99 episodes

Join Laura Higgins of Lala Social Club & My Marketing Playbook as she pulls back the curtain on the steps (and missteps) of successful people. You'll hear a raw and unfiltered play-by-play of what's worked and what hasn't, giving you helpful advice and insights so you can build your dream business.

My Business Playbook Lala Social Club

    • Business
    • 5.0 • 65 Ratings

Join Laura Higgins of Lala Social Club & My Marketing Playbook as she pulls back the curtain on the steps (and missteps) of successful people. You'll hear a raw and unfiltered play-by-play of what's worked and what hasn't, giving you helpful advice and insights so you can build your dream business.

    249: Settings goals for 2023? Listen to this first.

    249: Settings goals for 2023? Listen to this first.

    New year, new you, right? I believe in setting goals BEFORE the year ends. Which is why I'm walking you through my simple process to set goals that you'll actually achieve.   In this Quick Win episode, you'll learn:


    The 3 simple strategies to set and reach your big scary goals in 2023
    How to ntentionally set business goals that align with your overall vision (without feeling overwhelmed)
    The 6 essential goal setting questions (and how to avoid the common mistakes most creatives make!)

      Download The 12 Month Goal Planner worksheets

    • 13 min
    248: Stepping into your self confidence with Erika Cramer

    248: Stepping into your self confidence with Erika Cramer

    In this episode of My Business Playbook, we are joined by Erika Cramer AKA The Queen of Confidence. 

    Erika is an international confidence coach and popular 5 star podcast host and affectionately known as the Cardi B of the personal development world.

    In this episode, you'll uncover:

    👉 Erika's inspiring story of healing, trauma and triumph

    👉 How to move out of fear and insecurity into your own confidence

    👉 Erika's 3 pattern interruptors for when you get caught in self doubt  

    Download Erika's guide: 5 Steps to Creating Confidence Follow Erika on Instagram

    • 49 min
    247: The startup story of Gorman with Lisa Gorman

    247: The startup story of Gorman with Lisa Gorman

    We are joined by Lisa Gorman. Lisa is the founder of Gorman, the inimitable Australian women's lifestyle and clothing brand. With 50 + shops across Australia and NZ, Gorman is all about print and colour and collaborative projects.   Since finishing up her role at Gorman brand, Lisa has taken up other creative pursuits with more vigour, namely her sculpture practise.   We cover:   👉 Her startup journey and the pivotal moments in the growth of Gorman 👉 How she scaled without losing her creativity 👉 Her #1 piece of advice for creative entrepreneurs   You'll also get an inside look into what Lisa is working on now!   Check out Lisa's latest work

    • 42 min
    246: Are you making these 3 end of year mistakes?

    246: Are you making these 3 end of year mistakes?

    In this Quick Win episode of My Business Playbook, we are sharing the 3 common mistakes that most business owners make as they lead into Christmas.   You'll learn: 👉 The best mindset for you to adopt before the end of the year 👉 My simple strategies to get clients before Christmas (even if you are usually quiet at this time of year) 👉 How to use what you already have to land more customers   P.S. There's still time to kick some goals before 2022 ends! Want to join The Next Level Club? DM me "NEXT LEVEL" here

    • 13 min
    245: Help! I've fallen out of love with Instagram

    245: Help! I've fallen out of love with Instagram

    In this Quick Win episode, Laura dives deep into the question: What do you do when you fall out of love with Instagram?
     
    You'll learn:
    👉 4 simple strategies to help you get unstuck when you get the "Instagram blues"
    👉 Why it's SO important to build your email list
    👉 Strategies that we are using right now to make our business Instagram-proof

    • 16 min
    244: The seriously easy sales strategy that costs you $0 with Kirsty Fanton

    244: The seriously easy sales strategy that costs you $0 with Kirsty Fanton

    We are joined by Kirsty Fanton. Kirsty is a launch copywriter and ex-psychotherapist who helps online business owners sell more stuff to the right people (no sleazy tactics in sight!).
     
    Not only do we chat about how to get incredible testimonials from your customers, we also dive deep into Kirsty's journey as she juggles business and mum life.
     
    You'll learn:
    ⭐️ The art of asking your customers for testimonials
    ⭐️ The right questions to ask to get meaningful reviews
    ⭐️ How to leverage social proof to build trust and make more sales
     
    Join Kirsty for a FREE 60 minute workshop that will help you to leverage social proof to sell more stuff to the right people
    👉 REGISTER HERE 👈

    • 56 min

Customer Reviews

5.0 out of 5
65 Ratings

65 Ratings

Jess .H. ,

Great podcast - highly recommend

Laura has a great interview style and I have got a lot from her podcast! Would highly recommend for anyone who wants to improve on a personal and professional level.

R Sperinck ,

110% worth a listen!

If you’re like me and feel like you’ve got no idea what you are doing in this crazy business world - this lady has got some serious nuggets of wisdom for ya!

Filled with amazing resources, quality guests, practical tips and real life business examples this poddy is well worth a listen.

Jess Pearson ,

Thank you Laura

Laura is knowledgeable, honest and relatable. Love listening!!

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