100 episodes

Facebook advertising and entrepreneurship tips, often discussed over a beer.

Social Media Pubcast by Jon Loomer Jon Loomer

    • Entrepreneurship
    • 5.0 • 6 Ratings

Facebook advertising and entrepreneurship tips, often discussed over a beer.

    20 Factors: General Approach and Fixes

    20 Factors: General Approach and Fixes

    Now that you understand the 20 factors and how they impact your advertising results, what can you do about them? How should you approach them?

    To get access to the free Facebook Advertising Fixes video series,  go to jonloomer.com/faf.

    • 9 min
    20 Factors: 17-20 (Minimal Control)

    20 Factors: 17-20 (Minimal Control)

    There are some factors, like industry, that you have minimal control over as an advertiser, but make a major impact on results. It's important that you consider these things when measuring your performance.

    To get access to the free Facebook Advertising Fixes video series,  go to jonloomer.com/faf.

    • 7 min
    20 Factors: 16. Purchase Intent

    20 Factors: 16. Purchase Intent

    Unlike Google advertising, Facebook provides few opportunities for targeting people with purchase intent. Your ads appear in their feed, in most cases, when they aren't thinking about buying. This can create a challenge.

    To get access to the free Facebook Advertising Fixes video series,  go to jonloomer.com/faf.

    • 4 min
    20 Factors: 15. Sample Size

    20 Factors: 15. Sample Size

    Sample size matters when it comes to analyzing and acting on results.

    To get access to the free Facebook Advertising Fixes video series,  go to jonloomer.com/faf.

    • 4 min
    20 Factors: 14. Email List

    20 Factors: 14. Email List

    If you have a strong email list, you have a built-in advantage for targeting Facebook ads. If you don't, it's a weakness -- and something you should correct.

    To get access to the free Facebook Advertising Fixes video series,  go to jonloomer.com/faf.

    • 4 min
    20 Factors: 13. Website Performance

    20 Factors: 13. Website Performance

    Are people clicking on your ads but not doing anything once they get to your website? It could be due to poor website design or performance.

    To get access to the free Facebook Advertising Fixes video series,  go to jonloomer.com/faf.

    • 4 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

Scott PT ,

The best Facebook advice

By far the best info on Facebook whether it be a podcast, website or book.

Proofreader ,

Very good

Jon is generous with his knowledge and listening to his podcasts is a revelation - I didn’t realise how much I was overlooking and would feel very comfortable spending money on Jon’s Power Editor and other courses

Antonio Calero ,

Great source of info + entertainment

This podcast is a fantastic complement to Jon's blog great content, but discussed directly by the author with a bit of humour. Time well spent!

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