273 episodes

The show that takes it beyond how to podcast into keeping you podcasting with podcasting tips and information for the everyday podcaster + taking you inside Libsyn the largest podcast host and distribution network since 2004!

The Feed The Official Libsyn Podcast Elsie Escobar and Rob Walch

    • Technology
    • 4.8 • 5 Ratings

The show that takes it beyond how to podcast into keeping you podcasting with podcasting tips and information for the everyday podcaster + taking you inside Libsyn the largest podcast host and distribution network since 2004!

    263 Creative Marketing Unleashed and iOS 17's Impact on Podcasting

    263 Creative Marketing Unleashed and iOS 17's Impact on Podcasting

    We cover the release of IAB Podcast Metrics V2.2 for public comment; using community volunteers for human-assisted transcripts and addressing common transcription questions; Elsie's thoughts on the risks of "magically replying" on social media; Rob's take on the potential impact of iOS 17 and Q1 ad changes; effective podcast marketing tactics ranging from vinyl-wrapped cars to Overcast ads and guerrilla approaches; how programmatic ads can provide modest but meaningful income; a discussion of the Edison Research Share of Ear Report; and a look at podcast stats, geographic and user agent data. With insights on metrics, marketing, monetization, industry trends and more, this episode has something for podcasters at every level!
    Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
    SIGN UP FOR OUR NEWSLETTER HERE!
    Quick Episode Summary (2:24) PROMO 1: The Mandalore (3:22) Rob and Elsie conversation How about them Chiefs? And Rob is back (9:43) The IAB Podcast Metrics V2.2 is now available for public comments. (11:27) The influence of podcast hosts! A report (17:25) Jay on podcast transcripts - audio feedback (25:39) Follow up on opting out of podcast transcripts (33:02) Magic Reply and Elsie's soapbox about its impact on social media interaction (39:39) Rob shares the impact and what he calls "the perfect storm" of iOS 17 + Q1 + programmatic ads (43:24) PROMO 2: Everyone Is Moving To Berlin (45:05) Marketing: social? (49:21) Marketing: Overcast ads (54:24) The impact of the programmatic Paul audio feedback (58:24) Guerrilla marketing tactics and vinyl on your vehicle! Darren audio feedback (1:05:28) Edison Research's Quarterly Share of Ear Report with interesting results on podcast listening in urban vs rural areas (1:08:08) PROMO 3: The Strokecast about Voice Over (1:08:53) Stats: geographic and user agent (1:13:49) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: The Mandalore Podcast PROMO 2: Everyone is Moving To Berlin PROMO 3: The Strokecast Voice Over Jay from the Best of The Left Paul from the Fighting Through WW2 Podcast Darren from Weird Darkness Where have we been and where are we going Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 Thank you to Nick from MicMe for our awesome intro!
    Podcasting Articles and Links mentioned by Rob and Elsie
    Leave us voice feedback! IAB Tech Lab A New Era of Influence presentation How do Apple Podcasts Transcriptions work? All your questions answered podCast411 - Learn about Podcasters and Podcasting News: The Perfect Storm - iOS 17 and Q1 Edison: Radio Has Its Biggest Hold Outside The Big Cities Where Podcasting Is Making Inroads. | Story | insideradio.com HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
    Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
    → Subscribe on YouTube
    → Follow via Spotify
    → Here's our RSS feed!
    FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
    Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

    • 1 hr 19 min
    262 Protecting Your Podcast Brand, Effective Podcast Advertising and Programmatic Challenges Explored

    262 Protecting Your Podcast Brand, Effective Podcast Advertising and Programmatic Challenges Explored

    Hit skip or hit subscribe? The dilemma of podcast ads, explored from both sides of the microphone; what is podcast x-ray and why do you need it? The impact of podcast fame, podcast business and controversial guests is it destroying podcasting? Let's be nice to people on the internet; podcast Ads as a tool to get better at your own podcast promotion; the Podcast Threads community is thriving, plus so much more!
    Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
    SIGN UP FOR OUR NEWSLETTER HERE!
    Quick Episode Summary (3:10) PROMO 1: The Main Thing (4:09) Elsie and Erik conversation Guest co-host! Erik Fisher (5:44) The coolest tool, Podcast X-Ray (11:35) Deep dive into the downfall of modern podcasting video (27:42) What about when advertisers are deceptive about the categories? (38:35) The audience experience of podcast ads and be nice, people! (43:51) PROMO 2: Where Is The Line? (46:20) Why listening to podcast ads is helpful to podcasters (54:38) Podcaster Threads is cool! (1:03:00) PROMO 3: Tomorrow's Legends (1:04:00) Have you taken the Podcaster Gear survey? (1:04:55) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: The Main Thing PROMO 2: Where Is The Line? PROMO 3: Tomorrow's Legends Where have we been and where are we going Elevating Your Podcast: Expert Tips on Production, Editing, and Collaboration - YouTube Charles Duhigg on the Super Power of Clear Communication at Home and Work Learn Podcasting — Publish Your First Episode Today! with Dave Jackson - YouTube NRB 2024 Convention | February 20- 23, 2024 | Gaylord Opryland Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 Thank you to Nick from MicMe for our awesome intro!
    Podcasting Articles and Links mentioned by Rob and Elsie
    Leave us voice feedback! Beyond the To-Do List Erik Fisher (@erikjfisher) on Threads Meet Podcast X-Ray — Bumper | data-driven podcast growth agency The Downfall Of Modern Podcasts - YouTube @amahnke • I’m getting really tired of deceptive companies and organizations publishing podcast ads for pr… • Threads @amahnke • 1. CPM isn’t only used in programmatic ads. You can have complete control over your advertisers… • Threads @theschoolofluxury • List of things that are overrated: Podcast ads. Never ever have I cared for a brand featured on… • Threads @ariellethisandthat • I almost never skip podcast ads. Here are a few reasons why: - it’s interesting to hear how m… • Threads Podcaster Gear Survey 2024: Submit Your Kit (& Maybe Win $200) Charles Duhigg on the Super Power of Clear Communication at Home and Work HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
    Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
    → Subscribe on YouTube
    → Follow via Spotify
    → Here's our RSS feed!
    FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
    Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

    • 1 hr 10 min
    261 Apple Podcasts Transcript Updates and Stepping Down From Podcast Leadership

    261 Apple Podcasts Transcript Updates and Stepping Down From Podcast Leadership

    Rob and Elsie dive into the world of podcast transcripts, covering everything from Apple Podcasts' new automatic transcription feature to the best practices for creating and using custom transcripts. They also discuss recent developments in the industry, including Apple Podcasts' exclusivity shifts, changes in podcast app ownership, and the impact of iOS 17 on podcast statistics plus user agents download numbers are back!
    Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
    SIGN UP FOR OUR NEWSLETTER HERE!
    Quick Episode Summary (2:17) PROMO 1: The Business of You (2:43) Rob and Elsie conversation (3:30) All kinds of talk about Apple Podcasts transcripts! (32:29) Elsie and some She Podcasts news (37:22) PROMO 2: 19 Stories From Fear To Hope (40:46) Paul Colligan's guesting manifesto (42:31) Remember Magic Bookafier? It's back on AppSumo (43:11) Looks like the Castro App is back! (45:31) Alex Cooper is no longer exclusive to Spotify (47:41) Audacy to cut 25% of the staff in Pineapple Podcast division (52:10) Additional data on the drop of downloads from iOS 17 via Podtrac (53:22) Google podcasts is going away and next steps (55:06) PROMO 3: Stitchery Stories (55:26) Stats: User agents are back! (59:09) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: The Business of You PROMO 2: 19 Stories From Fear To Hope PROMO 3: Stitchery Stories Where have we been and where are we going Elevating Your Podcast: Expert Tips on Production, Editing, and Collaboration - YouTube Learn Podcasting — Publish Your First Episode Today! with Dave Jackson - YouTube NRB 2024 Convention | February 20- 23, 2024 | Gaylord Opryland Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 Thank you to Nick from MicMe for our awesome intro!
    Podcasting Articles and Links mentioned by Rob and Elsie
    Leave us voice feedback! podCast411 - Learn about Podcasters and Podcasting News: How to Get your own Transcript in Apple Podcasts - Using Libsyn & Temi Transcripts at lightning speed | temi.com 🎙️ MacWhisper YouTube Summary with ChatGPT & Claude | Glasp Audio transcription for cloud recordings - Zoom Support Transcribe Recordings - Transcribe Video to Text - Dropbox Castmagic - 10x Audio Content With AI Apple Podcasts events: sign up! Unlock the Knowledge in Podcasts | Snipd Read-it-later app Matter can now transcribe your favorite podcasts | TechCrunch How Apple’s Useful Podcast Transcripts Help Strangle the Open Web Elsie Escobar (@theelsieescobar) • Instagram photos and videos A Podcast Guesting Manifesto. A “Manifesto” for that whole “Podcast… | by Paul Colligan | Jan, 2024 | Medium Magic Bookifier - Turn your ideas into a book | AppSumo Castro Podcast app Alex Cooper's 'Call Her Daddy' Podcast Expands Beyond Spotify To Apple Joe Rogan renews deal with Spotify - The Verge Audacy to Cut 25 Percent of Staff in Pineapple Street Podcast Division – The Hollywood Reporter 'Bukele: The Man From Los Sueños' (Spanish) | Pulitzer Center Apple Downloads Are Down From iOS Changes, But Podcast Listeners Are ‘Exploding.’ Report Says. | News | podcastnewsdaily.com Podcast Hall of Fame - Presented by Libsyn - January 26, 2024 in Orlando Elevating Your Podcast: Expert Tips on Production, Editing, and Collaboration - YouTube HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
    Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
    → Subscribe on YouTube
    → Follow via Spotify
    → Here's our RSS feed!
    FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be hea

    • 1 hr 7 min
    260 Exploring Podcast Rankings, Network Negotiations and Listener Education

    260 Exploring Podcast Rankings, Network Negotiations and Listener Education

    How to determine your ranking compared to other podcasts and our perspective on it. The optimal methods for utilizing third-party and first-party podcast statistics. The crucial questions you should pose when considering a partnership with a podcast network. Insights into podcast app functionality, audience desires, and audience needs.
    We'll also cover statistics, including geographic and user agent data, and Rob's soapbox discussion on 'The Incredible Shrinking Podcast Industry,' and more!
    Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
    SIGN UP FOR OUR NEWSLETTER HERE!
    Quick Episode Summary (2:20) PROMO 1: Tales From The Pacific, episode 150! (3:47) Rob and Elsie conversation It's cold in Nashville! (5:00) Off to Podfest and the Podcasting Hall of Fame (6:00) What's going on at She Podcasts Live Unplugged (9:13) There is no all encompassing ranking system in podcasting (16:52) What to use Rephonic for and what not to use it for (24:28) The most important you need to ask for before you sign that podcast network deal! (26:38) Podcasting 2.0 thoughts (38:05) PROMO 2: The Strokecast, Tawnie The Neuro Mermaid (38:41) The YouTube Music podcast app is missing some vital things (40:23) Depending on what podcast app you are using, your podcast shownotes might not look the same (43:33) Earfluence acquires Podcast Ally! (45:18) Feedback please! Share your podcast marketing audience acquisition campaign data (46:57) PROMO 3: Old Skool with QueenE (47:33) Stats: Geographic and user agent (48:50) Commentary on "The Incredibly Shrinking Podcasting Industry" (50:38) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: Legends From The Pacific PROMO 2: The Strokecast - Tawnie, The Neuro Mermaid PROMO 3: Old Skool QueenE Where have we been and where are we going NRB 2024 Convention | February 20- 23, 2024 | Gaylord Opryland Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 Thank you to Nick from MicMe for our awesome intro!
    Podcasting Articles and Links mentioned by Rob and Elsie
    Leave us voice feedback! Libsyn-Podcast-Hall-of-Fame-2024-press-release.pdf Podcasting Hall of Fame Tickets, Fri, Jan 26, 2024 at 7:00 PM | Eventbrite She Podcasts Unplugged 2024 - She Podcasts YouTube Music is missing too many podcast basics How show notes are rendered in different podcast apps Local podcasting company Earfluence acquires CA-based Podcast Ally | WRAL TechWire New Year, New Office Upgrade! White Rode Accessories! - YouTube The incredible shrinking podcast industry | Semafor Podcast Marketing: The Myth vs. Reality - YouTube HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
    Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
    → Subscribe on YouTube
    → Follow via Spotify
    → Here's our RSS feed!
    FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
    Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

    • 54 min
    259 The Growth of Podcast Advertising And Podcast Marketing Real Talk

    259 The Growth of Podcast Advertising And Podcast Marketing Real Talk

    It's the new year, and that means new public domain works are available! Time to update the copyright for your podcast's RSS feed, preparing for the influx of new advertisers entering the world of podcasting in 2024. Google Search now featuring podcasts 👀 We're excited to announce the Podcast Hall of Fame inductees for the class of 2024! Additionally, we'll delve into real talk about podcast marketing, explore the latest podcast advertising rates, and so much more!
    Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
    SIGN UP FOR OUR NEWSLETTER HERE!
    Quick Episode Summary (2:03) PROMO 1: The Forgotten Podcast (4:23) Rob and Elsie conversation (5:08) The new works entering the public domain (12:16) Discussing the estimation of growth in podcast advertising (17:14 ) Elsie's wish for advertising (19:10) The Digiday audience, fighting for audience (23:13) PROMO 2: Video Fuzzy (23:42) Google's podcast results right at the top of the page on a couple of browsers! And thoughts on how those results are coming up (32:08) Congrats to the winners of Canadian Podcast Awards (33:51) Announcing the 2024 Podcast Hall of Fame inductees! (38:50) Audio feedback from Nobilis! (40:08) Wrong titling? Wrong category? Gaining 20% audience? Laying down some real advice to a podcast (47:09) Diving straight into some very insightful data on podcast marketing trends The real data on how many video podcasts are in Apple Podcasts (1:04:00) PROMO 3: REMelations - Comedy Dream Interpretation (1:06:27) No mean and median numbers; yes, the latest podcast advertising rates (1:09:40) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: The Forgotten Podcast PROMO 2: Video Fuzzy PROMO 3: REMelations Where have we been and where are we going Schedule | PODFEST EXPO She Podcasts Live Unplugged NRB 2024 Convention | February 20- 23, 2024 | Gaylord Opryland Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 Thank you to Nick from MicMe for our awesome intro!
    Podcasting Articles and Links mentioned by Rob and Elsie
    Leave us voice feedback! Public Domain Day 2024 | Duke University School of Law MICKEY'S MOUSE TRAP FILM TEASER TRAILER (2024) - FIRST EVER MICKEY MOUSE HORROR FILM!!!! - YouTube Can Programmatic Audio Rise In The Charts In 2024? | AdExchanger After a tough year, podcast execs say 2024 will bring in new advertisers amid stiff competition for listeners - Digiday Awards Archive - Canadian Podcasting Awards Podcast Marketing Trends 2023 - Podcast Marketing Academy Scrappy Podcasting Newsletter - Podcast Marketing Academy Podcast Industry Insights - Data, stats, and insights to help you make sense of the podcast industry Podcast Advertising Rates 2024 Libsyn AdvertiseCast Dec 23 Ad Rates - FINAL, FINAL Podcast Marketing: The Myth vs. Reality - YouTube HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
    Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
    → Subscribe on YouTube
    → Follow via Spotify
    → Here's our RSS feed!
    FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
    Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

    • 1 hr 16 min
    258 Free Speech and 2024 Podcast Predictions Begin

    258 Free Speech and 2024 Podcast Predictions Begin

    All the predictions discussion for 2024, including how the election year and podcast advertising intersect and expectations about social media podcast marketing and growth. A free speech soapbox from Rob; from RSS to newsletters; the video to podcast RSS feed workflow; discussing the casualties of the podcasting bloodbath, yikes! Details about a 301 redirect plus geographic and user agent and a bit of a deep dive into the Apple Podcasts iOS 17 update and how that affected download numbers!
    Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
    SIGN UP FOR OUR NEWSLETTER HERE!
    Quick Episode Summary (2:19) PROMO 1: Breakbeat Week (3:21) Rob and Elsie conversation (4:19) Rob on free speech (11:17) We have a predictions blog post we'd love for you to check out! (12:01) Rob's 2024 podcasting predictions (19:02) Elsie's 2024 podcasting predictions (27:09) Have you watched the podcasting predictions video on YouTube? (28:43) If you added a video component to your podcast this year we want your feedback! (30:18) Automatic an email to go out when a podcast publishes (34:23) Sourcing images for your podcast (38:18) PROMO 2: Leaving Well (39:40) Video uploads to RSS feed workflow (44:08) Would there be any issues using a slash character in a podcast character? (45:16) Discussing the casualties of the podcasting bloodbath (53:12) Questions about a 301 redirect (55:21) PROMO 3: The Extraordinary Project's "Finding Dawn" (56:48) Stats: geographic (57:48) iOS 17 affects on Apple Podcasts downloads (1:08:35) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: Break Beat Week PROMO 2: Leaving Well PROMO 3: The Extraordinary Project's "Finding Dawn" Where have we been and where are we going Schedule | PODFEST EXPO NRB 2024 Convention | February 20- 23, 2024 | Gaylord Opryland Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024 Thank you to Nick from MicMe for our awesome intro!
    Podcasting Articles and Links mentioned by Rob and Elsie
    Leave us voice feedback! 2024 Podcasting Trends — Our Predictions and Wishes - Official Libsyn Blog Wishes & Podcast Predictions | Podcast Trends 2024 - YouTube Free realtime RSS and Atom feed to email service. Get your favourite blogs, feeds, and news delivered to your inbox. RSS-To-Email Feeds | Mailchimp 4.2 million+ Stunning Free Images to Use Anywhere - Pixabay - Pixabay podCast411 - Learn about Podcasters and Podcasting News: Podcast Apps that Support Video Podcasts Podcasts aren’t as doomed as they look. But some of the best ones are. Our Favorite Podcasting Things in 2023! - YouTube HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️
    Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts
    → Subscribe on YouTube
    → Follow via Spotify
    → Here's our RSS feed!
    FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
    Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

    • 1 hr 13 min

Customer Reviews

4.8 out of 5
5 Ratings

5 Ratings

@joshuacliston ,

Top 3 Pod About Pod All-Time.

Podcasting truths wrapped up in a fun and non-stuffy package :D

Oscar Trimboli ,

Beyond the podcast set up

I find the stats monthly reporting a powerful way to move from average to world class

Practical “how to” information and hacks beyond the set up

What I love the most is the focus on the podcaster’s audience rather than just the podcaster - Thank You

GlenMorrow ,

Great, informative

Really enjoy The Feed, great tips, feel like I learn things I'd never known and think this is a great podcast.

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