing the right background2. Creating Movement3. Using B-Roll4. Adding a second camera/alternate angle.5. Using background musicMaking these simple changes will sky rocket the engagement and watch rates of your video and get you a heap more attention.Get to work!Thanks for you do.Keep savings lives.AngusLinks Mentioned In The Show- Free b roll footagePixabay https://pixabay.com/videos/Pexels https://videos.pexels.com/Coverr http://www.coverr.co/Videvo https://www.videvo.net/Videezy https://www.videezy.com/- Paid b roll footageNimia: https://nimia.comPond5: https://www.pond5.comDissolve: https://dissolve.comFilmSupply: https://www.filmsupply.comShutterstuck: https://www.shutterstock.com- Free musicSoundCloud: (Look for Creative Commons): https://soundcloud.comFree Music Archive: https://freemusicarchive.orgBendsound: https://www.bensound.com- Paid musicPremiumBeat: https://www.premiumbeat.comArtlist.io: https://artlist.ioEpidemic Sound: https://www.epidemicsound.com




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    • 11 min

Customer Reviews

ben7555 ,

Podcasts give you an unfair advantage in marketing your business

As always Angus delivers the goods for helping field practitioners get up to speed with what is working in our current marketing environment. He is an expert engaging experts. Listen, engage and enact!

Pmmm11 ,

Hits all the right notes

The Marketing Your Practice podcast for health professionals hits all the right notes and provides great content and great guests about all things practice marketing! Value bombs and insights to level up your practice to reach and help more people. Thanks Angus and Tony!

l.riemann ,

Back into practice after a child

While I have still been practicing part time, my child is about to start school next year, so this is really helping me as to get back at it now that I will be focusing more on my practice and it’s growth.

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