72 episodes

The Glossy Beauty Podcast is the newest podcast from Glossy.
Each 30-minute episode features candid conversations about how today’s trends, such as CBD and self-care, are shaping the future of the beauty and wellness industries. With a unique assortment of guests, The Glossy Beauty Podcast provides its listeners with a variety of insights and approaches to these categories, which are experiencing explosive growth. From new retail strategies on beauty floors, to the importance of filtering skincare products through crystals, this show sets out to help listeners understand everything that is going on today, and prepare for what will show up in their feeds tomorrow.

The Glossy Beauty Podcast Glossy

    • Fashion & Beauty

The Glossy Beauty Podcast is the newest podcast from Glossy.
Each 30-minute episode features candid conversations about how today’s trends, such as CBD and self-care, are shaping the future of the beauty and wellness industries. With a unique assortment of guests, The Glossy Beauty Podcast provides its listeners with a variety of insights and approaches to these categories, which are experiencing explosive growth. From new retail strategies on beauty floors, to the importance of filtering skincare products through crystals, this show sets out to help listeners understand everything that is going on today, and prepare for what will show up in their feeds tomorrow.

    Josh Wood on his hair-color business during the pandemic: 'DTC has gone crazy'

    Josh Wood on his hair-color business during the pandemic: 'DTC has gone crazy'

    Like many entrepreneurs, hair colorist Josh Wood has had to change how he does business in the midst of the pandemic.
    "We have no salon operations at the moment, but boy oh boy, the DTC has gone crazy," Wood said on the Glossy Beauty Podcast, regarding product sales.
    Wood founded Josh Wood Colour a year and a half ago, after 30 years of working as a hair colorist and 20 as the owner of a salon in London.
    The company has transitioned its hair stylists and colorists to instead head up video consultations and live chats, and it soon plans to publish tutorials on finding the right hair color product and how to apply it at home -- which was always a big part of Josh Wood Colour's business.
    "It's only through DTC that I can really have direct communication," said Wood.
    Overall, Wood said the pandemic is "really giving me and the team great creativity and great bandwidth to be able to really think how we can best support our person at home with every element of what they need."
    Wood joined the Glossy Beauty Podcast to talk about the market gap he saw before starting his own color line, the emotional value of keeping to a beauty regime even while in isolation and his huge respect for competitor Madison Reed.

    • 36 min
    BeautyBio's Jamie O'Banion on a CEO's responsibility to plan for the 'worst-case scenario'

    BeautyBio's Jamie O'Banion on a CEO's responsibility to plan for the 'worst-case scenario'

    BeautyBio founder and CEO Jamie O'Banion describes part of her job as "always thinking through worst-case scenario and planning for it." With the coronavirus pandemic overtaking consumers' health and simultaneously slowing down the U.S. and global economy, that scenario is now -- with one respite, according to O'Banion.
    "Most beauty brands are really seeing this hockey-stick revenue uptick, the back half of the year," she said on this week's episode of the Glossy Beauty Podcast. "So from a timing perspective, I think as an industry we're all grateful. If there was a time for this to happen -- which god forbid, we would never wish it upon anyone -- I think we're all really grateful that this is the time of year."
    BeautyBio, which sells skin care products and a micro-needling tool, had been looking to expand considerably into brick-and-mortar this year. That included plans for 50 Sephora stores this month with the the remaining 400 Sephora stores in the U.S. by fall. It had also planned launches in Australia through Mecca and Sephora’s Southeast Asia in Q2.
    Now O'Banion sees her company's omnichannel sales capability as a strength against the pandemic's devastating blow to physical retail. "That was a really important initiative to me in the last five years. My number one goal was making sure that we were never totally exposed by single-channel distribution," she said. "And I think [now] it's going to help brands really pause and think about their overall distribution strategy."
    In the episode, O'Banion also talked about the importance of keeping the company's team together and the test of marketing and messaging in today's climate.

    • 34 min
    Ilia Beauty founder Sasha Plavsic on riding the clean category's 'extreme growth pattern'

    Ilia Beauty founder Sasha Plavsic on riding the clean category's 'extreme growth pattern'

    Sasha Plavsic is pretty clear that she picked the right beauty category to start a business in. "The clean category, as they're calling it now, is on an extreme growth pattern," Plavsic said on the Glossy Beauty Podcast, calling it "one of the fastest categories in Sephora, if not the market in general."
    Plavsic founded Ilia Beauty in 2011, a few years after turning 30 and returning to her hometown of Vancouver. "I had left the guy, left the job and was really searching for something new," Plavsic said.
    What started as a brand that sold mostly lip products soon became a hot newcomer for complexion and eye products. Though known for those products, lip sales went from 60% to 15% of Ilia Beauty's business after building on other clean product categories." That's not uncommon if you're growing in complexion, but what really took over for us was our mascara," Plavsic said.
    Ilia Beauty is now carried across approximately 200 doors at Sephora, Plavsic said. Seeking to fuel continued growth, the company raised Series B funding in January, not long after its first funding round in 2018.
    This episode of the Glossy Beauty Podcast was recorded prior to the coronavirus pandemic. A spokesperson for Ilia Beauty said in a statement that the company is "monitoring the situation daily regarding the coronavirus and will adjust accordingly as needed with our forecasts. Like many businesses in our position we believe it is very early still, and too soon to make an estimated guess on what to expect. We have not yet re-evaluated our 2020 revenue projections."
    With ample funds for retail, marketing and product, Plavsic talked about what the white space she originally felt in the market and the broader demographic for clean beauty products.

    • 33 min
    Drew Elliott: 'I've always thought of MAC as being at the center of pop culture'

    Drew Elliott: 'I've always thought of MAC as being at the center of pop culture'

    When Kim Kardashian 'broke the internet' by way of a photo shoot in Paper magazine, Drew Elliott was its chief creative officer. Now a few months into his new role as global creative director at MAC Cosmetics, he sees continuity between the two roles.
    "If pop culture could be a brand of cosmetics, it would be MAC. So to me, it was just a new kind of editorial challenge," Elliott said on this week's episode of the Glossy Beauty Podcast.
    Indeed the Estée Lauder Companies-owned brand has its own ways of working with influencers and driving shoppers' attention in the age of social media. Those include its latest collaboration with "Euphoria" star Alexa Demie and campaign ideas that come from influencers themselves.
    Elliott talked about how the world of influencers is changing, MAC's mission and of course, that notorious photo shoot.

    • 29 min
    First Aid Beauty founder and CEO Lilli Gordon developing and selling one of the first clean brands

    First Aid Beauty founder and CEO Lilli Gordon developing and selling one of the first clean brands

    Lilli Gordon knew she wanted to start a beauty company before even settling on its place in the market.
    "I was studying the landscape because I had this crazy idea that I wanted to start my own beauty company. You know, me and thousands of other ladies and men," Gordon said on the Glossy Beauty Podcast.
    The niche that skin care brand First Aid Beauty would come to fill in 2009 was to sit between "very clinical" companies like Eucerin and Aquaphor and the prestige offerings that seemed to only address one thing: "the challenge of aging," Gordon said.
    Gordon launched First Aid Beauty in 2009 with Sephora and QVC. Sans conglomerate support, the company's products are also now widely available at Ulta stores in the U.S., too. International expansion was made possible, Gordon said, by FAB's $250 million acquisition by Procter & Gamble in 2018.
    Ahead, Gordon talks about beauty's white spaces, the reason she wanted to sell her company and the difference between Gen-Z and millennial shoppers.

    • 34 min
    Kopari Beauty co-founder Gigi Goldman on how coconut oil is the new Windex

    Kopari Beauty co-founder Gigi Goldman on how coconut oil is the new Windex

    Before co-founding Kopari Beauty with Kiana Cabell, James Brennan and her husband Bryce, Gigi Goldman was already using its star ingredient with abandon. "I don’t know if you’ve seen ‘My Big Fat Greek Wedding’ where they use Windex to solve all their problems -- well, I was that way with coconut oil," Goldman said on the Glossy Beauty Podcast.
    At the time she was a stay-at-home mom concerned about the best natural products to use while raising three children. After starting the company in 2015, the brand is one of the leaders in the body care category; Kopari products include deodorants, scrubs, toothpaste, masks and sexual wellness products.
    These items are found at a number of retailers including Ulta, Sephora, Nordstrom and Urban Outfitters, but you won't find every Kopari Beauty product at each of these stores. "We tailor our assortment to each retailer, and we collaborate with them to see what's really going to be mutually beneficial for each," Goldman said. "You have to consider price point, you have to consider assortment, you have to consider if it's a lifestyle store."
    Goldman talked about acquisition rumors, the company's recent foray into CBD, what makes coconut oil a hero ingredient and the company's efforts to build homes in the Philippines, where their coconuts are sourced.

    • 29 min

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