791 episodes

You want to start a podcast, but you’re not sure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 16+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson

School of Podcasting Dave Jackson

    • Business
    • 4.9 • 18 Ratings

You want to start a podcast, but you’re not sure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 16+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson

    Rodecaster Pro II: 11 Things I Like About it and 6 Things I Don't

    Rodecaster Pro II: 11 Things I Like About it and 6 Things I Don't

    The Rodecaster Pro II is the new device from Rode. Today I compare it to the Rodecaster Pro I along with some other devices. This device is $700 and (IMHO) not for someone who is just doing some casual interviews via zoom. Feel free to follow/subscribe, and check out any of the other 833 episodes I have. 
    SPONSOR: Focusrite The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster is needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Things I Like About the Rodcaster II It is an interface, recorder, headphone amplifier, and jingle palet all on one They make updating the firmware (and there WILL BE UPDATEs) INSANELY Easy. Super QUiet Preamps Automatic Monitor Muting Smartpads now play sounds, control midi devices, and add effects Only record the channels you need (FINALLY!) No More Polywave Ability to put the unit on a stand and get it off your desk USB C Electric input which makes it easy to run on batteries. Flexible input assignments and color coding In addition to Aphex processing, new 3-band EQ THINGS THAT ANNOY ME Multiple outputs are confusing and seem to change without me doing anything. I need the ability to turn on and off mix-minus. This is available on USB2, but if I am using (only) that option when I fire up the software on my computer, it won't connect to the unit because I'm not on USB 1. If I want to tie this into my DAW, tracks 1 and 2 are the stereo mix. This means my first slider is #3. The fader features fades out for X amount of seconds and keeps everything faded out. After the X amount of time it should unfade everything. This is an easy one to trip over. Set the Lights Brightness level sounds great, but I couldn't tell a channel was muted because the lights were so dim. This is (again) operator error, but frustrating. Loss of count down number is replaced with a pie chart. Those with older eyesight prefer large numbers.  I am required to take the cover off to turn the unit off. I use to be able to press the on off button twice and leave the cover on. Loss way to have a CONNECTED phone call. ON the ROdecaster 1, I could plug in a TRRS cable and the phone did everything like usual. Now if I want to make a phone call, I HAVE to use Bluetooth. When I plugged in the SC19 cable, the Rodecaster rebooted and the sound out of my phone was unusable. I was somewhat bummed after spending $30 on a cable, that I can't use it to make phone calls on my podcast without using Bluetooth. I need to remember to turn off Bluetooth on the unit as my phone keeps connecting to it.  Comparing it to Some of the Competition Zoom Podtrak P4 I refer to this as the swiss army of podcasting. It does everything. It is an interface and a recorder, headphone amp, and jingle player, and it comes in at $200ish. Yes the preamps won't be as steller, but as you heard today the hiss is minimal in some cases. 
    Focusrite Vocaster This unit is NOT a recorder, but setting it up and recording into software is super easy. You can send the main outs to a recorder, connect via blue tooth or WIRED TRRS cable. The "2" has blue tooth and output to go to your camera. This one wins the "I need something easy" conversation.
    Rodecaster Pro II This is for live s

    • 37 min
    Podcasts So Good Your Audience Can't Unhear Them w/Tamsen Webster

    Podcasts So Good Your Audience Can't Unhear Them w/Tamsen Webster

    I LOVE people who make me think and when I started reading the book Find Your Red Thread: Make Your Big Ideas Irresistible, I couldn't put it down (and it's now available on Audible). It helps you understand your audience and their main goal. Then you identify how you need to describe what you want them to do in a way that they see their problem in a different way.
    Your message is the words you need to say to an audience about your idea to achieve a particular outcome. Find everything at www.tamsenwebster.com
    Join the School of Podcasting
    When you join the School of Podcasting you can quit worrying about:
    Are people going to listen to me? (Yes, cause I'll show you how to see what they want).
    Am I going to sound stupid? (No, as I'll show you the magic of editing)
    It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 
    I don't anything about this technology (You said the same thing about driving). 

    Get access to:
    Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge. 
    Join worry-free with a 30-day money-back guarantee 

    Go to www.schoolofpodcasting.com/start
    SPONSOR: Focusrite: The Vocaster Series Made For Podcasters
    AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets to bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  MENTIONED IN THIS EPISODE
    Find Your Red Thread: Make Your Big Ideas Irresistible
    Tamsenwebster.com
    School of Podcasting
    Rodecaster Pro II
    The Proverb Effect: Secrets to Creating Tiny Phrases that Change the World
    Episode 830 About Accepting Compliments
    The Freenoter Podcast
    Walking is Fitness
    Long Story Short Podcast

    • 46 min
    Why Should I Care About Your Show?

    Why Should I Care About Your Show?

    There are times when we need to be able to answer hard questions about our show. Today we talk about some new posts from Apple, and in addition to ABT, we look at why you keep talking yourself out of starting your podcast. 
    Focusrite: The Vocaster Series Made For Podcasters
    AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets to bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  MENTIONED IN THIS EPISODE
    Apple post on Search
    Apple posts on Charts
    The Narrative Gym: Introducing the ABT Framework For Messaging and Communication
    Out on the Wire: The Storytelling Secrets of the New Masters of Radio
    Audible
    Samson Q2U
    Episode 758
    School of Podcasting

    • 32 min
    Should I List My Podcast on All The Directories?

    Should I List My Podcast on All The Directories?

    I see people who want MORE downloads, and yet they have not listed their show on all the different directories. Why is that? Is this some type of strategy? 
    SPONSOR: Focusrite: The Vocaster Series Made For Podcasters
    AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Join the School of Podcasting
    When you join the School of Podcasting you can quit worrying about:

    Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

    Am I going to sound stupid? (No, as I'll show you the magic of editing)

    It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

    I don't anything about this technology (You said the same thing about driving). 

    Get access to:
    Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick fix calls as you like at no extra charge. 
    Join worry-free with a 30-day money-back guarantee 

    Go to www.schoolofpodcasting.com/start
    Participants
    Kim - The Pharmacists Voice
    Bryan - The Relaxed Male
    Ronnie - Dancing is Forbidden am Aqua Teen Hunger Force Exploration
    John - You Were Made for This
    Karen - Just Grow Something
    Mark - The history of North America 
    Matt - The Author Inside You
    Steve - Whiskey Chasers Pod
    Where I Will Be?

    July 19-20: How to Make Real Money Podcasting Online
    August 23-26 Podcast Movement, Dallas, TX
    September9-10, Indie Pod Con 8 Philadelphia, PA
    Oct 20-22 Erma Bombeck Writers’ Workshop Dayton, Oh

    For the most up-to-date itinerary, go to www.schoolofpodcasting.com/where

    Question of the Month
    This month's question is "What should I ask for the question of the month?"  Be sure to mention your name, the podcasts' name, and your website. Should I choose to use your question I will mention your show and website when I bring up the question. I may not use all the questions. 
    MENTIONED IN THIS EPISODE
    Speakpipe
    Podinbox
    Tellbee
    School of Podcasting
    Why You Shouldn't Use Free Media Hosting Video
     

    • 53 min
    Focusing on the big picture when your audience is right in front of you

    Focusing on the big picture when your audience is right in front of you

    Today I am back from Podfest with some insights to share, tips on meeting your audience, and thoughts on the interfaces from Focusrite. 
    Focusrite: The Vocaster Series Made For Podcasters
    AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster is needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone - Record phone calls, high-quality music, or other audio from your device, seamlessly  Record to a camera - Plug in your camera and record directly to its memory card  Loopback - Stream calls or any other audio you can think of from your computer with two sets of stereo loopback Included software - Hindenburg Lite to record, three months of SquadCast Pro + Video to bring in your guests, and six months of Acast Influencer to publish, you’re ready to get your show out there Learn more at: Focusrite.com/Vocaster  Why We Often Get Sick at Events Because we get to see people we never get to see, these events take on a "one of a kind" atmosphere, and the feat of missing out (and to a certain level, that is true). When we start to "push through" we start to jeopardize our health (even without a pandemic). 
    We get up early to catch flights, do all sorts of walking through airports and hotels, consume things that may not be considered, "Healthy" under-hydrate, and repeat many of these steps for the rest of the conference. 
    Then we go home and blame the plane. 
    I've been doing almost nothing all week trying to get my health back. While I might've missed a fun story staying up later talking with friends, anything I missed would not equal the moment I lost by putting everything on hold. 
    We all love to have fun and see friends, but for me, I'm going to be a bit more responsible in the future.
    Clearing Up Some Confusion That I Heard At Podfest DOWNLOADS UPON FOLLOW
    When someone follows your show in Apple, and you have three episodes, you will NOT get three downloads if someone follows you (they only automatically download the last episode. If they want the other two episodes, they need to manually download them.
    LISTEN NOTES STATS
    While this sounds impressive to say, "I'm in the top 1% of podcasters on Listen notes." Until you read that this is based on people listening on Listen notes and 3rd party data. As every media host I know has asked Apple for listening data (and been turned down), that is not the information that are using. I need to reach out to them to find out exactly what they are using, but to say, "I'm in the top 1% of podcasts (on listen notes) is like me saying, "I'm the #1 podcast (of shows with a host named Dave who live in Akron Ohio). 
    I'm not trying to be "Dave Jackson - Dream Crusher" but to help people focus on more important things that will result in larger downloads (I call it, "their audience."). 
    How To Accept Compliments From Your Audience Many podcasters (including myself) are introverts. Consequently, having someone come up and give you compliments may make you feel uneasy. In the past, I would deflect, or make a joke, and my ex-wife said, "Would you just say Thank You!" and she was right. 
    Here are some tips:
    Don't correct them Don't downgrade (You're GREAT, and you answer, "It was OK). Don't Brag - Yes, I AM AWESOME Instead, say:
    Thank You,
    Thank you very much.
    That means a lot to me.
    That's very nice of you to say. 
    Don't forget you have a listener in front of you, after you accept the compliment ask them for feedback so you can hear what is working, and hopefully get some feedback on how to improve.
    Lastly, don't forget to ask them if they want to take a selfie as they will be happy to share it on social. 
    Focusrite Vocaster Two Review If you're looking for an interface to get your microphone into your computer, this device makes it

    • 34 min
    How a Travel Podcast Survived Covid with Mark Bologna

    How a Travel Podcast Survived Covid with Mark Bologna

    Mark has been working on his podcast Beyond Bourbon St for years. He had 14 thousand of people in his Facebook Group. He had just gone over 1 million downloads and secure a publisher for a book on New Orleans.
    And then a pandemic stopped everything. Today you will hear how Mark pivoted without losing his audience, and how he lost 90% of his sponsors without losing his mind. 
    Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world’s best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters    Everything Was Going Good Until it Wasn't As many of his partners relied on tourists, when there are no tourists, the result is no partners (or at least 90% less). 
    In this discussion, you will hear 
    How Did Mark Survive Covid How Mark Came Up With His Prices How Does Mark Find Partners? Secrets of a Good Community 1 Million Downloads How He Got a Book Deal Podcast Growth Insights Why Do We Struggle to Promote? Keeping Your Sanity Check out Mark at beyondbourbonst.com and check out his book Beyond Bourbon St.: An Insider's Guide to New Orleans on Amazon (aff).
    New Podcast Launched From a School of Podcasting Member The tools and concepts of Quality are powerful instruments to make things better--products, processes, and services. This podcast explores those ideas plus concepts of psychology, social and cultural norms, strategy, and business to strengthen the capability of professionals motivated to make things better--the Quality Warriors.
    wayofthequalitywarrior.com
    Join the School of Podcasting When you join the School of Podcasting you can quit worrying about:

    Are people going to listen to me? (Yes, cause I'll show you how to see what they want).

    Am I going to sound stupid? (No, as I'll show you the magic of editing)

    It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). 

    I don't anything about this technology (You said the same thing about driving). 

    Get access to:
    Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge. 
    Join worry-free with a 30-day money-back guarantee 

    Go to www.schoolofpodcasting.com/workwithme

    • 42 min

Customer Reviews

4.9 out of 5
18 Ratings

18 Ratings

Oscar Trimboli ,

The Master Chef of Podcasting

Most podcasts are explaining ingredients when you need to understand a menu.

Dave’s school of podcasting is the right balance of menu, recipe and ingredients

He is the master chef of balance and he explains podcasting in a way that gives you the confidence to say “I can do that” and then actually to it.

He can explain the basics of the best ingredients and explains a range of recipes whether you are basic, intermediate or expert.

I really appreciate your ability to communicate and educate

Thanks for all you do for podcasting and podcasters

richthorpe ,

simply the best

I have been really enjoying this show. Dave's humour, knowledge, authenticity and his passion to serve his audience give Dave his secret sauce ...... and its earsmackin good !!

Kick Assitude ,

I've got a dave jackson earworm

I love dave's honest, authenticity and expertise. He's a funny guy too. The real deal, thanks dave

Top Podcasts In Business

Victoria Devine
Steven Bartlett
Pushkin Industries
Rask Australia
Equity Mates Media
Mentored.com.au

You Might Also Like

Dave Jackson
Adam Adams
Dave Jackson
Erik K. Johnson
Elsie Escobar and Rob Walch
Podbean