34 episodes

The official podcast channel for the MIT Sloan Sports Analytics Conference

SSAC MIT Sloan Sports Analytics Conference

    • Sports

The official podcast channel for the MIT Sloan Sports Analytics Conference

    From the Martial Arts to the Art of Negotiation – Sport, Science, Art, or Philosophy?

    From the Martial Arts to the Art of Negotiation – Sport, Science, Art, or Philosophy?

    Sensei Nick Theodorou – Owner & Founder, Theodorou Academy Deepak Malhotra – Professor, Harvard Business School When it comes to excellence and superior performance in the martial arts, sports, business or any other endeavor, how does one exceed the limits of science and truly become an “artist”? Are experts simply outstanding practitioners of their sport, or do they go beyond “practice” and develop their own philosophies? What are the limits of exceptional technique, and how do you go farther by mastering underlying principles? In a dynamic and wide-ranging conversation on the essence of mastery, Sensei Nick Theodorou (a 35-year practitioner of the martial arts and 6th degree black belt in Jiu Jitsu) and Professor Deepak Malhotra (a Negotiations Professor of 17 years at Harvard Business School and an advisor on deals and conflicts around the world) will discuss what accounts for greatness in the martial arts, in the worlds of negotiation and diplomacy, and in everything from sports to the performing arts to leadership. Come learn as well as participate in a conversation that will enhance your own game, whatever skill or domain you are trying to master.

    • 1 hr
    Michael Lewis – Going Deep with Mike Leach – The Most Innovative Mind in Football

    Michael Lewis – Going Deep with Mike Leach – The Most Innovative Mind in Football

    Mike Leach – Head Football Coach, Washington State UniversityMichael Lewis – Author & Journalist Coach; Author; Innovator; Eccentric; Brilliant; Unconventional. All these and more have been used to describe Mike Leach, who will sit down with bestselling author Michael Lewis for a one-on-one conversation on being arguably the most innovative coach in football history and how he has changed the way the game is played. Coming off an 11-2 season at the helm of the Washington State Cougars football program, Leach will take a moment to reflect on where he’s been, where he’s going, and why he might be the most misunderstood man in college football.

    • 59 min
    Competing with the Couch: Improving the Venue Experience

    Competing with the Couch: Improving the Venue Experience

    Tom Garfinkel – President & CEO, Miami DolphinsAmy Latimer – President, TD GardenBrian Mirakian – Senior Principal & Populous Activate Director, PopulousPete Giorgio – Leader, US Sports Consulting, DeloitteAngela Ruggiero (Moderator) – CEO & Co-Founder, Sports Innovation Lab With increasing options for when, where, and how fans are able to watch their favorite teams play, legacy venues are trying to accommodate newer technologies and comforts to encourage fans to come to live games and engage with their team. Creating a new venue experience offers organizations the opportunity to incorporate state-of-the-art technology, local and gourmet food and beverage options, and more ways for fans to interact with each other and the game itself. But, it is also a long and expensive process. On this panel, executives will discuss how they are redefining the “street to seat” experience to fill their seats and create an unparalleled experience for longtime and new fans alike.

    • 56 min
    Sports Mythbusting

    Sports Mythbusting

    Darcy Norman – Performance Coach, US Men’s National Soccer TeamSue Bird – Point Guard, Seattle StormJason Robins – Founder & CEO, DraftKingsPablo Torre – Host, ESPNMike Zarren – Assistant GM & Team Counsel – Boston CelticsMike Maughan – Head of Global Insights, QualtricsStephen J. Dubner (Moderator) – Author & JournalistJason Concepcion (Moderator) – Senior Creative, The Ringer In the age of camera phones and social media, athletes and league officials can hardly do anything without it being captured and reported on. But what about the stories that have been passed along from generation to generation or unnamed source to blogger about people doing seemingly impossible or improbable things? Our panelists will run the numbers to prove or disprove the possibility of a number of famous sports myths and legends that have stuck around despite lack of evidence or unwillingness of participants to discuss. The veracity of those same myths though? That part is up to you. In this panel, Stephen Dubner of Freakonomics and Jason Concepcion from The Ringer will co-host, posing questions that help us separate fact from fiction.

    • 1 hr 2 min
    It’s Complicated: Athlete Relationships with Social Media

    It’s Complicated: Athlete Relationships with Social Media

    Sue Bird – Point Guard, Seattle StormSteve Magness – Performance Coach/Author, University of HoustonGeorge Karl – Former NBA Head CoachMatt Mayberry – Chief Operating Officer, Boundless MindTom Haberstroh (Moderator) – NBA Insider, NBC Sports Every league has, at least to some degree, embraced social media outlets like Twitter, Instagram, Snapchat and Facebook as critical channels to connect fans more closely to the sports they watch. Players view these communities as opportunities to engage with fans, build their personal brands, and control their stories. However, these benefits to the teams and players come with costs. While phones have become inescapable to many of us, this growing obsession could be particularly detrimental in the context of a professional sports team. This panel will discuss the impact social media and phone dependence may have on team performance, ways ill effects can be mitigated, and whether these networks ultimately bring more harm than good.

    • 57 min
    Scoring Sponsorships: Metrics to Maximize Brand Value (Presented by Hookit)

    Scoring Sponsorships: Metrics to Maximize Brand Value (Presented by Hookit)

    Adam Grow – COO, KORE SoftwareScott Tilton – Co-Founder & CEO, HookitJoe Ruggiero – VP, Strategy & Business DevelopmentRahul Kadavakolu – Executive Director of Global Branding & Marketing, RakutenIan Fitzpatrick – Head of Global Content & Digital MarketingWarren Zola (Moderator) – Executive Director, Boston College Chief Executives Club With most aspects of our daily lives featuring advertising or sponsorships of some kind, it is increasingly difficult for brands to quantify and attribute the value that they get out of specific sponsorships. Traditional metrics like sales and clicks have become complicated by both improved technology and bad actors, and the time it takes to see meaningful results can vary widely. With more organizations focusing on data to drive strategic decisions, sports organizations seeking partners need to provide more than simply anecdotal evidence of what brands can stand to gain. This panel will feature discussion of what outcomes matter most to brands, how sports organizations value partnerships, and how more robust data can help inform decisions on both sides of the table regarding who they choose to partner with and in what way.

    • 52 min

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