100 episodes

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.

Marketing Your Practice ADIO Media

    • Business
    • 4.9 • 17 Ratings

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.

    Ep226. How to Make Your Message Stick. Martin Harvey

    Ep226. How to Make Your Message Stick. Martin Harvey

    Want to know what it takes to make your message stick? 

    Imagine how different your practice (and chiropractic ) would be if your message of health went “viral” (pun intended) like the latest internet craze.

    This week on the podcast my dear friend Martin Harvey and I are going to share with you our take home learnings from a brilliant book called “Made to Stick. Why Some Ideas Survive and Others Die”.

    This book is a roadmap to creating “sticky” easily remember and actionable messages.

    We’ll walk you through the 6 parts of a sticky message and share with you exactly how to implement them into your practice.

    If you want to grow your practice, change more lives and increase your revenue then get a pen and paper ready.  This will be a game changer.

    Enjoy the show.

    Thanks for all you do, keep saving lives.

    Angus

    Links:

    Website: www.insideoutpractices.com

    Under The Influence Podcast

    Facebook: martin.harvey

    Bio: 

    Dr Martin Harvey is inspired by the potential that chiropractic care has to transform the health of our communities. He is the immediate Past President of the Australian Spinal Research Foundation, is a sought after speaker and leads a multi-doctor family practice in Melbourne, Australia. Martin was awarded the Chiropractors Association of Australia (Vic) “Chiropractor of the Year” Award for 2012, Parker Seminars “2010 International Chiropractor of the Year”, and was honored as an inaugural Member of the Australasian College of Chiropractors.

    See omnystudio.com/listener for privacy information.

    • 1 hr 21 min
    Ep225. My Top Takeaways From 24 Years In Practice. Angus Pyke

    Ep225. My Top Takeaways From 24 Years In Practice. Angus Pyke

    8 weeks ago I finished up in practice, I’m not sure for how long.

    The calling for me to transition from practice in to full time coaching had become too loud for me to ignore.

    This hadn’t been an easy transition for me though, in fact, I have been wrestling with it for almost 5 years.

    There seemed to be so many hurdles…selling the practice, training the replacement doc and biggest of all for me was saying goodbye to my patients.

    In my mind, the idea of selling and moving on from the practice was unsurmountable and that’s why I didn’t take action.

    The remarkable and somewhat magical thing that happened though was that once I started to take action, everything fell into place with a grace that I could not have imagined.

    5 years of worry, stress and anxiety for nothing.

    The lesson for me was inescapable…what else have I been putting off because I was imagining that it was going to be more difficult than it need to be?

    In today’s episode I want to share the biggest learnings that I’ve had along this journey.  Perhaps the biggest of them all was one that I learnt in the final 2 hours of practice (this really blew my mind).

    I hope you enjoy this little walk down memory lane.

    Thanks for all you do, keep saving lives.

    Angus

    See omnystudio.com/listener for privacy information.

    • 28 min
    Ep224. How To Run A One Minute Practice. Paul Wright

    Ep224. How To Run A One Minute Practice. Paul Wright

    I’m joined on the podcast today by Physiotherapist friend of mine Paul Wright. Paul is the best selling author of the book…How to run a one minute practice.  And he’s also the founder of a program called Practiceology where he’s all about helping allied health practitioners earn more, work less and enjoy their lives. 

    Todays chat centred all around how to add more choice back into your practice. In particular, we speak about how do you decrease the number of hours that you NEED to work in your practice…please note this doesn’t mean you decrease the hours you WANT to have in practice.

    Here’s some of what we cover
    The dangers of our over reliance on staff,
    Why falling in love with our product is actually a problem
    And how good systems can make ordinary people great.

    Enjoy the show.

    Thanks for all you do, keep saving lives.

    Angus

    Links:

    Check out Paul’s live monthly Practiceology trainings at  https://www.mypracticeology.com/webinar.php?f=pyke

    In this live demonstration, you will see how 197 (and counting) health business owners from 54 countries are using the PRACTICEOLOGY™ program to ... Increase Cash-Flow by More than 30%, Regain Control of their Business and Teams, and have their Practice Running Profitably and Predictably, Even if They are Not There (all in less than 90 days, without wasting money on expensive advertising, and during the pandemic)

    Get Paul’s Book "How to Run a One Minute Practice - for just $4.95 AUD  at www.oneminutepractice.com/booksales    

    Use code - ANGUSOS  - for non Australian – take $15 off

    Use code ANGUSAUST – for Australians takes $5 off  - so pay $4.95

    Linkedin https://www.linkedin.com/in/paulwrightphysioprofessor/

    Website PhysioProfessor.com

    Bio:

    Paul Wright is a Physiotherapist and former owner of multiple allied health clinics in Australia (which he rarely visited). He is the author of the Amazon Best Seller "How to Run a One Minute Practice", founder of the Practiceology™ health business freedom program and has helped thousands of allied health business owners across 57 countries, earn more, work less and enjoy their lives.

    See omnystudio.com/listener for privacy information.

    • 53 min
    Ep223. The 7 Tools That Chiropractors Need To Market Their Practice. Angus Pyke

    Ep223. The 7 Tools That Chiropractors Need To Market Their Practice. Angus Pyke

    Want more people to know about your chiropractic practice?

    Here’s the good news, there’s only 7 tools you need to put together a professional and effective  marketing campaign.

    And…it get’s better, 5 of them are FREE.

    In today’s episode I’ll share exactly what they are and how to use them to help you reach the masses.

    Enjoy the show.

    Thanks for all you do, keep saving lives

    Angus

    See omnystudio.com/listener for privacy information.

    • 21 min
    Ep222. Tell Not Sell. Anis Khalaf

    Ep222. Tell Not Sell. Anis Khalaf

    Today’s guest has revolutionised his practice (and life) by making short helpful videos.  His videos have been viewed well over 300 Million times and he has over 300 thousand followers.

    His name is Dr Anis Khalaf, he’s the CEO of Acupuncture Fit & VirtualTCM.com

    In this episode you’ll learn the EXACT steps that Anis uses to create, film and distribute his videos.

    There are many things I love about Anis, right up there at the top though is his story of struggle. 

    Anis was not an overnight success, in fact, after 9 months on social media he still only had 26 followers.

    Listen now and discover the strategy that allowed Anis to continue despite the struggle. 

    Enjoy the show.

    Thanks for all you do, keep saving lives.

    Angus

    Links:
    Website: http://www.acupuncturefit.com/

    Facebook: Dr. Anis Khalaf

    Instagram: draniskhalaf

    Tiktok:  acupuncturefit

    Bio:
    Dr. Anis Khalaf, OMD, AP trained as a Primary Care Provider in Orlando, Florida. He is a licensed Acupuncture Physician and received his degree, Oriental Medical Doctor from The University of Science Art and Technology, and his Master’s in Acupuncture and Oriental Medicine from the Florida College of Integrative Medicine. He is currently an MD/PhD candidate. With two locations, one in Downtown and one in South Orlando, he owns his own practice, Acupuncture Fit. His background started where he held his clinical rotation’s with world renowned Acupuncture Physician and Orthopedic Surgeon, Dr. Zhi Liang Huo. Under Dr. Huo’s guidance Dr. Anis mastered his famous five needle scalp acupuncture technique. His main areas of research interest are in sports acupuncture, integrative medicine, scalp acupuncture, and acupuncture injection therapy. Dr. Anis works with a various number of local professional sports athletes, is a member of the Florida Holistic Physician’s Alliance, Food for the Poor, and is developing free alternative health screening programs for philanthropic use locally, nationally and internationally. His other areas of specialty are herbal medicine, infertility, addiction, weight loss, homeopathy, and food therapy. Dr. Anis Khalaf’s primary goal is to help his patients become fit in all aspects of health.

    See omnystudio.com/listener for privacy information.

    • 50 min
    Ep221. What No One Is Telling You About Instagram Reels. Angus Pyke

    Ep221. What No One Is Telling You About Instagram Reels. Angus Pyke

    Reels, Reels…REELS.  Yes, Instagram Reels are hot right now, everyone is talking about them and you’d be forgiven for thinking that the only strategy you need to CRUSH social media is make more Reels.

    Right now Instagram Reels are getting tons of views but trust me, they’re NOT the Holy Grail. 

    I’m hearing from loads of Chiropractors who are getting loads of views with their Reels but no new patients.

    In todays episode I’ll tell you why and I’ll show you what you need to do to turn those Instagram Reels in patient attracting machines.

    Enjoy the show.

    Thanks for all you do, keep saving lives.

    Angus

    See omnystudio.com/listener for privacy information.

    • 12 min

Customer Reviews

4.9 out of 5
17 Ratings

17 Ratings

Oscar Thoracic ,

A font of knowledge

I have been so impressed with the content and value of this podcast.
Usually podcasts like this start great but then fizzle out - Angus has maintained an incredibly high standard of information with every episode.
Thank you Angus, it’s great stuff.

Hilts82 ,

You can’t afford to miss an episode

Since I started listening to this podcast recently this year. I have found it to be chock full of value for those wanting to get the best results from marketing. I take at least 1 actionable tip from every episode and put it into practice. I never miss an episode, the range of guests on the podcast is great too many of them are inspiring. Angus and co thanks for sharing such valuable content

sole saver ,

Actionable relevant results based marketing...

Angus gave me the courage to start doing videos for my centre 12 months ago. He gave me the framework, know how and confidence to get going with his simple, highly relevant, No B.S community influencer programs. He practices what he preaches, tests and shares what is working in todays environment. He aligns himself and breaks down complex tasks from marketing giants like Dan Kennedy, Eben Pagan, Gary V, Seth Godin (to name a few) and makes it relevant to natural healthcare.

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