55 episodes

Unfiltered, uncompromising, unexpected—The Focus Group is a look into what the average voter thinks about politics, policy, and current events. Sarah Longwell, publisher of The Bulwark, has conducted hundreds of hours of focus groups all across the country. She and a series of special guests will take you behind the glass to hear what real focus group participants have to say.
https://www.thebulwark.com/podcast/focus-group/

The Focus Group Podcast The Bulwark

    • News
    • 5.0 • 26 Ratings

Unfiltered, uncompromising, unexpected—The Focus Group is a look into what the average voter thinks about politics, policy, and current events. Sarah Longwell, publisher of The Bulwark, has conducted hundreds of hours of focus groups all across the country. She and a series of special guests will take you behind the glass to hear what real focus group participants have to say.
https://www.thebulwark.com/podcast/focus-group/

    Arizona: The "Leave Me Alone" State (with Yvonne Wingett Sanchez)

    Arizona: The "Leave Me Alone" State (with Yvonne Wingett Sanchez)

    Abortion has become a defining feature of the 2024 election in Arizona, and Arizona women know it.

    • 43 min
    Wanted: Serious, Sober People (with Bill Kristol)

    Wanted: Serious, Sober People (with Bill Kristol)

    Voters have gotten long looks at both Trump and Biden representing America on the world stage, so what did swing voters see?

    • 45 min
    The "Uncommitted" Democrats (with Tommy Vietor)

    The "Uncommitted" Democrats (with Tommy Vietor)

    Voters in recent Democratic primaries have been upset with Biden's handling of the Israel-Hamas war. Can he win them back?

    • 53 min
    RFK, Jr.: The Most Insider Outsider (with Astead Herndon)

    RFK, Jr.: The Most Insider Outsider (with Astead Herndon)

    We talked to former Trump voters and former Biden voters who are giving RFK, Jr. a look.

    • 51 min
    Hands Off My TikTok (with Andrew Egger)

    Hands Off My TikTok (with Andrew Egger)

    The House recently passed a bill that could lead to a ban on TikTok in the U.S., a proposition that did not sit well with voters in our focus groups.

    • 47 min
    "I voted for Donald Trump. My bad, fam." (with Tim Miller)

    "I voted for Donald Trump. My bad, fam." (with Tim Miller)

    Sarah's trying to peel voters away from Trump in 2024. It's a tall order, but she's done it before.

    • 46 min

Customer Reviews

5.0 out of 5
26 Ratings

26 Ratings

1014spinning ,

Amazing interviews

Your interviews and focus groups are so interesting. I always learn something

1Picccccckle1 ,

Sarah: you are amazing

Your professionalism. Your ability to hear the voters. Your ability to hold judgement and bot go into sneer mode inspite of how much you despise Trump. Great pod.

MDS_OZ ,

Insightful

Good to hear the focus groups. Sometimes I want to jump in and say ‘oh no, look at the facts’, but that’s not the point. Insightful as to how to deal with the present and shape the future.

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