177 episodes

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro.

Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard.

Amy Woods, Founder of Content 10x, reveals strategies, ideas, tips and tricks to help you unleash the power of content repurposing! Find out more at www.content10x.com

The Content 10x Podcas‪t‬ Amy Woods

    • Marketing
    • 5.0 • 4 Ratings

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro.

Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard.

Amy Woods, Founder of Content 10x, reveals strategies, ideas, tips and tricks to help you unleash the power of content repurposing! Find out more at www.content10x.com

    7 Incredible Benefits of Becoming a Recognized Leader in Your Industry

    7 Incredible Benefits of Becoming a Recognized Leader in Your Industry

    How can a thought leadership content strategy help you stand out from your competition?
    In this connected world that we live in, there’s one way to make sure people pay attention to you – creating content. If you want to be seen as an authority and a trusted industry leader, thought leadership content can help you achieve this.
    It takes guts to put yourself out there, so you might want to know if a strategy like this is really worth it…well, I’m here to tell you it definitely is! In this episode, I share the big benefits of creating thought leadership content and establishing a strong personal brand.
    Find out:
    Why a thought leadership content strategy is a winning approach
    How this strategy can oust your competitors
    What content you should create and how often you should share it to be recognized as a thought leader
    Important Links and Mentions:
    https://www.content10x.com/how-to-create-captivating-video-content-with-mike-ganino/ (How to Create Captivating Video Content with Mike Ganino)
    https://www.content10x.com/7-reasons-why-you-should-create-episodic-content/ (7 Reasons Why You Should Create Episodic Content)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
    http://content10x.com/services (Our services)
    To watch the video, or read the blog post, https://content10x.com/175 (click here).

    • 12 min
    How to Repurpose Content on Clubhouse

    How to Repurpose Content on Clubhouse

    Are there any repurposing opportunities on Clubhouse?
    This is a question I’ve been asked a lot recently. Clubhouse has taken off in 2021 with people desperate to get an invite into the exclusive (for now) audio-only platform. It presents some really unique content opportunities, but many don’t yet understand how to make the most of them.
    In this episode, I share my thoughts on how to connect Clubhouse to your content marketing strategy. I discuss the potential for repurposing your Clubhouse content and why it’s the perfect space for thought leaders.
    If you haven’t heard of Clubhouse yet, don’t worry, this episode will fill you in. And if you have no desire to get on the app, I still encourage you to give this episode a listen…I don’t think Clubhouse is going anywhere any time soon.
    Find out:
    What content repurposing opportunities there are on Clubhouse
    Why the audio-only platform won’t replace podcasting
    Creative ways to repurpose your core content onto Clubhouse and vice versa
    Important Links and Mentions:
    https://www.joinclubhouse.com/ (Clubhouse)
    https://www.content10x.com/7-reasons-why-you-should-create-episodic-content/ (7 Reasons Why You Should Create Episodic Content)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)

    • 18 min
    How 3 Ebook Downloads became 280m Podcast Downloads

    How 3 Ebook Downloads became 280m Podcast Downloads

    How can you give your content another chance at success?
    You can’t predict what might happen when you first publish your content. It could bomb (sometimes that’s just how it goes) or it could launch you to viral fame…or anything in between.
    Repurposing is a fantastic way to give your less successful content another chance. Sometimes all it takes is a fresh pair of eyes…or ears.
    In this episode, part of our new "It Started With Content" series, I reveal how Jamie Morton repurposed his dad’s unknown ebook into one of the biggest podcasts in the world, "My Dad Wrote A Porno."
    Find out about:
    How three friends repurposed an unknown ebook into a podcast phenomenon
    Why your original piece of content might not be its most successful iteration
    How creativity and open-mindedness can help your content reach its full potential
    Important Links and Mentions:
    https://www.mydadwroteaporno.com/ (My Dad Wrote A Porno)
    Episode 37: https://www.content10x.com/my-dad-wrote-repurposed/ (My Dad Wrote… Something That I Repurposed The Hell Out Of!)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
    To watch the video, or read the blog post, https://www.content10x.com/173 (click here).

    • 12 min
    The Winning Content Strategy for Business Success with James Schramko

    The Winning Content Strategy for Business Success with James Schramko

    What’s more crucial to a winning content strategy – quantity or quality?
    Now, it’s obvious that good-quality content is a must for any creator, but I’m not alone in believing that consistency really is also really key to building your audience and growing your business.
    James Schramko believes that consistency is a key factor to his business success. His consistent content approach has generated nearly 4 million podcast downloads, 9,000 blog subscribers, and millions of dollars of sales for his various businesses.
    James is the Founder of SuperFastBusiness, an online business coaching program. He’s also a podcaster, trainer and the author of Work Less, Make More. I invited him to join me on this episode to talk about the power of consistency, and how his winning content strategy has led him to business success.
    Find out:
    How consistently creating content can help grow your business
    How to systematize your content approach
    Why distribution and repurposing are key to James’ winning content strategy
    Important Links and Mentions:
    https://www.james.co/ (James’ website)
    https://www.superfastbusiness.com/list-all/ (SuperFastBusiness podcast)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
    To watch the video, or read the blog post, https://content10x.com/172 (click here.)

    • 48 min
    7 Reasons Why You Should Create Episodic Content

    7 Reasons Why You Should Create Episodic Content

    How could an episodic content strategy benefit your business?
    If you have a consistent, driven approach to creating content, then you’re likely seeing results build steadily over time – go you! But if you have no strategy at all, or if your approach is to create content when you’re inspired, then it’s a bit like throwing your content against the wall and hoping it sticks…
    The three keys to a successful content strategy are: consistency, quality and distribution. Hit these three on the head and your content strategy will grow your business.
    In this podcast episode I share why episodic content is the sweet spot between these three main pillars and what benefits it could bring to your business.
    Find out:
    What episodic is
    Why episodic content wins over “random acts of content”
    The 7 benefits of creating your content in an episodic form
    Important Links and Mentions:
    Episode 134: https://www.content10x.com/the-content-repurposing-customer-journey-from-mobile-to-long-form-to-buying/ (The Content Repurposing Customer Journey: from Mobile to Long-Form to Buying)
    https://www.content10x.com/171 (Examples of episodic content)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
    https://www.content10x.com/services/ (The Content 10x services)
    To watch the video, or read the blog post, https://www.content10x.com/171 (click here).

    • 11 min
    How to Repurpose a Podcast to YouTube

    How to Repurpose a Podcast to YouTube

    How could your podcast reach more people?
    If you’re a podcaster, video creator, or any kind of content creator, you want your message to reach as much of your ideal audience as possible. By limiting the platforms that you post on, are you unintentionally limiting your content’s reach?
    I’m seeing more and more people repurposing their podcasts onto one of the biggest media platforms (if not THE biggest!) in the world, YouTube.
    This is a fantastic podcast repurposing strategy that I’ve been using for The Content 10x Podcast, and our clients, for over three years now. In this episode, I’m teaching you how to repurpose a podcast to YouTube so that your content can go further.
    Find out about:
    Why you should consider repurposing your podcast to YouTube
    How a video podcast can help you embrace audio and video formats
    My 6 dos and don’ts for repurposing a video podcast
    Important Links and Mentions:
    http://www.content10x.com/blog (The Content 10x blog)
    https://www.content10x.com/services (Our repurposing services)
    http://content10x.com/36 (Epic podcast repurposing)
    https://www.content10x.com/3 (5 Ways To Repurpose Your Podcast Into Video)
    https://www.content10x.com/137 (How to Segment Your Content)
    My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
    To watch the video, or read the blog post, https://www.content10x.com/170 (click here).

    • 23 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

pevans182 ,

Fantastic practical advice

I love listening to this podcast. Such helpful and actionable advice from Amy

pharoah 2.0 ,

Value laden

I love Amy’s philosophy and always enjoy listening to these podcasts

Chris Von Wilpert ,

Super Amy. Super Podcast.

I’ve listened to 100+ episodes and Amy drops killer content repurposing nuggets in every episode. If you want to be a better content marketer, Content 10X is a must-listen!

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