547 episodes
Smart Pizza Marketing Podcast Smart Pizza Marketing
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- Business
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5.0 • 5 Ratings
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We teach restaurants and pizzerias how to use social media to grow their business. With our Podcast-Social Media Courses- Mastermind-Live Shows and much more. Visit www.Smartpizzamarketing.com to see how we can help you. Interviews with pizza entrepreneurs and marketing experts.
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SPM #530: Transparent ROI and Direct Impact on Sales - Boostly
In this conversation, Bruce and Shane discuss the evolution of text message marketing for restaurants and the importance of personalized and tailored messaging. They highlight the benefits of using text messages to engage customers and increase purchase frequency.
Chapters
00:00 Introduction and Location
04:14 The Power of Personalized Messaging
08:20 Boostly: A Plug-and-Play Solution
12:57 Tracking ROI in Text Marketing
21:34 Jumpstarting Text Marketing with Boostly
25:59 The Need for Businesses to Text Customers
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
Learn from us: https://www.smartpizzamarketing.com/mastermind
Work with us: https://www.smartpizzamarketing.com/work
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #529: Joanies Pizza - The Impact of Online Reviews on a Pizza Business
In this episode, Bruce Irving interviews Daniel from Joanie's Pizza. They discuss how Joanie's Pizza started and grew, the style of pizza they make, and the challenges of running a pizza business. Daniel shares his passion for making bread and how it translates into his pizza dough.
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
Learn from us: https://www.smartpizzamarketing.com/mastermind
Work with us: https://www.smartpizzamarketing.com/work
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #528: Two Locations Doing $6 Miliion Each in Sales - RailTrail Flatbread Pizza
Michael from Rail Trail Flatbread Company shares his journey of starting and growing his restaurant business. He talks about the community aspect of his business and how they strive to make everyone feel welcome. The menu consists of flatbread pizzas with unique toppings, as well as salads, wings, burgers, and a wide selection of craft beers.
Chapters
00:00 Introduction and Overview of Rail Trail Flatbread Company
09:46 The Rail Trail Experience: Community, Menu, and Atmosphere
16:25 Staying True to Their Own Style of Flatbread Pizza
38:01 Open Book Management
45:11 Challenges and Rewards of Being a Business Owner
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
Learn from us: https://www.smartpizzamarketing.com/mastermind
Work with us: https://www.smartpizzamarketing.com/work
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #527: How To Grow Lunch Sales
In this episode, Bruce Irving shares three effective strategies to grow lunch sales for restaurants and pizzerias. The first strategy is cold calling local businesses to offer free samples and create awareness. The second strategy is to cater to the needs of busy professionals by providing quick and convenient options.
Chapters
00:00 Introduction and the Importance of Growing Lunch Sales
06:23 Strategy 2: Catering to the Needs of Busy Professionals
11:39 Conclusion and Call to Action
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
Learn from us: https://www.smartpizzamarketing.com/mastermind
Work with us: https://www.smartpizzamarketing.com/work
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #526: The Power of Social Media Marketing & Getting Started
Summary
In this podcast episode, Bruce Irving interviews Enzo, the owner of two restaurants in Chicago. They discuss Enzo's marketing strategies, including Instagram reels and TikToks, which have helped attract customers from all over the country. They also talk about Enzo's sports book and how it has impacted his business. Enzo shares his experience of starting in the pizza industry as a teenager and how he transitioned to owning multiple locations. He emphasizes the importance of social media marketing and collaborations with influencers in driving customer engagement and business growth.
Chapters
00:00 Introduction and Overview
08:21 Transitioning to New Locations and Partnerships
12:42 The Power of Social Media Marketing
21:23 Using Instagram Reels and TikToks for Marketing
29:23 Collaborating with Influencers for Increased Exposure
34:06 Conclusion and Future Collaboration
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
Learn from us: https://www.smartpizzamarketing.com/mastermind
Work with us: https://www.smartpizzamarketing.com/work
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message -
SPM #525: Mistakes To Avoid Opening Your Next Pizza Shop
In this episode, Bruce Irving discusses the mistakes he has seen people make when opening and operating a pizzeria. He emphasizes the importance of choosing the right location, understanding the competition, delivering a quality product, implementing effective marketing and branding strategies, and being financially responsible.
These insights are based on his own experiences and conversations with successful pizza operators. Overall, the episode provides valuable advice for anyone considering opening a pizzeria.
Chapters
00:00 Introduction and Background
05:55 Chapter 1: The Importance of Location and Competition
10:14 Chapter 2: Delivering a Quality Product
23:40 Conclusion
MY OTHER SOCIALS:
🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
🌍 My website / blog - https://www.smartpizzamarketing.com
🐦 Twitter - https://twitter.com/spmpod
📸 Instagram - https://instagram.com/smartpizzamarketing
📱 TikTok - https://www.tiktok.com/@smartpizzamarketing
👨💻 Linkedin - https://www.linkedin.com/in/smartpizzamarketing
🎥 Facebook - https://www.facebook.com/smartpizzamarketing
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Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message
Customer Reviews
Excellent podcast for restaurant owners
Bruce does a great podcast the is full of great advice for restaurant owners - marketing and other areas such as hiring and training staff.
Great Podcast
Amazingly interesting and informative, it's great that not only the guests have so much to offer but Bruce himself is full of industry advice and wisdom.